Related Products
|
||||||
About
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
|
About
When it comes to the viewability of branding campaigns, the benchmark reports from Meetrics are used as the reference point in the online sector. Meetrics publishes an overview with the most important key figures and developments quarterly. Meetrics is the leading European provider of ad verification. We calculate the current success rate of your digital branding campaign, and help you to increase it. Use Viewability Check to see how visible your branding campaign is. Use Audience Verification to determine if the targeted audience is relevant for your advert. Use Ad Fraud Prevention to identify and prevent suspicious, fraudulent behaviour. Use Brand Safety to check if the environments in which your ad appears in conform to your brand. Meetrics measures the visibility of display and video ads and calculates the viewability for each individual impression. All KPIs from the campaign can be viewed in the Meetrics Dashboard and as Excel reports at any time.
|
|||||
Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
|
Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
|
|||||
Audience
Marketers and researchers who want to identify relevant audiences, discover actionable insights and inform their strategies.
|
Audience
Enterprises interested in a software solution to publish an overview with the most important key figures and developments quarterly
|
|||||
Support
Phone Support
24/7 Live Support
Online
|
Support
Phone Support
24/7 Live Support
Online
|
|||||
API
Offers API
|
API
Offers API
|
|||||
Screenshots and Videos |
Screenshots and Videos |
|||||
Pricing
No information available.
Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Version
Free Trial
|
Pricing
No information available.
Free Version
Free Trial
|
|||||
Reviews/
|
Reviews/
|
|||||
Pros & Cons from Real UsersPros
Cons
|
||||||
Training
Documentation
Webinars
Live Online
In Person
|
Training
Documentation
Webinars
Live Online
In Person
|
|||||
Company InformationAudiense
Founded: 2011
United Kingdom
audiense.com
|
Company InformationMeetrics
Founded: 2008
Germany
www.meetrics.com/en/
|
|||||
Alternatives |
Alternatives |
|||||
|
|
|
|||||
|
|
||||||
Categories |
Categories |
|||||
Marketing Analytics Features
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Audience Intelligence Features
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Influencer Marketing Features
Campaign Management
CRM
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Market Research Features
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Social Media Analytics Tools Features
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection
Social Media Marketing Features
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Social Media Monitoring Features
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
|
||||||
Integrations
Adform
Brandwatch
Buffer
Facebook
Google
Hootsuite
InMobi
Instagram
Meltwater
NetBase Quid
|
Integrations
Adform
Brandwatch
Buffer
Facebook
Google
Hootsuite
InMobi
Instagram
Meltwater
NetBase Quid
|
|||||
|
|
|