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About

Affinity Solutions offers a consumer purchase-data and insight platform designed to give brands, media companies, retailers, banks, and financial institutions a full understanding of actual consumer spending behavior by analyzing more than 150 million consented credit and debit card accounts, over 86 billion transactions, and more than $4 trillion in spend. Its AI engine, Comet, ingests raw transaction data, filters and normalizes it for accuracy, integrates diverse sources into a unified consumer view, safeguards privacy through anonymization, enriches with demographics and lifestyle data, tags purchases by brand, channel, and location, and enables real-time activation and measurement. With modules such as Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, it allows marketers to identify market opportunities, build prospect and buyer audiences, and link media exposure to actual purchase outcomes.

About

Powering B2C growth with actionable AI. Rich consumer data, proven algorithms, turnkey integrations — it’s all built in and ready to power your growth in 6-8 weeks. Prioritize, personalize, and optimize every interaction. Expand your reach and focus your ad spend on the right people. With Reach, you can build custom lookalike audiences from over 290MM U.S. consumers and target them across any channel, online and offline. We do one thing: AI for the B2C customer lifecycle, and we’ve been the market leader for 5+ years. We’re connected to 260+ systems, optimizing your work with AI wherever you spend your day. We practice data non-proliferation. You get access to rich data without seeing any one person’s details.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Brands, media agencies, financial institutions and retail marketers seeking a tool to understand real consumer purchases, build high-precision audiences, optimize campaigns and measure true marketing outcomes

Audience

Organizations that want consumer data to improve B2C growth with actionable AI

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Affinity Solutions
Founded: 2005
United States
www.affinity.solutions/

Company Information

Faraday
Founded: 2012
United States
faraday.io

Alternatives

Alternatives

Terminus

Terminus

Terminus Software
Clearbit

Clearbit

HubSpot
Epsilon Data

Epsilon Data

Epsilon

Categories

Categories

Integrations

AdRoll
Customer.io
Drip
Facebook
Google Analytics
Google Cloud Platform
Heroku
Mailchimp Transactional Email (Mandrill)
Mailjet
Mixpanel
NCM Conservative
Pricing Navigator
QuickBooks Online
Recurly
SalesRabbit
Salesforce
Salesforce Marketing Cloud Account Engagement
Segment
Snowflake
Zuora

Integrations

AdRoll
Customer.io
Drip
Facebook
Google Analytics
Google Cloud Platform
Heroku
Mailchimp Transactional Email (Mandrill)
Mailjet
Mixpanel
NCM Conservative
Pricing Navigator
QuickBooks Online
Recurly
SalesRabbit
Salesforce
Salesforce Marketing Cloud Account Engagement
Segment
Snowflake
Zuora
Claim Affinity Solutions and update features and information
Claim Affinity Solutions and update features and information
Claim Faraday and update features and information
Claim Faraday and update features and information