Robyn

Robyn

Meta
+
+

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About

Aquatic Informatics provides software solutions that address critical water data management, analytics, and compliance challenges for the rapidly growing water industry. From raindrop to sewer discharge, our interconnected data management platforms drive the efficient management of water information to protect human health and reduce environmental impact. AQUARIUS is analytics software for the natural environment for acquiring, processing, modelling, and publishing water information in real time to enable agencies with efficient, accurate, and defensible water data. The AQUARIUS suite includes: - AQUARIUS Time-Series for Efficient, Accurate & Defensible Water Data - AQUARIUS Samples for easy Sample Management - AQUARIUS WebPortal for Real-time Data Publishing Online - AQUARIUS Forecast for Simpler Workflows with Complex Models. - AQUARIUS EnviroSCADA for Real-Time Water Data Acquisition. - AQUARIUS Cloud for All the Power of AQUARIUS in a SaaS environment.

About

Robyn is an open source, experimental Marketing Mix Modeling (MMM) package developed by Meta’s Marketing Science team. It’s designed to help advertisers and analysts build rigorous, data-driven models that quantify how different marketing channels contribute to business outcomes (like sales, conversions, or other KPIs) in a privacy-safe, aggregated way. Rather than relying on user-level tracking, Robyn analyzes historical time-series data, combining marketing spend or reach data (ads, promotions, organic efforts, etc.) with outcome metrics, to estimate incremental impact, saturation effects, and carry-over (adstock) dynamics. Under the hood, Robyn blends classical statistical methods with modern machine learning and optimization; it uses ridge regression (to regularize against multicollinearity in many-channel models), time-series decomposition to isolate trend and seasonality, and a multi-objective evolutionary algorithm.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Cities, Municipalities, Governments, Researchers, Hydrologists, Water Managers

Audience

Marketing teams, data scientists, and analysts interested in a solution to measure real incremental impact, attribute performance across channels, and optimize budget allocation in a transparent, privacy-compliant way

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

Free
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Aquatic Informatics
Canada
aquaticinformatics.com

Company Information

Meta
Founded: 2004
United States
facebookexperimental.github.io/Robyn/

Alternatives

GybeMaps

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Gybe

Alternatives

KiWQM

KiWQM

KISTERS

Categories

Categories

Environmental Features

Air Management
Auditing
Compliance Management
Document Management
Emissions Inventory
Hazardous Materials Control
Sustainability Management
Training Management
Waste Management
Water Management

Integrations

Facebook
Facebook Ads
Instagram Ads
Meta Pixel

Integrations

Facebook
Facebook Ads
Instagram Ads
Meta Pixel
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