Campaign Monitor vs. Omnisend Comparison


Campaign Monitor Marigold	Omnisend	+	+
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About Turn customers into raving fans with Campaign Monitor by Marigold, a powerful email marketing and automation platform that offers the tools to help drive real, bottom line, business results. With Campaign Monitor, building email campaigns that convert is easy. Simply use Campaign Monitor's drag-and-drop email builder and choose from hundreds of beautiful and professionally-designed templates. The platform also comes with a wealth of tools for creating personalized customer journeys, creating smart segments, and building one-to-one relationships with every email subscriber.	About Email & SMS marketing so good, it's boring. Omnisend is built for busy shop owners who have enough adventure in their ecommerce business already: one-click integration with the major ecommerce platforms, pre-made automations and templates, built-in AI on every plan, and award-winning 24/7 support in six languages. Connect ChatGPT or Claude to your account with Omnisend MCP and work from the chat instead. Switching? We move every list, flow, and template in five days, free. Join 150,000+ brands and see how refreshingly boring your marketing can be.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Marketers as well as small and medium sized companies	Audience Omnisend—the ideal solution for growing ecommerce stores wanting to drive sales through email & SMS marketing. Benefit from a 1-click integration with Shopify, BigCommerce, Woocommerce & Wix.
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $9.00 per month Free Version Free Trial	Pricing $16.00/month Omnisend offers three plans: Free, Standard, and Pro. Free: 250 contacts, 500 emails and 500 web push notifications per month. Includes pre-built ecommerce workflows, segmentation with the AI segment builder, A/B testing, popups, landing pages, and 24/7 support. Standard, from $16/month: Everything in Free, plus email volume at 12× your list size, unlimited web push, custom workflows, dynamic content blocks, Forms AI Assistant, and the option to remove Omnisend branding. Pro, from $59/month: Everything in Standard, plus unlimited emails, SMS and MMS campaigns and automation, personalized product recommendations, and advanced reporting. A dedicated Account Expert is available from $400/month on any paid plan. *Average return of $79 per $1 spent is based on Omnisend internal analysis of paid-plan merchants, 2025. Results vary. Free Version Free Trial
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 4.8 / 5 design 4.8 / 5 support 4.6 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 4.9 / 5 features 4.9 / 5 design 4.8 / 5 support 4.7 / 5 Read all reviews
Pros & Cons from Real Users Pros There are lots of things I liked on Campaign Monitor, but the best one is " email personalization ". It helps me target the right amount of users with the right campaign. It comes with multiple layouts that can be imported and ready to use for email designing. Emails can be scheduled to send. High conversion rate is the best thing about the Campaign Monitor platform. It's an ideal platform to automated and manages the bulk email sending process. Gives wide information about what's going and how the campaign is performing. Campaign Monitor is the best campaign monitoring and management tool. It helped us to convert every potential lead in the sales funnel. It helps to promote business and boost sales. It's a cost-effective marketing platform. + Great customization to build email designs and campaigns. + Spam free email delivery. + Drag and drop to build it's email layouts. + Subscriber categorization. Easy for targeting the best users. Campaign Monitor powerful and smart email marketing tool. it is a very capable stand alone single platform which serves the complete needs of email marketing. It is very easy to use and has a simple user interface based on drag and drop technique which make it very e easy-to-use by anyone. Cons Few templates are not optimized according to the mobile platform. I don't like the pre-built templates, it was not great. Drip marketing is low performing. Takes a longer time to deliver. - We had an overall positive experience with it. Campaign Monitor serves complete solution to effective email marketing and management. No Cons.	Pros & Cons from Real Users Pros The user interface is intuitive and onboarding becomes easy for every marketing team. The functionality like delivery automation, contact management and personalized email content works fantastic. Detailed analytics on delivered emails. Simple process to customize the interface. It has the ability to automatically send and resend campaign emails by adding preferred action. No coding-based, landing page, contact form building, or email interface customization is available. Easy to operate multi-digital marketing. Profile-based targeted marketing. The best thing I liked is marketing automation. It auto-sends emails to new subscribers and also when the Omnisend algorithm finds users interested in purchase. The integration with the sales website is super easy. Generates minimal popup page. Omnisend is a basic and easy to learn email marketing platform. The overall interface of Omnisend is well labeled, which makes really easy for new users to adapt. You can also schedule emails for different campaigns. Campaign analytics provides great information. Omnisend brings in more professional email marketing builder than other casual tools. I can also create SMS marketing on the same platform. It adds auto-optimization to email, for a better view on a different platform. With Drip and event marketing. Cons I loved the Omnisend platform. No cons to share. Overall, I had a great experience. Nothing to share about cons. The report data is not informative. Also, take a long time to update. User interest marketing doesn't perform as expected. It gives extra load in other campaigns. The analytics needs more improvement for better real-time.
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Marigold Founded: 2017 United States www.campaignmonitor.com	Company Information Omnisend Founded: 2014 United Kingdom www.omnisend.com
Alternatives Knak	Alternatives ActiveCampaign
Mapp Marketing Cloud Mapp	Klaviyo
Critical Impact	Attentive Attentive Mobile
Klaviyo	Mailchimp Intuit Mailchimp
Mailchimp Intuit Mailchimp View All	Brevo View All
Categories Campaign Management Drag and Drop Email Builders Email Marketing Email Newsletter Email Template Design Marketing Automation	Categories Bulk Email Bulk SMS Conversational Commerce Drag and Drop Email Builders eCommerce Marketing Email Marketing Email Newsletter Email Template Design Marketing Automation SMS Marketing
Email Marketing Features A/B Testing Artificial Intelligence Auto-Responders CAN SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event Triggered Email Image Library Landing Pages/Web Forms Mailing List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Email Editor Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Show More Features Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign	Email Marketing Features A/B Testing Artificial Intelligence Auto-Responders CAN SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event Triggered Email Image Library Landing Pages/Web Forms Mailing List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Email Editor Email Template Design Features A/B Testing Code From Scratch Drag & Drop Editing Image Library Import HTML Code Mobile-Friendly / Responsive Potential Issue Identification Premade Templates Proofing Reporting / Analytics Text Editor Theme Editor Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Show More Features eCommerce Marketing Features AB Testing Abandoned Cart Email Analytics / ROI Tracking Customer Data Profiles Dynamic Content Email Marketing Email Personalization Facebook Ads Google Ads Product Recommendations Push Notifications Retargeting Search Marketing Segmentation Signup Forms & Popups SMS Marketing Social Marketing Triggered Emails Website Visitor Tracking
Integrations Canopy Digioh Integrately Integry Interact Intercom Justuno Lnk.Bio OptiMonk Pandium Peaka Raklet Rekomi Shopify Supermetrics UpViral ViralSweep Wheelio WooCommerce Workers by Delos Show More Integrations View All 439 Integrations	Integrations Canopy Digioh Integrately Integry Interact Intercom Justuno Lnk.Bio OptiMonk Pandium Peaka Raklet Rekomi Shopify Supermetrics UpViral ViralSweep Wheelio WooCommerce Workers by Delos Show More Integrations View All 106 Integrations
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