Alternatives to Whenwhyhow

Compare Whenwhyhow alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Whenwhyhow in 2024. Compare features, ratings, user reviews, pricing, and more from Whenwhyhow competitors and alternatives in order to make an informed decision for your business.

  • 1
    Marigold Engage+
    True digital transformation is only possible if your marketing data is actionable so you can engage customers intelligently, with personalized experiences that build customer lifetime value. Deliver personalized experiences, cross-channel messaging and loyalty programs that add value to your customer relationships. Marigold Engage+ (formerly Cheetah Digital) enables marketers to rapidly scale and meet the demands of the modern consumer. The need for digital transformation is accelerating quickly and you need new capabilities to meet evolving expectations. Marigold Engage+ can help you get there quickly. We provide the integrated technology and services you need to build lasting, profitable and mutually-rewarding relationships with customers. Discover opportunity, build audience segments and orchestrate data with real-time interaction management. Turn marketing efforts into a consumer database using engaging experiences that convert the unknown to known.
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    Bikky

    Bikky

    Bikky

    Build a single source of truth of your guests to understand who they are, their behavior across channels, and how it impacts your restaurant. See 360 guest profiles across your POS, online ordering, reservations, and loyalty platforms. Segment your customers and drill in to see marketing engagement and order history. Map retention, frequency, and lifetime value by location and view revenue analytics over time. Understand audience sizes over time with instant insights that answer burning questions. Know exactly how each location is performing to know what’s working, what’s not, and what to do next. See holistic and by-location insights, like new guest acquisition, retention, and lifetime value. Identify revenue drivers and detractors, like what menu items drive trial, retention, and churn. Empower your GMs with the KPIs that matter most to your brand.
    Starting Price: $200 per location per month
  • 3
    Scal-e

    Scal-e

    Scal-e

    Scal-e is an Agile marketing cloud platform for large and medium-sized B2B or B2C companies willing to leverage customer insights to reduce the cost of customer acquisition and retention. Through no-code functionalities, Scal-e meets the needs of agility requested by digital marketers, analysts and ITs to integrate new communications channels or data sources. Together with a native integration of all modules, Scal-e agile digital marketing cloud platform for all-channel results, reduce total cost of ownership (TCO) and boost brands productivity :    - Cleanse and transform customer data from online, offline and onchain data sources, 
- Manage customer privacy, Create consistent B2C or B2B 360 customer profiles,
- Orchestrate Segment-of-One digital marketing campaigns, loyalty, referral or compensation programs or distributed marketing approaches, 
- Build custom dashboards.
    Starting Price: 3000
  • 4
    SessionM

    SessionM

    Mastercard

    SessionM's customer engagement and loyalty platform powers personalized and rewarding experiences for the world's largest brands, specializing in Restaurants, Retail, Consumer Goods and Travel. Craft a differentiated loyalty experience to drive high value customer behaviors while gaining valuable information on customer analytics and preferences. Flexible functionality enables the creation of unique loyalty programs and personalized experiences. Win critical moments by responding to customer signals at any time, across any channel. Fusing machine-learning, real-time decisioning with an ability to engage with customers across any channel to deliver smarter customer interactions and engagements. SessionM’s technology gathers real-time and batched first party data across multiple channels to build a database of individual 360-degree customer profiles that become actionable to all systems.
  • 5
    Tealium Customer Data Hub
    Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes.
  • 6
    Fulcrum

    Fulcrum

    Fulcrum

    Make better decisions on how to interact with your customers by collecting user behavior data in real-time to provide your customers with relevant messaging and recommendations. With Fulcrum, you can create in-the-moment experiences that accelerate customer engagement, improve brand loyalty and increase conversion rates. Fulcrum provides solutions for digital agencies, marketing teams, sales departments, and more. Using Fulcrum makes it easy to segment customers and deliver personalized experiences across all your marketing channels, like providing content recommendations for your customers that connect them to your brand and retain their loyalty. Fulcrum can personalize a campaign experience in real-time to create a more relevant experience and increase conversions via an automated workflow. Fulcrum uses AI to identify and respond in real-time to known and anonymous customers to advance engagement and increase conversion.
    Starting Price: $5,000 per month
  • 7
    Bridg

    Bridg

    Bridg

    Discover the first customer data platform purpose built for brick and mortar retailers and CPG brands. With Bridg, credit and debit cards become loyalty cards. Loyalty tactics can now be used across all customers, enabling retailers and CPG companies to enjoy the same rich insights, targeted marketing capabilities, and closed loop measurement as digital brands. Tap into Bridg’s exclusive offline identity resolution capabilities that deliver industry leading accuracy levels and match rates. Match transactions to a single person even when customers use different cards across online and in-store channels. Leverage pre-defined standard dashboards that display core customer behavior, utilize preferred business intelligence tools, or use SQL for advanced analytics. Uncover timely and relevant insights with continuous, ongoing transaction updates to customer profiles.
  • 8
    DGTLsuite

    DGTLsuite

    DGTLsuite

    The platform where marketing, customer service and digital come together to create happy customers. Consolidate conversations from across your business’ social media profiles and other digital channels, such as e-mail, SMS, website forms, and others. Empower your team to connect with customers, solve service issues, and deliver high-quality customer experiences. Bring your creative teams, agencies, and freelancers together to plan, collaborate, and schedule content for all your social channels. No more e-mails or endless file shares, DGTL Create provides everything you need in one platform. Analyze harvests, enriches, and stores data from your connected accounts, conversations, and creative workflows to deliver powerful insights that help you better understand your customers and the experiences they are having with your business. Experience world-class support and speak directly to our product engineering team.
    Starting Price: $179 per month
  • 9
    Leadspace

    Leadspace

    Leadspace

    Connect the dots between companies and people with the leading B2B Customer Data Platform. Drive true Customer Obsession with Leadspace CDP. All the data you need to understand your customers - accurate & in real-time, in a single place. Artificial Intelligence (AI) that transforms data into clear next-step recommendations, including who to target, how & when. Turnkey integrations into Sales, Marketing & Digital Ad platforms to ensure omni-channel execution & alignment. Leadspace CDP lets you focus on driving effective Marketing & Sales, instead of spending your time managing data.
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    Lytics

    Lytics

    Lytics

    Harness the power of first-party data to understand what your customers really want with Lytics, the customer data platform built for marketers. Lytics decision engine uses machine learning to interpret your customers' needs and help marketers deliver timely, relevant communications across multiple channels. Define your goals and let Lytics’ AI identify the levers you can pull to accelerate results and deliver ROI. Engage new and current customers with personalized messages and precision targeted campaigns. Maximize your impact with predictive marketing strategies shaped by your customers’ actions, not your assumptions.
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    Capillary Insights+

    Capillary Insights+

    Capillary Technologies

    Get Actionable Insights with AI-Powered Customer Analytics & Business Intelligence. Consumers expect brands to know them and their preferences. Capillary Insights+ offers you deeper understanding and critical insights into your consumer’s behavior and preferences. With so many interaction channels today, it’s difficult to know where your consumer has been and how they engage with your brand. Gather consumer data from all touchpoints and get a 360° single view of consumers with a Consumer Data Platform. Capture data across channels, cleanse and de-dupe consumer records, and enrich consumer records based on each and every activity. Get a 360° single view of each consumer along with transactional and behavioral activity across channels. Increase conversions with personalized messaging and experiences powered by demographical and behavioral customer segmentation through CDP data.
    Starting Price: $25,000 per year
  • 12
    Oracle Marketing
    Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences. Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter. Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences. Target high-value accounts and individuals, optimize lead generation and progression, boost customer retention and growth, and ensure consistent, personalized messaging across all channels and geographies.
  • 13
    Skyfii IO
    The Skyfii IO Platform is an integrated suite of data intelligence and marketing tools, designed to help organizations improve visitor experiences by better understanding behavior. By integrating with a range of digital and physical data sources, Skyfii IO enables businesses to build a more complete view of their visitors, and reach them with personalized content across channels. Guest WiFi - Build a robust customer database, and deliver engaging experiences through your WiFi captive portals IO Engage - Automated, data-driven marketing suite. Deliver highly-targeted multichannel campaigns to visitors while inside your venues or out. Engage visitors through WiFi portals, SMS, Email, Mobile Apps, and more. IO Insight - Bring data together from multiple sources to understand visitor behavior, movement, venue performance, and more.
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    Dealtale

    Dealtale

    Dealtale

    Dealtale is the first No-Code data exploration platform. At Dealtale, we understand the frustrations and limitations that using multiple, complex digital tools create. So, we built a platform that integrates and prepares data for analysis and provides teams with a super-simple UI to get immediate answers—without worrying about coding, data silos, legacy data structures, data science, or engineering. Dealtale helps marketing, sales, and customer success teams analyze customer journeys at scale. Our proprietary technology collects every customer interaction on social, paid advertising, website, email, meetings, and more into one customer data center and lets you create data-driven, customer-centric revenue processes. Boost ROI and revenue by leveraging cutting-edge predictive modeling to discover the best way to invest your next marketing dollar. Easily connect dozens of business applications like your CRM, marketing automation, website, advertising, and more to Dealtale.
    Starting Price: $999 per month
  • 15
    Dreamdata.io

    Dreamdata.io

    Dreamdata

    Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.
    Starting Price: $999 per month
  • 16
    Poltio

    Poltio

    Poltio

    We help the world's top brands access, engage with and learn from their users with interactive content and declared data. Build a mutually beneficial relationship with your users, engaging them with interesting and useful interactive content. Generate leads delivering customized offers and incentives based on user personas created on the fly. Direct user engagement, develop real-time insights, and analyze results with our dashboard and reports or the help of our experts! Easily create and share fun, engaging, non-intrusive interactive content embedded in and across your own digital channels. Create a highly engaged user base. Understand your users on a deeper level with every interaction with declared, first-party data collected with transparency and in compliance with GDPR and CCPA. Launch a powerful ongoing engagement and declared data strategy with our turnkey SaaS solution. Our SaaS platform was developed based on five years of experience processing over 10 million engagements.
    Starting Price: $40 per month
  • 17
    journy.io

    journy.io

    journy.io

    Stop crunching data scattered across various sources, searching for revenue potential and churn risks. Collect product, customer, and subscription data into journy.io, discover ideal customer profiles and their preferred product features, and engage with the most promising accounts and users. Get a deep understanding of common data points and key usage patterns that most impact acquisition, conversion, expansion, and churn. Trigger playbook automation on specific users from the most/least promising accounts to reach aspired conversion, expansion, and retention goals. Optimize these plays over time. Orchestrate engagement processes with 3rd party apps, using live-synced real-time product data. journy.io starts email drip campaigns, creates sales tasks in your CRM, triggers in-app onboarding sequences, or sends team notifications on Slack.
    Starting Price: €200 per month
  • 18
    NEXUS CDP

    NEXUS CDP

    APEX Technologies

    The NEXUS platform combines powerful data collection, processing and governance capabilities with powerful custom analytics and BI and AI-driven insights to enable seamless data applications and create a truly intelligent global marketing closed loop. Enable 360-degree intelligent customer insights, smart marketing and personalization, ultimately enabling data-driven marketing freedom. Realized personalized real-time data-driven intelligent marketing. Allow multi-dimensional analysis of massive customer data, custom insights and BI. Customer experience optimization and intelligent customer lifecycle management. Improve customer loyalty, repurchase rate, LTV, and reduce churn rate. Use real-time insights to deliver better customer services.
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    Syntasa

    Syntasa

    Syntasa

    A new kind of technology built for digital professionals Syntasa is a self-service web application that enables digital teams to connect first-party behavioral and enterprise data, build and deploy your customized models, run in a private cloud, and activate across channels.
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    Roialty

    Roialty

    Roialty

    Roialty is a customer profiling and digital loyalty marketing solution, chosen by international brands and agencies to turn anonymous data with no value into lifetime-loyal customers. Its flexibility enables the definition of profile-driven, interactive journeys aimed to maximize customer loyalty and retention, while providing key metrics to define the ROI of marketing initiatives. Profile driven: social customer segmentation allow to add must-have dynamic attributes and insights to the marketing segmentation capabilities, in order to provide maximum personalization to the customer experience.
  • 21
    NGDATA Intelligent Engagement Platform
    NGDATA lets you better engage with your customers. Our Intelligent Engagement Platform (IEP) builds sophisticated multi-attribute customer data profiles (Customer DNATM) and drives truly personalized customer experiences through real-time interaction management. With capabilities that go beyond a standard Customer Data Platform such as in-built analytics, AI-powered capabilities, and decision-making formulas, NGDATA boosts commercial success for clients by developing a deeper understanding of their customers, increasing customer lifetime value, reducing churn, and lowering cost per conversion. The intuitive UI makes it easy for business users to use the platform while IT and analytics retain oversight and control. Founded in 2012, NGDATA has offices in the USA, UK, Europe, Asia-Pacific, and has its HQ in Ghent, Belgium.
    Starting Price: $0.01/year
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    Pimcore

    Pimcore

    Pimcore

    Pimcore is an all-in-one platform and headless PIM for omnichannel publishing and customer experience management. With Pimcore, you can create and distribute digital experiences across any channel, track user engagement, manage customer relationships and more. Loved by developers, agencies, and enterprises: The Pimcore Platform™ is an advanced open-source platform trusted by over 110,000 companies worldwide. It offers state-of-the-art solutions for digital asset management (DAM), product information management (PIM), master data management (MDM), digital experience management (DXP/CMS), multi-channel publishing (CDP), and digital commerce. Recognized by leading industry analysts and used by Fortune 100 companies like Pepsi, Sony, and Audi, Pimcore stands out as a great open-source alternative due to its flexibility, 100 % API-driven architecture, composable technology, fast time-to-market, and strong global partner network of 150+ solution providers.
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    Hightouch

    Hightouch

    Hightouch

    Your data warehouse is your source of truth for customer data. Hightouch syncs this data to the tools that your business teams rely on. Serve your sales, marketing, and customer success teams a 360˚ view of the customer in the tools they rely on. Eliminate tedious data requests. Hightouch operationalizes your data warehouse to turn analytics into action. Drive growth with better data. Run personalized campaigns across all email, push, and ads. Iterate without asking for engineering favors. Increase revenue with better data. Target leads using custom PQL and MQL models. Sync a single view of the customer to your CRM. Prevent churn with better data. Build a 360° customer view in your CS CRMs. Use customer data proactively identify “at risk” customers. Your data warehouse has all your data. Why stop at analytics? Hightouch operationalizes your data warehouse by empowering you to sync data to any SaaS tool with just SQL.
    Starting Price: $350 per month
  • 24
    Fospha

    Fospha

    Fospha

    World-leading DTC marketers use Fospha to understand their Paid Media performance across their digital and offline channels. Through machine learning, Fospha combines multi-touch-attribution and marketing-mix-modelling in one view. Fospha shows you the credit that impressions-led channels are due, so that marketers can make better data-driven decisions, every day. Track your performance against target using data you can trust. Independent reporting across all channels gives you early warnings when you're going to miss your KPIs, then shows you where to investigate. Dig in to find problems and opportunities. Compare KPIs at a granular level, then decide what you need to do to get back on track and hit your number. As always, break down by channel, source, campaign and objective, across all of your KPIs and time periods.
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    Optimizely One

    Optimizely One

    Optimizely

    Optimizely is the world's leader in Progressive Delivery and Experimentation, empowering leading companies to test and deliver new experiences and features to their customers. Creating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Optimizely One helps you unlock your digital potential. To create helpful, human digital experiences requires constant invention from every company.​ A digital experience platform (DXP) should make creating behavior-driven experiences simple, crafting sophisticated content faster, collaborating easier and anticipating customer needs possible. See how you can eliminate guesswork and make every interaction actionable. Commerce in the digital age is more than transactions, products and catalogs. Selling online means telling stories, evoking emotion and establishing trust. No one owes you their business, you have to earn it with every interaction.
  • 26
    Wyng

    Wyng

    Wyng

    Wyng is the world’s leading Privacy-First Marketing platform. Built on a zero-party data API and privacy by design principles, Wyng makes it easy for brands to deliver customer experiences that are always welcome, relevant, and compliant. More than 250 brands and enterprises use Wyng to build deep, trusted relationships with their customers. Build from dozens of Wyng templates or create your own custom interaction to engage customers, earn data, and build trust. More engaging, relevant experiences drive conversion, earn data, grow loyalty, and increase purchases. Build world-class, branded experiences in minutes. Use accurate, obvious zero-party data instantly for personalization and insights. Consent-driven zero-party data delivers better results without any privacy concerns. Accelerate your team with Wyng services and leverage flexible, enterprise-grade tools to move with the speed of the market.
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    Bloomreach

    Bloomreach

    Bloomreach

    Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer.
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    CSG Customer Data Platform
    Delivering great customer experience demands that you have a good understanding of who your customer is and what is happening at that moment. Despite collecting more customer data than ever before, many companies struggle to manage and activate it, especially to truly personalize, at scale, in real time. CSG CDP brings all of your enterprise’s customer information to a single system to drive exceptional customer engagement with a data-driven approach. By aggregating data from multiple sources, unifying that data into coherent customer profiles, and segmenting actionable data sets to power your campaigns, CSG CDP converts complexity into clear, simple, customer-centric action.
  • 29
    Mindbox

    Mindbox

    Mindbox

    Mindbox is an international cloud-based marketing automation SaaS company, offering a holistic and automated real-time customer data platform (CDP) with rich integrated marketing functionality aimed at helping midsize and large B2C businesses to grow customer conversion and retention rate. The platform cleans and merges customers’ data from online, mobile and offline sources, creating unified customer profiles. It enables marketers to analyze and segment data, to manage multi-channel campaigns, promotions, ads, loyalty programs, web&mobile personalization options with customers from a unified user-friendly interface.
    Starting Price: $414 per month
  • 30
    Aislelabs

    Aislelabs

    Aislelabs

    Transform your guest WiFi into a powerful WiFi marketing tool. Engage your customers at a personal level by offering one-click access to your free WiFi via Facebook, Twitter, email and other popular social sites. Gain actionable insights into who your customers are, including their age, gender, location, interests, and what they like, all within the Aislelabs Connect platform. Monetize your guest WiFi and create multi-channel marketing campaigns with email, SMS, and social posts. Conduct targeted digital advertising for select customer groups. Use rule-based marketing platform for real-time personalized communication. Engage your customers with guest WiFi solutions by running targeted campaigns and precisely time surveys. Logging in to your guest WiFi will be a breeze for your customers. Make lengthy forms and tedious sign-ups a thing of the past.
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    BlueConic

    BlueConic

    BlueConic

    BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data.
  • 32
    Kenscio Customer Data and Experience Platform (CDXP)
    The CDXP can track your customer & prospects’ behavior across multiple channels - email, SMS, social media channels, CRM, call centers, mobile apps, and websites. Through CDXP, you can combine a wealth of customer data and transform it into actionable insights to make informed decisions throughout the customer lifecycle.; Further, you can evaluate the effects of multiple marketing changes at the same time using data-driven models. Customer Data and Experience Platform (CDXP) is a software platform that allows businesses to maintain a continuous, unified customer database that can be accessed from any system. Data collected from multiple sources and touchpoints can be consolidated and stored into a 360° customer profile in a unified and persistent customer database. A 360-degree customer profile is created by pulling together data from different sources, cleaning it, and combining it. With the help of the Customer Data and Experience Platform.
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    ExpertSender

    ExpertSender

    ExpertSender

    What is ExpertSender? ExpertSender is a stable, high deliverability platform that helps eCommerce stores to grow their revenue with marketing automation across email, SMS, mobile, web and chat channels. We provide advanced data-driven customer segmentation, dynamic message personalization and dedicated support for all our customers. We've been in the business for over 11 years and deliver over 20 billion messages a year for over 1,000 brands worldwide. Best For Medium-sized and big eCommerce stores, but we also bring value to other industries, including travel & hospitality, finance & banking, automotive and media & publishing.
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    PwC Customer Link
    Customer Link, a PwC Product, is a customer data platform that unifies your data and decades of PwC’s third party data to build a 360° view of your customers. Create better, more personalized experiences with unmatched customer data you can’t get from just any customer data platform. Activate consistent and personalized engagement across all channels and devices that meet the needs of your customers. See a holistic and dynamic customer profile that adapts to demand changes and shows you how and when to act with call-to-action triggers. Build an integrated view of individuals, households, and key segments of consumers with PwC’s AI and machine learning models. Gain transparency into your spend, channel, and customer engagement performance. See where money is potentially being wasted and discover new areas of opportunity with higher reward.
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    Customerlabs CDP

    Customerlabs CDP

    Customerlabs

    CustomerLabs CDP is a cloud-based digital marketing infrastructure that helps Ecommerce, SaaS, B2B and Agency marketers track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without any developer dependency. Track and collect the customer data you want from your website, app, CRM, email, service & offline channels. With identity resolution, you can map anonymous users and their activities across platforms and get a 360° view of your customers. Create customer segments based on behavior, demographics and user traits to trigger timely messages across channels. You can integrate and seamlessly sync this customer data with your existing marketing tools such as Google Analytics, Google Adwords, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Facebook and 180+ tools in real-time. Back your marketing decisions by capturing accurate customer data with CustomerLabs CDP.
    Starting Price: $29.00/month
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    Commanders Act

    Commanders Act

    Commanders Act

    Commanders Act Customer Data Platform lets you increase sales and loyalty through meaningful relationships with your leads and customers. New customer acquisition costs continue to rise but conversion rates have remained flat at 2.5%-5%. Brands are increasingly collecting data insights such as behavioral, demographic, psychographic, etc., from each and every lead and customer interaction because they know it can be used to improve their marketing campaign performance. That’s why it’s imperative you collect data from every lead and customer interaction. You should also cleanse, standardise and store it in a centralised database that’s accessible by all of your marketing channels, or used by your sales and customer service agents in your CRM platform. To truly be customer-centric, marketers first need to be data-driven. Therefore, it’s critical marketers have access to reliable data to evaluate the performance of their marketing tactics.
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    Ometria

    Ometria

    Ometria

    Create marketing experiences your customers love. AI-powered customer insight and cross-channel marketing, by Ometria, which is the customer data and marketing platform for retail. Ometria gives marketers the ability to create personalized experiences throughout the customer journey. Ometria brings together data from all customer touchpoints to build a unified profile of each shopper. The platform uses AI to analyze customer behavior and provide insights that are directly actionable in marketing campaigns. Ometria’s marketing platform enables you to create personalized marketing experiences across relevant channels and touchpoints. We get it. You’re stuck using technology that wasn’t designed for offering customers individually tailored experiences. It’s hard to predict customer behavior and tastes, and even harder to create campaigns, at scale, that appeal to them as individuals. Ometria replaces and upgrades your existing ESP, helping you create great marketing experiences.
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    Castled

    Castled

    Castled

    Create hyper-targeted campaigns in no time directly on top of your cloud data warehouse. Stop worrying about storage-based costs, restrictive data lookup periods, and dependencies on engineering teams. Enables you to be 2x effective at 25% of the cost, giving you a 4x increase in ROI. Create flexible and effective user segments using our visual builder to run your dream campaigns. Finally, an affordable and predictable pricing model that scales to your ever-growing customer data needs. Volume is not a concern anymore. Work with sufficient backfilled data to form a holistic customer profile for better engagement. Create meaningful segments on top of the customer’s 360-degree view of data in the warehouse. Let the sky be your limit. Skip the initial data integration effort to move data into your CEP. Plug directly into your warehouse and get going in no time. Avoid dependency on your data team to create complex and leaky pipelines. Involve them where they add value.
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    Zeta CDP+
    Zeta CDP+ provides marketers with more growth opportunities than a traditional CDP. Connect all consumer data, known and unknown, into one real-time, enhanced view that continuously translates their behaviors into actionable marketing insights. We put the plus in CDP+ for a reason. Our goal is to partner with progressive marketers to grow revenue, build better customer experiences, and support digital transformation strategies. CDP + enriches marketers’ data with 2,500+ intent and interest signals, identity resolution, syndication, and activation from Zeta’s Data Cloud to deliver a more actionable, real-time view of both prospects and customers, at the individual level. Deploy personalized messaging that actually resonates. Zeta CDP+ is the only customer data management solution that delivers up to the minute interests and real-time intent signals that you can quickly activate on, resulting in higher engagement and better results.
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    Electrik.Ai

    Electrik.Ai

    Electrik.Ai

    Automatically ingest marketing data into any data warehouse or cloud file storage of your choice such as BigQuery, Snowflake, Redshift, Azure SQL, AWS S3, Azure Data Lake, Google Cloud Storage with our fully managed ETL pipelines in the cloud. Our hosted marketing data warehouse integrates all your marketing data and provides ad insights, cross-channel attribution, content insights, competitor Insights, and more. Our customer data platform performs identity resolution in real-time across data sources thus enabling a unified view of the customer and their journey. Electrik.AI is a cloud-based marketing analytics software and full-service platform. Electrik.AI’s Google Analytics Hit Data Extractor enriches and extracts the un-sampled hit level data sent to Google Analytics from the website or application and periodically ships it to your desired destination database/data warehouse or file/data lake.
    Starting Price: $49 per month
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    Sitecore

    Sitecore

    Sitecore

    Take charge of your entire content lifecycle. Sitecore Content Hub helps you manage every aspect of your marketing content for all your channels with a single, integrated solution. Enjoy one home for all your digital assets, media, product, and other content. Capitalize on personalization and manage the content that feeds it. Leverage artificial intelligence (AI) and machine learning for content tagging. Integrate seamlessly with Sitecore CMS and commerce solutions. Plan, schedule, and organize content production via a structured process. Stop searching through multiple sources and systems to find what you need. Centralize all your marketing assets with a digital asset management (DAM) solution that integrates seamlessly with your CMS. A powerful content management system (CMS) is just the start. Sitecore® Experience Platform™ (XP) also combines customer data, analytics, and marketing automation capabilities to nurture customers throughout their journey with personalized content.
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    Spectrum Context Graph
    Discover a shareable, multi-dimensional view of your customers with innovative knowledge graphs to create accurate, actionable customer-centric views. The quality of customer data defines and shapes customer interactions, engagement, and experiences. High-quality data enables a single, accurate view of the customer and can impart an understanding of their needs and behaviors. Equally important, trusted data reveals accurate and complete transaction histories and contextual information that you require to deliver the personalized experiences that your customers crave. Break down data barriers and silos, connect hard-to-access information, and share insights across your entire business. Add context to customer profiles, uncover timely actionable insights, and create powerful experiences. With Spectrum Context Graph, you can access the fully integrated, accurate, and enriched customer 360 views you need to drive your business forward.
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    BambooBox

    BambooBox

    BambooBox

    Way beyond intent and engagement, BambooBox identifies 6 distinct signals to map to your best customers. With 6-D account scoring, BambooBox maps your entire funnel data into a prioritzed buying journey. Increase predictability in your pipeline and drive a high funnel velocity backed by data. Get actionable insights driven from winning activities so you can focus on getting creative and planning a successful GTM. Crush your targets with ready-to-go next-best actions. Use that extra time to report success or celebrate with your team. Identify leading indicators, keywords and intelligence to understand your Ideal Customer Profile in 6 dimensions.
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    BlastPoint

    BlastPoint

    BlastPoint

    Our technology is business results-driven, meaning that our partners’ strategic objectives are at the core of the customer intelligence we deliver. Understand your customers at the household level. Discover behavior patterns, demographics & values so you can meet them where they are with the solutions they need most. Acquire more customers and keep them for life. Optimize channels for more effective targeting & outreach. Enroll more customers in beneficial programs like paperless billing, assess customer risk, and predict customer payment patterns at the household level. Our customer intelligence platform makes AI-powered insights accessible to business users, no data management expertise necessary. This makes BlastPoint the go-to resource for business teams who seek to better understand the people and places they serve.
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    V12

    V12

    V12

    V12’s new breed of marketing blends data, technology and analytics to drive accelerated results. Consumers produce mountains of data everyday as they shop across a myriad of channels and devices. This data is fragmented across many systems and marketing platforms — obscuring customer behavior. The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys – wherever and whenever your customers prefer. Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can connect you with consumers in the market for products and services you sell based on browsing and shopping activity, identification of visitors browsing your website and life event triggers.
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    Easyence

    Easyence

    Easyence

    Easyence is the only Customer Infastructure dedicated to data-driven retailers. Join 240+ businesses that use Easyence Customer Data Platform and Apps to deliver memorable customer experience. Easyence collects customer events (products, stores, etc.), leverages your current models with smart algorithmes to serve your business, and provides a complete toolkit of applications to your marketing team. Know more about our Saas products • Easyence Data Platform : collect and unify your customers' events across every platform • Easyence Audience App : build audiences and create campaigns, measure your uplift without relying on other teams • Easyence E-Merchandising App : expose the right product to the right customer at right time. • Easyence Attribution App : unify your customer’s touch points across all platforms and channels. • Easyence Insight App: measure and analyze the value generated by omnicanality to understand consumers’ behaviors.
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    Related Marketing Cloud
    Related Marketing Cloud (RMC) is a personalization and marketing automation tool for data-driven Omni-channel marketing. One-to-one consumer relationships powered by all in one platform to drive higher revenue, improve customer lifetime value, grow audience, and boost performance. We are proud to provide you the following services: Customer Data Platform, Email Marketing, Mobile Marketing, Web Targeting, Product Recommendation, Customer Journey Manager. Related Digital serves more than 1500 clients of all sizes across various industries - including brands like Estee Lauder, Delivery Hero, Ebay, Wolksvagen, Victoria's Secret, Carter's, Aviva, IKEA, Marks&Spencer, Turkcell, Starbucks, Beymen, Audi, Gap, BBVA, Turkish Airlines, Siemens. We are proud to support our clients internationally from our offices in London, Hamburg, Berlin, Dubai and Istanbul.
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    Revotas

    Revotas

    Revotas

    Orchestrate campaigns triggered by real-time consumer behavior using Revotas marketing automation platform. Our platform lets you run more effective, efficient campaigns across mobile, email, social, and paid search channels. Create unparalleled customer journey experience and take personalization to a whole new level by leveraging the power of Revotas platform. Using data-driven insights gained from each consumer’s behavioral data, you can improve customer experience and increase conversion. Identify your highest-value subscribers and active consumers, then deliver targeted messages to increase lifetime value. Take a consumer-centric, data-driven approach that automatically personalizes messages at the individual level to increase engagement and loyalty. Predict likely purchase behavior and use AI to adjust results in real-time based on individual behaviors.
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    CASA

    CASA

    CASA Retail AI

    Let our AI engine guide you to adopt a data-driven approach to automate Personalized engagements at all touchpoints of your customer journey. Acquire new customers from POS registration, walk-in capture in the lead management system, customer reference and online signup. Capture walk-in leads to boost sales using AI-driven LMS. Sign up on the commerce portal, mobile or other channels. Customer data sync from POS transactions. AI-powered customer data platform and analytics. Connect on social media to reach out to new customers. Get new leads from references from existing customers. CASA will enable you to implement your customer engagement goals and success plan that can put you on a path to consistent growth. A personalized and scalable loyalty solution for brands to get closer to customers. Target your most valuable customers. Increase the lifetime value of customers. Easy integration with third-party applications.
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    AIM

    AIM

    CloudEngage

    It’s very difficult to define all of the first-party data segments that become important as you build your business. Smart Segments™ allow you to AIM in the future at your audience with incredible conversion campaigns based on behavioral and contextual attributes. Geo-targeting, behaviors, actions, time, weather, referral source, language, search terms and URL history are immensely valuable resources gathered by AIM. You simply add a tiny piece of code to your site. From that point forward, AIM is doing all the heavy lifting to build intelligence into your dashboard. It’s a perfect way to get started with personalization without any cost. Plans to replatform your CMS or CRM? No problem, make sure AIM is installed on each instance and you’ll have perfect continuity. In order to effectively market, sell, and make product, you need to know your customer. Data buried in a CRM or analytics isn’t actionable. AIM brings the power of personalized marketing to your brand, effortlessly.