Cakemix
Harness the power of the world’s leading sponsorship valuation solution and pinpoint the exact value of sponsorship proposals.
Cakemix is built to pinpoint the exact value of all sponsorship assets to build a solid business case, compare deals, and support your negotiation with data. Cakemix calculates the value of assets from social media, digital ads, traditional media and on-site assets.
Evaluate proposals before and after signing the deal to see if your brand got all of the value it was promised.
Get everything you need to build a business case or be better prepared to negotiate.
Instantly assess whether your brand is aligned with the property using Cakemix’s baked-in relevance measurement, based on scientific research.
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OpenSponsorship
Connecting brands to 11000 athletes for authentic, data-driven digital marketing campaigns. From sports influencer posts to in-person appearances, there’s an option for every marketing budget. We track everything from engagement to brand goals to ensure a positive ROI. Our proprietary AI technology pairs brands with athletes based on goals, audiences, and other campaign factors. Use the most comprehensive search tool in the business to find the athlete who will deliver on all your goals. This is the quickest, most efficient, and easiest way to find out who is interested in partnering with your brand. Advertise your brand to all our athletes, teams, and events and have them apply to your brand campaign, including them, answering custom questions that are relevant for you to make a decision. This is the quickest, most efficient, and easiest way to find out who is interested in partnering with your brand.
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Trajektory
Trajektory is a sponsorship analytics software platform that enables teams, leagues, brands, and agencies to solve the burden of sponsorship reporting. With Trajektory, teams are now reporting on their LEDs, static signs, premium areas, concourse signage, email, web, mobile, radio, social, and television sponsorship data in real time. Trajektory clients can track the performance of ALL their partnership assets (digital and non-digital) and EVERY partner. Our platform helps groups acquire, retain, and grow revenue by telling a complete sponsorship portfolio story through accurate performance metrics (values, impressions, engagements). We have created a platform that turns data into a clear story that will grow revenue, save time, and provide partners with an easy-to-understand view of their partnership. Providing partner data and valuing assets shouldn't be daunting. We make it easy.
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Sponsorlytix
Sponsorlytix is an AI-powered sports sponsorship analytics and tracking platform, proudly announces the official launch of its closed beta. Designed to revolutionize how organizations within the sports ecosystem measure sponsorships, Sponsorlytix leverages cutting-edge artificial intelligence (AI), machine learning (ML), and computer vision technologies.
Products:
1. Sponsorship Dashboard: Tracks, detects, and measures an organization’s sponsor’s brand value across 10 assets, including broadcast TV & OTT, social media, traditional news media, esports, and more.
2. Tracking Portal: Specifically tracks and detects brand logos, placements, and locations across various sports contexts, while also tracking sports analytics and data.
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