Audience

Media company or a digitally based business seeking to measure and optimize the entire customer experience

About Piano

The Piano platform consists of four integrated products.

Analytics
Piano Analytics is a data harvesting and analysis toolset. While Piano Analytics competes with other broad-based marketing and behavioral analytics tools, it excels in compliance-critical environments and differentiates itself with several unique capabilities and datasets.

Activation
Piano Activation includes Composer, the world’s most widely-deployed experience rules engine, and VX, our subscription commerce platform.

Audience
Our real-time customer data management system (CDP/DMP) enables sophisticated known and anonymous user segmentation as well as the output of customer segments to both Piano applications and external systems.

Amplifier
Our suite of audience development tools includes organic and paid social media campaign management, as well as newsletters and push notifications. It is designed to merchandise content that drives traffic to owned-and-operated digital properties.

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Integrations

API:
Yes, Piano offers API access
See Integrations

Ratings/Reviews

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ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Company Information

Piano
Founded: 2011
United States
piano.io

Videos and Screen Captures

Piano Screenshot 1
Piano Screenshot 1
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Product Details

Platforms Supported
Cloud
Training
Documentation
Live Online
Support
Online

Piano Frequently Asked Questions

Q: What kinds of users and organization types does Piano work with?
Q: What languages does Piano support in their product?
Q: What kind of support options does Piano offer?
Q: What other applications or services does Piano integrate with?
Q: Does Piano have an API?
Q: What type of training does Piano provide?

Piano Product Features

Content Creation

Content Planning
Content Calendar
Content Topic Research
Collaboration Tools
Visual Content Creation
Written Content Creation
Content Creator Marketplace
User-Generated Content
Content Curation
Marketing Content Creation
Create Reports
Video Content Creation
Quiz Creation
Case Study Creation
Sales Content Creation
Advertising Content Creation
Template Creation

Content Marketing

Conversion Tracking
Brand Management
Editorial Calendar
Categorization / Grouping
Publish Scheduling
Audience Targeting
Distribution Management
Multi-Channel Publishing
Social Media Management
SEO Management
Campaign Management
Video Management

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
Campaign Management
Competitive Analysis
CRM
Customer Journey Mapping
Data Capture / Transfer
Data Visualization
Data Classification

Digital Experience Platforms (DXP)

User Management / Permissions
Performance Monitoring
Blogs
Knowledge Base
Wiki
Forums / Message Boards
Calendar
Alerts / Notifications
Surveys / Polls
Workflow Management
Content Modeling
Digital Asset Management
Version Control
Auto-Tagging
File Sharing
Templates
Personalization / Segmentation
Headless CMS
Reporting / Analytics
Form Builder

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Personalization

Recommendation Engine
Website Personalization
Abandoned Cart Saver
Contextual Targeting
Experience Management
Campaign Segmentation
Behavioral Targeting
Account Based Marketing
A/B Testing
Content Analytics
Customer Profiles

Social Media Marketing

Conversion Tracking
Customer Targeting
Contact Management
Keyword Filtering
Analytics
Automated Publishing
Multi-Account Management
Content Management
Post Scheduling

Subscription Management

Cancellation Management
Dunning Management
Product Catalog
Revenue Recognition
Self Service Portal
Tax Management
Usage Tracking/Analytics
Discount / Coupon Management
Enrollment Management
Recurring Billing
Revenue Recovery Tools
Subscription Plan Management
Trial Management

Web Analytics

Conversion Tracking
Referral Source Tracking
Multiple Site Management
User Interaction Tracking
Campaign Management
Keyword Tracking
Time on Site Tracking
Pageview Tracking
Site Search Tracking
Goal Tracking
Form Analytics

Piano Additional Categories