Audience
Companies searching for a technology-based market research solution that helps get the most value from advertising spends
About AudienceReport
With a unified, holistic dashboard, advertisers and agencies can now finally compare ad performance across channels to see which ones reach and engage their target audience most effectively – independently of third-party cookies and in a privacy-safe manner. Audiences consume content in an increasingly fragmented fashion across multiple devices and channels. The growing lack of independent, continuous and standardised measurement along with the imposing third-party cookie death makes it increasingly difficult for advertisers and agencies to determine how and where their advertising budgets are spent most effectively. AudienceReport gathers your campaign activity from different channels into one holistic view – allowing you to see how everything adds up and compares in terms of reaching and engaging your target audience. This makes it easier to allocate your ad budget for maximum ROI.
Other Popular Alternatives & Related Software
Semasio
Semasio is a platform that maximizes advertising efficiency by combining expertise in human behavior, semantic technology, and real-time predictive targeting. It offers a range of products and services designed to enhance marketing strategies in a privacy-first world. It provides pre-built and custom audience targeting segments, enabling precise and flexible marketing campaigns. Through audience extension, Semasio helps brands discover new customers who exhibit similar behaviors to their best customers, thereby expanding reach without compromising accuracy. Its contextual targeting capabilities allow for effective, privacy-safe advertising by focusing on the content consumers engage with, rather than relying on cookies. The contextual PLUS targeting feature predicts where ideal customers are most likely to be, combining the accuracy of audience data with the extensive reach of contextual targeting.
Learn more
Advanced Contextual
Advanced Contextual is a contextual advertising platform that enables brands, publishers, platforms, and data owners to target high-intent customers on the open web and social media without relying on third-party cookies. Advanced Contextual analyzes signals from 3.5 billion content pages across 55,000 publishers, allowing marketers to understand and identify customers based on the content they engage with. Unlike competitors that rely on standard taxonomies, Advanced Contextual creates custom audiences by targeting specific keywords that resonate with buyers, enabling brands to reach high-intent audiences in unexpected and cost-effective places. This approach ensures scalable marketing performance while maintaining consumer privacy.
Learn more
Captify Search Intelligence
Search data is undeniably the most powerful truth set in marketing. Captify’s range of proprietary technologies unite to collect, connect and categorize billions of real-time search events from 2.3bn consumers—ultimately turning raw consented search data into fresh audiences, killer insights and better-performing advertiser products. With a decade of machine learning and natural language processing, we’ve built the industry’s most advanced semantic technology. Computational semantics look beyond a search keyword, to make sense of onsite search data and get clever with contextual to deliver the most holistic view of intent across multiple languages. Captify stitches together live consumer search behaviors to enable a deep, granular understanding of the customer journey across profiles, interests, moments and intent—all without the reliance on third-party cookies.
Learn more
RollWorks
Whether you’re starting out or scaling up, RollWorks helps you confidently grow revenue by focusing on the right accounts at the right time. Run account-based programs that deliver the right message on the right channel at the right time to the right audience. Whether your goal is new business or expansion, turn your target accounts into opportunities faster than ever. Lay the foundation for your marketing programs. Identify your ideal customer profile, select target accounts, and find key contacts. Run effective cross-channel campaigns. Engage your ICP, target accounts, and key buyers, with ads and sales automation. Have full visibility into your impact. Measure the effectiveness of your ABM at both the account and contact level. This ready-to-go, boss-approved ABM planning template deck will set you up for major props at your next meeting. We created it for you to make it yours.
Learn more
Integrations
API:
Yes, AudienceReport offers API access
No integrations listed.
Company Information
AudienceProject
Founded: 2010
Denmark
www.audienceproject.com/see-the-bigger-picture/
Videos and Screen Captures
Other Useful Business Software
Ship Agents Faster
Gemini Enterprise Agent Platform lets you rapidly build, scale, govern and optimize production-ready agents grounded in your organization's data. The platform enables developers to build custom or pre-built agents for virtually any use case. New customers get $300 in free credits.
Product Details
Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
Support
Phone Support
Online