Cakemix

Cakemix

Elevent
+
+

Related Products

  • TrafficGuard
    89 Ratings
    Visit Website
  • Code-Cube.io
    7 Ratings
    Visit Website
  • Adzooma
    253 Ratings
    Visit Website
  • Muzaic
    2 Ratings
    Visit Website
  • 800.com
    2,436 Ratings
    Visit Website
  • Google Cloud BigQuery
    2,027 Ratings
    Visit Website
  • AI Video Cut
    1 Rating
    Visit Website
  • ActiveCampaign
    17,400 Ratings
    Visit Website
  • Superfiliate
    49 Ratings
    Visit Website
  • Resco Field Sales+
    13 Ratings
    Visit Website

About

Animo is a cloud-based media measurement and optimization platform for brand marketing, media, and analytics teams and agencies. It brings online advertising and offline media activity into a shared workspace for cross-channel reporting, marketing mix modeling, and planning. The Online Dashboard connects advertising platforms and organizes campaign metrics such as spend, impressions, clicks, conversions, and return on investment in one view. Online models estimate channel contribution and support budget decisions, while offline tools assess television, radio, and out-of-home activity against business outcomes, including TV spot analysis at 15-minute intervals. A Media Planner supports pre-campaign scenarios, and users can query marketing data from AI assistants through a Model Context Protocol connection. The modular product supports digital-only or combined online and offline measurement.

About

Cakemix is a sponsorship valuation application. It puts a market-benchmarked dollar value on a sponsorship property, benefit by benefit. Television, radio, print, out-of-home, online and social exposure are valued with CPM-style benchmarks maintained for each market. Values adjust automatically by sponsorship level: Title, Presenting, Major, Official, Media Partner or Service Provider. Intangible benefits such as brand exposure and PR value are valued alongside paid media, and both roll up into one valuation per property. Each evaluation produces a Cakemix Scorecard, a shareable valuation summary shown in the evaluator's language, with a full breakdown exportable to Excel. Teams can run the same valuation before signing, to support negotiation, and after the event, to confirm what was delivered. Cakemix uses the same benefit categories as Brickroad, Elevent's sponsorship management platform, so evaluation and valuation stay consistent.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketing managers, performance and media teams, CMOs and agencies running campaigns across multiple ad platforms

Audience

Companies looking for a platform to aggregate and evaluate hundreds of sponsorship assets from all sources and provide market-specific value

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$100/month
The Online Dashboard starts at $750/month with no minimum contract. Online MMM starts at $1,750/month; offline optimization starts at $2,000/month. Some advanced options are priced by data volume.
Free Version Not Supported
Free Trial Supported

Pricing

Contact Elevent for pricing.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Animo
Founded: 2023
Israel
animo-tech.com

Company Information

Elevent
Founded: 2013
Canada
elevent.co/cakemix

Alternatives

Alternatives

OptiMine Insight

OptiMine Insight

OptiMine Software
Spot

Spot

Elevent

Categories

Categories

Integrations

ChatGPT Supported
Claude Supported
Google Ads Supported
Google Analytics Supported
Google Search Console Supported
LinkedIn Ads Supported
Meta Ads Supported
Model Context Protocol (MCP) Supported
Outbrain Supported
Snapchat Ads Supported
Taboola Supported
TikTok Ads Supported
YouTube Supported

Integrations

ChatGPT Not Supported
Claude Not Supported
Google Ads Not Supported
Google Analytics Not Supported
Google Search Console Not Supported
LinkedIn Ads Not Supported
Meta Ads Not Supported
Model Context Protocol (MCP) Not Supported
Outbrain Not Supported
Snapchat Ads Not Supported
Taboola Not Supported
TikTok Ads Not Supported
YouTube Not Supported
Claim Animo Media Intelligence and update features and information
Claim Animo Media Intelligence and update features and information
Claim Cakemix and update features and information
Claim Cakemix and update features and information