CallTrackingMetrics vs. LiveAgent Comparison


CallTrackingMetrics	LiveAgent Quality Unit	+	+
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About CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.		About LiveAgent is a comprehensive help desk and live chat software that streamlines all your customer interactions into an integrated, hybrid ticketing system where everything is easily accessible and manageable. LiveAgent harnesses the power of an universal inbox, real-time live chat and an autonomous AI chatbot, built-in call center, and robust customer self-service portal. A multitude of features, including advanced automation rules, tags, and 200+ integrations, creates powerful customer service software for businesses of all sizes. LiveAgent also boasts the fastest chat widget on the market. LiveAgent has served over 150 million end users worldwide, including companies like BMW, Yamaha, Huawei, and Oxford University. Join hundreds of satisfied LiveAgent clients in providing world-class customer service. Start your 30-day free trial, no credit card required.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported		Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported
Audience Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.		Audience Anyone from small startups or one man operations to large scale businesses with main focus on SMB.
Support Phone Support Supported 24/7 Live Support Supported Online Supported		Support Phone Support Not Supported 24/7 Live Support Supported Online Supported
API Offers API Supported		API Offers API Supported
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing $79 per month All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses. Discounts up to 20% off for annual agreements. Free Version Not Supported Free Trial Supported		Pricing $15.00/month/user Free - $0 per agent per month Small plan - $15 per agent per month Medium plan - $29 per agent per month Large plan - $49 per agent per month Enterprise plan - $69 per agent per month Free Version Supported Free Trial Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.4 / 5 support 4.8 / 5 Read all reviews		Reviews/Ratings Overall 4.8 / 5 ease 4.7 / 5 features 4.7 / 5 design 4.5 / 5 support 4.8 / 5 Read all reviews
Pros from Real Users Pros This has helped with training and retention of patients. Texting is amazing, reports are amazing and super important. The ability to record and monitor an employee's calls efficiently, and the ability to make calls with little-to-no technical issues. In addition, there are a multitude of features that allow you to run reports and pull calls on a specific criteria. Great integration with Google and other platforms. The chat widget is also great for our websites! Our team members wouldn't need to log in to different platforms to get the work done. It's such a benefit to our company to use call tracking metrics to track our client's calls because it helps us determine what marketing services are producing results and what needs improvement. CallTrackingMetrics provides power to our call centre. Automates the call flow. Our service, marketing and sales team use this software to manage their communications. Easily integrates with Salesforce, Google Ads, Zendesk, Facebook and many more. Marketing tool kit is awesome.		Pros & Cons from Real Users Pros I love Liveagent's simple and intuitive interface; that's what I appreciate most about it. Anyone, regardless of their level of experience, can quickly learn how to use Liveagent, and I find the automation options simple and easy to implement. It's great that it keeps tickets, knowledge base, and reports in one place and eliminates the need to switch between tools to complete the same task. LiveAgent is ideal for what we use it for. It offers a robust ticketing system with tons of options and features that make responding very easy. The user interface is simple and easy to customize. The shortcuts for filters, reminders, and tasks are great. The auto-hiding option ensures confidentiality. LiveAgent offers expert support, including a cloud integration system for increased security. LiveAgent has consistently served us well. It has enhanced our chat communication capabilities through a fantastic service bot that we connect to all our social media pages and easily configure to engage and interact with visitors. LiveAgent is great for speeding up access to customer service representatives and enabling customers to easily book and track tickets. I loved its accurate archiving and easy-to-search records. LiveAgent stands out for its remarkably fast deployment and user-friendly setup process. Another key strength is its excellent customer support team, which provides reliable and prompt assistance whenever needed. LiveAgent provides us with the best communication with our customers, especially through live chat, integrated with automated response features that are easy to set up to suit our customers' needs. What's great about service bots is that they can provide accurate answers to incoming inquiries. I loved how the customer was able to reach a service representative with ease. It's also great that the service representative receives real-time notifications about the incoming ticket, reducing wait times. Cons Liveagent is more than great and easy to connect with social media and communication channels for ticket management and customer chat, but I haven't been able to understand the advanced customization to save more time and manage tickets and service bots more effectively. No negatives. I'm happy and confident using LiveAgent. LiveAgent didn't seem overwhelming, and we were able to get used to it quickly. Setting up with support was very quick. LiveAgent is great, easy to set up, has no negative effects, and efficiently supports all the languages our customers use. One limitation is the restricted functionality with WhatsApp Business API. The current integration lacks the flexibility needed for LiveAgent’s internal automation tools to fully leverage WhatsApp for proactive communication. I haven't found any downsides to LiveAgent. I loved how easy it was to install the LiveAgent code on our website and social media pages.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported		Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information CallTrackingMetrics Founded: 2012 United States www.calltrackingmetrics.com		Company Information Quality Unit Founded: 2004 Slovakia www.liveagent.com/
Alternatives Phonexa		Alternatives Freshservice Freshworks
CloudTalk		Social Intents
CallFinder		Freshcaller Freshworks
Call Center Studio		3CLogic
Call Journey View All		Vocalcom View All
Categories Call Center Supported Call Monitoring Supported Call Recording Supported Call Tracking Supported Contact Center Quality Assurance Supported Conversation Intelligence Supported IVR Supported Marketing Attribution Supported Performance Marketing Supported Softphone Supported Speech Analytics Supported		Categories Call Center Supported Call Recording Supported Call Tracking Supported Cloud Communication Platform Supported Complaint Management Supported Customer Communications Management Supported Customer Engagement Supported Customer Satisfaction Supported Customer Self-Service Supported Customer Service Supported Customer Success Supported Email Management Supported Help Desk Supported IVR Supported Knowledge Management Supported Live Chat Supported Remote Support Supported Remote Work Supported
Call Center Features Blended Call Center Supported Call Logging Supported Call Recording Supported Call Scripting Supported Campaign Management Supported Database Not Supported Escalation Management Supported Inbound Call Center Supported IVR / Voice Recognition Supported Manual Dialer Supported Outbound Call Center Supported Predictive Dialer Not Supported Progressive Dialer Not Supported Queue Management Supported Real-time Chat Supported Reporting/Analytics Supported Call Recording Features Archiving Supported Call Sharing Supported Distributed Call Recording Not Supported Event Triggered Recording Supported File Transfer Not Supported Instant Retrieval Not Supported On-Demand Recording Not Supported Recording Bookmarking Not Supported Scheduled Recording Not Supported Screen Activity Recording Not Supported Video Call Recording Not Supported Call Tracking Features Call Log Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Supported Conversion Tracking Supported CRM Supported IVR / Voice Recognition Supported Keyword Tracking Supported IVR Features Call Center Supported Call Logging Supported Call Recording Supported Call Routing Supported Multiple Scripts Supported Phone Key Input Supported Survey Management Not Supported Text to Speech Supported Voice Customization Supported Voice Mail Supported Show More Features Conversation Intelligence Features Account Health Alerts Not Supported AI Insights Supported Call Analytics Supported Call Recording Supported Call Recording Cloud Storage Supported Call Snippets Supported Call Transcription Supported Call/Meeting Sharing Not Supported Sales Coaching Supported Topic Tags Not Supported Topic-Based Analytics Not Supported Video Conferencing Analytics Not Supported Win/Loss Analysis Not Supported Marketing Attribution Features Attribution Modeling Not Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Not Supported ROI Tracking Supported Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Supported Chat / Messaging Supported Contact Management Supported Fax Management Supported Speech Analytics Features Automatic Transcription Supported Call Center Management Not Supported Call Recording Supported Customer Experience Management Not Supported Data Security Not Supported Natural Language Processing Supported Predictive Analytics Not Supported Self-Service Search Not Supported Sentiment Analysis Supported Surveys & Feedback Not Supported		Call Center Features Blended Call Center Supported Call Logging Supported Call Recording Supported Call Scripting Supported Campaign Management Supported Database Supported Escalation Management Supported Inbound Call Center Supported IVR / Voice Recognition Supported Manual Dialer Supported Outbound Call Center Supported Predictive Dialer Not Supported Progressive Dialer Not Supported Queue Management Supported Real-time Chat Supported Reporting/Analytics Supported Call Recording Features Archiving Supported Call Sharing Supported Distributed Call Recording Supported Event Triggered Recording Supported File Transfer Supported Instant Retrieval Not Supported On-Demand Recording Supported Recording Bookmarking Not Supported Scheduled Recording Not Supported Screen Activity Recording Supported Video Call Recording Supported Call Tracking Features Call Log Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Not Supported Conversion Tracking Not Supported CRM Supported IVR / Voice Recognition Supported Keyword Tracking Not Supported IVR Features Call Center Supported Call Logging Supported Call Recording Supported Call Routing Supported Multiple Scripts Supported Phone Key Input Supported Survey Management Not Supported Text to Speech Supported Voice Customization Supported Voice Mail Supported Show More Features Cloud Communication Platform Features Audio / Video Conferencing Supported Call Center Supported Call Recording Supported Call Routing Supported Chat / Messaging Supported Fax Management Not Supported File Sharing Supported IVR / Voice Recognition Supported Complaint Management Features Case Management Supported Complaint Classification Not Supported Corrective Actions (CAPA) Not Supported Customer Complaint Tracking Supported Feedback Management Supported Forms Management Supported Issue Tracking Supported Quality Assurance Management Not Supported Routing Supported Self Service Portal Supported Social Media Monitoring Supported Survey Management Supported Customer Communications Management Features Batch Communications Supported Chat / Messaging Supported Content Management Supported Email Distribution Supported Interactive Content Not Supported Multi-Channel Communications Supported On-Demand Communications Supported Personalization Supported Print Management Not Supported Template Management Supported Video Content Supported Customer Engagement Features Analytics Supported Churn Management Not Supported Communication Management Supported Community Management Supported Content Syndication Not Supported Feedback Collection Supported Gamification Supported Live Chat Supported Video Content Supported Customer Satisfaction Features 360 Degree Feedback Not Supported Analytics Supported Call Reporting Supported Complaint Monitoring Supported Feedback Collection Supported Survey Management Supported Customer Service Features Alerts / Escalation Supported Appointment Management Supported Call Center Management Supported Email Management Supported Knowledge Base Supported Live Chat Supported Performance Metrics Supported Queue Management Supported Self Service Portal Supported Social Media Integration Supported Surveys & Feedback Supported Virtual Assistant Supported Workflow Management Supported Customer Success Features Account Alerts Supported Account Management Supported Communication Management Supported Customer Engagement Supported Customer Lifecycle Management Not Supported Health Score Not Supported Onboarding Supported Revenue Management Not Supported Usage Tracking / Analytics Supported Win / Loss Analysis Not Supported Email Management Features Data Recovery Not Supported Email Archiving Supported Email Deletion Not Supported Email Discovery Not Supported Email Monitoring Supported Email Recall Not Supported Queue Manager Supported Response Management Supported Routing Supported Shared Inboxes Supported Signature Management Supported Spam Blocker Supported Whitelisting / Blacklisting Supported Help Desk Features Alerts / Escalation Supported Automated Routing Supported Community Forums Supported Customizable Branding Supported Document Storage Supported Email Integration Supported Incident Management Supported Interaction Tracking Supported IT Asset Management Supported Knowledge Base Supported Known Issue Management Supported Live Chat Supported Multi-Channel Communication Supported Multiple Brands / Products Supported Network Monitoring Supported Real-time Chat Supported Self Service Portal Supported Service Level Agreement (SLA) Management Supported Ticket Management Supported Knowledge Management Features Artificial Intelligence (AI) Supported Cataloging / Categorization Supported Collaboration Supported Content Management Supported Decision Tree Not Supported Discussion Boards Supported Full Text Search Supported Knowledge Base Management Supported Self Service Portal Supported Live Chat Features Canned Responses Supported Customizable Branding Supported Geo Targeting Supported Offline Form Supported Proactive Chat Supported Screen Sharing Supported Third Party Integration Supported Transfers / Routing Supported Website Visitor Tracking Supported Remote Support Features Diagnostic Tools Not Supported File Transfer Supported Live Chat Supported Real-time Chat Supported Remote Control Supported Screen Sharing Supported Session Recording Supported Session Transfer Not Supported Surveys & Feedback Supported Remote Work Features Collaboration Not Supported Credential Management Not Supported Electronic Signature Not Supported Employee Monitoring Supported Live Chat Supported Meeting Management Not Supported Project Management Not Supported Remote Access Not Supported Remote Support Supported Screen Sharing Not Supported Softphone Supported Task Management Not Supported Time Zone Tracking Not Supported Video Chat Supported Web Conferencing Not Supported
Integrations Constant Contact Lead Gen & CRM Supported Easyflow Supported Facebook Supported Google Analytics Supported Mailchimp Supported Shopify Supported Slack Supported Stackreaction Supported Wix Supported WordPress Supported Zapier Supported Braintree Not Supported GetResponse Not Supported Liine Supported Marin Software Supported Nekton.ai Supported Shift4Shop Not Supported VisitorTrack Not Supported tradeit Not Supported web.com Not Supported Show More Integrations View All 48 Integrations		Integrations Constant Contact Lead Gen & CRM Supported Easyflow Supported Facebook Supported Google Analytics Supported Mailchimp Supported Shopify Supported Slack Supported Stackreaction Supported Wix Supported WordPress Supported Zapier Supported Braintree Supported GetResponse Supported Liine Not Supported Marin Software Not Supported Nekton.ai Not Supported Shift4Shop Supported VisitorTrack Supported tradeit Supported web.com Supported Show More Integrations View All 76 Integrations
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