AudienceReport

AudienceReport

AudienceProject
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+

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About

With a unified, holistic dashboard, advertisers and agencies can now finally compare ad performance across channels to see which ones reach and engage their target audience most effectively – independently of third-party cookies and in a privacy-safe manner. Audiences consume content in an increasingly fragmented fashion across multiple devices and channels. The growing lack of independent, continuous and standardised measurement along with the imposing third-party cookie death makes it increasingly difficult for advertisers and agencies to determine how and where their advertising budgets are spent most effectively. AudienceReport gathers your campaign activity from different channels into one holistic view – allowing you to see how everything adds up and compares in terms of reaching and engaging your target audience. This makes it easier to allocate your ad budget for maximum ROI.

About

Verified customer insight and ROI for all your marketing investments. Semcasting pioneered the use of IP targeting with machine learning to maximize customer reach on any device with complete transparency. Our twice patented technology allows organizations to onboard CRM data, create new prospect audiences, identify qualified leads, and monitor audience performance. Conventional audience targeting has traditionally been based on cookies. Cookie onboarding only delivers access to roughly 30% of your audience – often with a 3X duplication rate among unique users. Target audiences at home, school or work, on their desktops, laptops, tablets, smart phones, IP radio, smart home devices and on Connected TV. Semcasting's IP targeting technology provides reach to more than 400+ million unique devices and networks with coverage of more than 2 billion IP addresses. Smart Zones automatically matches, scores and enhances mailing lists, CRM files or IP addresses with 750 deterministic attributes.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies searching for a technology-based market research solution that helps get the most value from advertising spends

Audience

Companies that want to map anonymous website visitors to prospects

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

AudienceProject
Founded: 2010
Denmark
www.audienceproject.com/see-the-bigger-picture/

Company Information

Semcasting
Founded: 2009
United States
www.semcasting.com

Alternatives

Alternatives

AudienceReport

AudienceReport

AudienceProject

Categories

Categories

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Integrations

No info available.

Integrations

No info available.
Claim AudienceReport and update features and information
Claim AudienceReport and update features and information
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Claim Semcasting and update features and information