Best Website Optimization Tools for WordPress
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Compare the Top Website Optimization Tools that integrate with WordPress as of July 2025
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This a list of Website Optimization Tools that integrate with WordPress. Use the filters on the left to add additional filters for products that have integrations with WordPress. View the products that work with WordPress in the table below.
What are Website Optimization Tools for WordPress?
Website optimization tools are software solutions designed to improve the performance, speed, user experience, and search engine rankings of websites. These tools typically focus on areas like page load times, mobile responsiveness, SEO (search engine optimization), content delivery, and user engagement. Key features often include website performance analysis, A/B testing, content optimization, image compression, SEO auditing, and heatmap tracking. By identifying areas for improvement and providing actionable insights, website optimization tools help businesses enhance site functionality, improve user retention, and drive more traffic. Compare and read user reviews of the best Website Optimization Tools for WordPress currently available using the table below. This list is updated regularly.
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1
Semrush
Semrush
Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns. -
2
Gumlet
Gumlet
Host, secure, and stream videos in minutes with Gumlet Video. Build custom video processing and delivery with Gumlet Video API. Optimize and deliver images at scale with Gumlet Image. Trusted by 10,000+ businesses, Gumlet handles 1.5B media files daily with a 54% optimization rate. Gumlet Video: Streamline Video Delivery 1. Simplify video streaming with minimal coding. 2. Achieve high compression without quality loss. 3. Manage videos on a unified platform. 4. Automate via APIs, SDKs, and webhooks. 5. Gain video analytics for better ROI. 6. RTMP Live Streaming at scale in minutes. Gumlet Image Optimization 1. Auto-resize and compress images. 2. Integrate seamlessly for better UX & SEO. 3. World’s first auto-responsive resize. 4. AI automation for complete image control. Founded in 2019 in Singapore by Aditya Patadia & Divyesh Patel, who also built AI startup Turing Analytics.Starting Price: $10 / month -
3
SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses and multi-locations enterprises alike. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google and Facebook review management tools, email marketing tools, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM product SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS can be private-labeled by solution providers.Starting Price: $99.00/month
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4
Cloudflare
Cloudflare
Cloudflare is the foundation for your infrastructure, applications, and teams. Cloudflare secures and ensures the reliability of your external-facing resources such as websites, APIs, and applications. It protects your internal resources such as behind-the-firewall applications, teams, and devices. And it is your platform for developing globally scalable applications. Your website, APIs, and applications are your key channels for doing business with your customers and suppliers. As more and more shift online, ensuring these resources are secure, performant and reliable is a business imperative. Cloudflare for Infrastructure is a complete solution to enable this for anything connected to the Internet. Behind-the-firewall applications and devices are foundational to the work of your internal teams. The recent surge in remote work is testing the limits of many organizations’ VPN and other hardware solutions.Starting Price: $20 per website -
5
Hotjar
Hotjar
Understand how users are really experiencing your site without drowning in numbers. Traditional web analytics tools help you analyze traffic data. But numbers alone can’t tell you what users really do on your site — Hotjar will. Track Customer Satisfaction (CSAT), Net Promoter Score (NPS®) & the Voice Of Customer (VOC). Eliminate guesswork by watching Session Recordings and see how people are really using your product. Empathize with your users and see where they get stuck. Look at user behavior and ask the right questions at the right time. Hotjar works out of the box on most popular platforms. Visualize behavior – Understand what users want, care about and do on your site by visually representing their clicks, taps and scrolling behavior – which are the strongest indicators of visitor motivation and desire. See what your users see – Eliminate guesswork with Recordings of real visitor behavior on your site.Starting Price: $99 per month -
6
WebMaxy Analyzer
WebMaxy
Webmaxy Analyzer provides real-time user insights, heatmaps, surveys & polls, funnel view and form analytics. Get access to your users’ journey videos and know the features that appeal the most to your customers. By knowing your visitors, you can enhance their website experience and boost conversion rates. WebMaxy Analyzer is used by digital marketers, owners, product marketers, and other decision-makers to make an informed decisions. It is simple to use, powerful, and easily integrates with your present tech sack. It helps you find the missing dots in analyzing user behavior. Get qualitative data that improve your web app and website by understanding how your users interact with your website and where they click through heatmaps, you can position your CTAs accordingly. Webmaxy Analyzer can help you make data-driven & informed decisions. With Webmaxy Analyzer, you can know and understand your visitors, enhance their website experience and boost conversion rates.Starting Price: $33/month -
7
ContentKing
ContentKing
ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a liability. Thanks to 24/7 Monitoring and Alerting, you can improve and maintain your search visibility with full situational awareness at all times. As a world's first, ContentKing gives you the opportunity to fix problems _before_ your rankings are impacted. Because search engines never sleep.Starting Price: $99/month -
8
Imagify
Imagify
Speed up your website with lighter images. Image optimization for everyone. It's a fact that the average web page keeps getting heavier. It can be blamed on images, as they are more and more prominent. With lighter images you will gain in speed, user experience and even in SEO. Stop fine-tuning your images, they are now automatically optimized. Reduce the weight of your images without sacrificing their quality. They will remain beautiful. Optimize all your images in one click. Resize your images on the fly. Restore your media in their original versions when you need to. Your images are automatically optimized in the selected compression level.Starting Price: $4.99 per month -
9
Twik
Twik
The first automated, no-configuration business intelligence & personalization automation engine. Track and analyze auto-detected business goals and see how they convert for different user profiles. A single line of code to deploy a cloud-based framework with the tools to grow your business. The first automated, no-configuration business intelligence & personalization engine. Twik automatically matches each visitor with relevant variants to maximize conversions. No data science or maintenance required - launch your variations and let Twik do the rest. Edit your site and create variations without changing your site code. Let your marketing team work freely without nudging your dev' team. Maximize sales with automated scoring of site menu items and product catalogues. Use twik’s magic to create and match a unique version of your site per each visitor with the ultimate goal of increasing sales. -
10
WP Smush
Smush
Optimize your images, turn on lazy load, resize, compress and improve your Google Page Speed with the incredibly powerful and 100% free WordPress image smusher/compressor, brought to you by the superteam at WPMU DEV! And whether you spell it ‘optimize’ or ‘optimize’, Smush will compress all your images without a visible drop in quality and optimize your page speed using its unique compression algorithm. -
11
ShortPixel
ShortPixel
A faster loading page means a more pleasant user experience, better search ranking and as a result, more page views. ShortPixel uses advanced compression technology that reduces image size without affecting the quality, thus making your pages load faster.Starting Price: $9.99 per month -
12
WP Compress
WP Compress
You work so hard on your website content, but slow load times are still destroying your bounce rates, conversions and SEO performance. Instantly Fix The Images That Are Dragging You Down. Remotely Manage All Of Your Linked Websites. No Maintenance Required After Setup.Starting Price: $49 per year per website -
13
Unbounce
Unbounce
Get more conversions with Unbounce landing pages. Build, launch, and optimize custom landing pages for any campaign—without developers or tech bottlenecks. Drive more leads and revenue from any web page by showing targeted popups and sticky bars to specific users. Completely avoid tech bottlenecks; any member of your team can build, launch, and optimize Unbounce landing pages, popups, and sticky bars. Easily recreate any mockup or brand concept. Build from scratch, or start from our gallery of fully customizable templates. Use the Unbounce drag and drop builder to accelerate your landing page production process, and build high-converting popups and sticky bars in minutes. Publish landing pages to WordPress, integrate with Google Analytics, and automatically pass leads to almost any email marketing tool. Plans starting at $90/mo with annual billing when you sign up through the link above and get 20% off paid plans! All plans include a 14-day free trial.Starting Price: $72 per month -
14
Plerdy
Plerdy
Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - Popup smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they abandon their shopping cart. - SEO-alerts - tool that continuously analyzes your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.Starting Price: 29$/month -
15
Elfsight
Elfsight
Upgrade your website without coding. Elfsight widgets help 300,000+ website owners to increase sales, engage visitors, collect leads and more. Save your time and money with ready-to-use solutions and grow your business faster! Choose a widget for any website goal. Increase visitor engagement, boost conversions, generate leads, provide customer support and grow social followers. Customize your widget with the help of our intuitive editor in a few clicks. Embed it to your website in a matter of seconds. Monitor your widget’s most important metrics, check how it does the job and see its true value for your website. Save your time. Our widgets will deal with your website tasks for you. Embed content from Instagram, Facebook, Twitter, Pinterest and other social media into your website. Display customer reviews from Facebook, Instagram, Google, Yelp, TripAdvisor and more on your website. Let visitors chat with you via their favorite messengers (Facebook and WhatsApp) right on your site.Starting Price: $5 per user per month -
16
Hexometer
Hexact, Inc
Based on AI technology the Hexometer™ monitoring service periodically scans over 2800 data points on your website to make sure your digital assets are in pristine condition. The monitoring service continuously checks your website and informs you in case of any erosion to its health. It will also give you tips and tricks on how to improve your website’s hygiene, ultimately improving your online visibility and performance. Your website is how the world sees your business. But If that first impression is a slow or broken website, that first visit will be their last. Unlike traditional uptime monitoring platforms that just tell you when your website is down, Hexometer is like having your very own QA team, continuously monitoring your website across six core areas including availability, performance, user experience, health, SEO, and security. Get real-time notifications when issues are detected via email, SMS, Slack, Telegram & Trello.Starting Price: $8.25 per month -
17
Siteimprove
Siteimprove
Turn your website into an asset as it was meant to be with Siteimprove. Siteimprove is an all-in-one website management software designed to help businesses solve today's most demanding website challenges. With Siteimprove, businesses get access to tools that allow them to optimize content quality and design, boost search engine traffic, comply with data privacy requirements, and track website performance--all from a single platform. -
18
FastPixel
Faster Web Solutions SRL
FastPixel is an all-in-one WordPress plugin designed to speed up websites. This plugin is packed with features that operate seamlessly in the background, allowing for automatic optimizations without requiring users to navigate complex settings. It's user-friendly and easy to configure, ensuring that your webpages start loading faster within minutes.Starting Price: $5 -
19
Optimus Image Optimizer
KeyCDN
Smart compression of images WordPress Plugin & API. Automatic. Protects your data. Ideal for editorial staff, photographers, bloggers. Optimus targets a lossless compression of PNG images and a slightly lossy compression of JPEG images of media uploaded to WordPress — while focusing on protecting your data. In plain terms: the visual appearance of treated images does not change in any way. The plugin slims down the original image and all preview images of an uploaded motif. An important difference to desktop and online optimization tools: Photoshop, ImageOptim, JPEGmin and TinyPNG only treat the original images, since thumbnails are only generated when that image is uploaded to WordPress. Optimus compresses all preview images as well (=thumbnails). Reduction of file size with no change in visible image quality.Starting Price: $29 per year -
20
Kraken.io
Kraken.io
Kraken.io is a robust, ultra-fast image optimizer and compressor with best-in-class algorithms. We'll save you bandwidth and storage space and will dramatically improve your website’s load times. Designers, Developers, WordPress and Magento users - even enthusiasts all over the world use Kraken.io. All plans start out as a FREE Account which comes with 100 MB of testing quota. No credit card is required to sign up.Starting Price: $5 per month -
21
Linkz.ai
Linkz.ai
Install Linkz.ai in 2 minutes on your website or blog and instantly get automatic rich link previews on hover. Linkz.ai previews help your visitors to get context from linked content without bouncing between browser tabs, and, most importantly, without leaving your site. Linkz.ai features 💬 Link auto-previews popups work on all types of hyperlinks 📺 Media auto-preview - hyperlinks to YouTube, TikTok, Typeform, Prezi & other embeddable products open within your site 📱 Mobile-friendly link auto-previews 🛠 2-minute installation ⚙️ Easily control on which parts of the website display auto-previews 🎨 Light/Dark mode & custom styling 📰 Third-party article previewStarting Price: $5 -
22
OpenWidget
LiveChat, Inc.
OpenWidget is a free website widget plugin allowing you to boost your customer engagement and build consistent customer journeys with the use of essential tools available for you out of the box: - Instagram Feed Widget for websites, allowing to share your brand personality on the website; - Contact Card, giving your customers the option to leave you a message that will be sent straight to your email; - FAQ module, providing them with instant answers to all of the common questions; - Product Cards displaying all of your latest deals or hot drops. All of the above features are available for free, and with the AI-enhanced product onboarding and configuration, you can save both the time and effort that you would normally spend on configuring ecommerce software. The time that you can then use to focus on improving your customer service and closing more sales.Starting Price: Free -
23
Social Board
Social Board
We made SocialBoard to collect all of the user-generated content our marketing team worked hard to make. We also noticed most social aggregators have way too many features and are not easy to use. Our product is simple but powerful under the hood. Collect Connect your social account. And start showing posts. Curate your feed so your posts are displayed the way you want them to. Embed the custom feed on your website. Great brands rely on us to keep their websites fresh. An instant flow of user-generated content & social media. We collect posts from Instagram, Twitter, and Youtube automatically and embed them on your website in one curated feed.Starting Price: $19 per month -
24
Optimole
Optimole
Optimole makes your images weigh even 80% less while looking just as good! Optimole is your all-in-one image optimization solution for WordPress & beyond. It processes your images in real time and it’s fully cloud-based (doesn’t strain your server). Optimole takes your images and optimizes them automatically. Picks the right image size for the visitor's browser and viewport. Serves images via a fast image CDN. Uses lazy loading to display the images. Use the slider to see the original image on the left vs. its optimized version on the right. Optimole processes your images and reduces their weight (the amount of space they take up on your web server) without sacrificing quality. Images add up to 60% of the average webpage’s total load time. For that reason, by taking care of something as simple as optimizing them, you can get your site to load even twice as fast.Starting Price: $19.08 per month -
25
EWWW Image Optimizer
Exactly WWW
Speed Up Your Website with Image Compression and Resizing. We know how frustrating it can be when images are slowing down your website and driving your customers away. We believe images should make your website a better experience for your guests. Join thousands of smart and savvy website owners who are using EWWW Image Optimizer and get: Faster Images, High Quality Compression, and Personal Support. Many people who have a website are frustrated by slow images. We help you speed up your website to better engage your customers. We also have a WordPress plugin for image optimization on WordPress sites. Page caching for faster site response times. Defer JS/CSS assets for a better user experience. Control which scripts and stylesheets load per page to reduce overhead and eliminate unused assets. Whether it’s a plugin, service, or theme, we continuously test and improve compatibility with these and many othersStarting Price: $0.002 per image -
26
reSmush.it
reSmush.it
reSmush.it is a FREE API that provides image optimization. reSmush.it has been implemented on the most common CMS such as Wordpress, Drupal or Magento. Moreover, reSmush.it is the most used image optimization API with more than 7 billions images already treated, and is still totally free of charge! -
27
ImageOptim
ImageOptim
Make images load faster and save bandwidth. Improved compression enables you to use beautiful images without bogging down your site. Easily create responsive images and thumbnails with high quality resampling and compression tuned for desktop and mobile resolutions. Integrate easily without installing specialized software. Using cutting-edge technology is as easy as downloading an image. Process product photos on e-commerce sites to have competitive website performance, and ensure that high quality images are fast for mobile users too. Fast images increase conversions and improve SEO. Clean and compress user-uploaded images. ImageOptim API removes private metadata and converts images to formats and sizes optimized for the web. You'll get fast-loading images that meet your requirements without burdening your users with technicalities or file size limits.Starting Price: $12 per month -
28
WP Reset
WebFactory
Speed up site deployment, testing & recovery by controlling, resetting & restoring the WordPress environment in one click.Starting Price: $39 per year -
29
TinyPNG
Voormedia
TinyPNG uses smart lossy compression techniques to reduce the file size of your PNG files. By selectively decreasing the number of colors in the image, fewer bytes are required to store the data. The effect is nearly invisible but it makes a very large difference in file size! PNG is useful because it’s the only widely supported format that can store partially transparent images. The format uses compression, but the files can still be large. Use TinyPNG to shrink images for your apps and sites. It will use less bandwidth and load faster.Starting Price: $25 per year -
30
Mouseflow
Mouseflow
Mouseflow is a behavior analytics ecosystem, used by Product, Marketing, UX, Design, and Analytics teams across 190,000 websites worldwide to ensure the highest conversion rates and best website experience. Save time monitoring your website and know where exactly your visitors are experiencing friction and what's preventing them from turning into customers. Get insights into your visitors' behavior through heatmaps, session replay, conversion funnels, and form analytics. Set up feedback campaigns based on a variety of triggers to assist/recover conversions. Find out what really tipped an A/B test and why users won’t submit your forms. Identify and prioritize obstacles to conversion. Add visual context to speed up implementation.Starting Price: $31 per month when paid yearly