Alternatives to Oracle Unity Customer Data Platform
Compare Oracle Unity Customer Data Platform alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Oracle Unity Customer Data Platform in 2024. Compare features, ratings, user reviews, pricing, and more from Oracle Unity Customer Data Platform competitors and alternatives in order to make an informed decision for your business.
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Treasure Data
Treasure Data
Unlock the full potential of customer data to drive outstanding customer experiences. Treasure Data’s Enterprise Customer Data Platform unifies all types of online, offline and IoT device customer data to unlock critical business insights needed to drive business growth. Data points are like musical notes—small, but full of potential. Simply put, we are the only independent CDP with proven experience in solving the most complex data problems for the enterprise. We have 170+ connectors to work with any existing technology stack and are schema-flexible to ingest all types of data. We deliver enterprise-level security, scalability and continuity so you can unlock the power of customer data to deliver stellar brand experiences at scale. Capture all your online and offline customer interactions as they happen online and offline. Understand all brand interactions with precise detail. -
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ZoomInfo SalesOS
ZoomInfo
Maximize productivity, accelerate pipeline and reach the revenue potential you didn’t imagine possible with ZoomInfo SalesOS. Build an account universe based on your Ideal Customer Profiles and reach decision makers with the largest B2B contact database of 65M+ direct dial phone numbers and 150M+verified email addresses. Identify and reach prospects at the beginning of their buyer’s journey by tracking companies researching solutions like yours across the web. Discover and connect with decision makers from companies exploring your business website. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Build and execute multi-touch sales cadences with our native phone dialer and email tool. Shorten your sales cycle with ZoomInfo Chat, an easy-to-use, data-driven chat bot tool. Set real-time lead alerts to engage best-fit buyers or automate lead-qualifying interactions to free up your internal team. -
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Piwik PRO
Piwik PRO
The Only Analytics Suite Designed For Data-Sensitive Industries. Use Piwik PRO to track user behavior even in the most secure areas while staying privacy-compliant, available on-premises and in the cloud. Full compliance with privacy & security laws worldwide. Piwik PRO makes it easy to comply with strict data privacy regulations. From privacy laws in the United States to all European laws and directives, including: GDPR, HIPAA, Chinese Internet Law, Russian law 526-FZ and many more. Piwik PRO offers 100% data ownership. None of it is ever sent to other servers or third parties whether you choose the On-Premises or Cloud solution. Combine data collected through Piwik PRO Analytics Suite to build highly accurate profiles of your customers and research user behavior patterns on the most granular level. Integrate first-party data from web analytics, your company’s CRM, offline sources (including CSV files), forms, and other sources. Get a complete picture of your customers’ behavior.Starting Price: $500 per month -
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LayerFive
LayerFive
LayerFive uses patent-pending AI technology to resolve consumer identities across all enterprise data sources, both online e.g., website and mobile apps, and offline e.g., CRM, Loyalty, Order Management etc., and builds a unified consumer profile. Using this as a core platform, we help improve marketing ROI by 2X+ with our omni-channel attribution, consumer journey analytics solutions as part of the 360 Marketing Analytics product. Additionally, we help enterprises comply with data privacy regulations e.g., GDPR, CCPA etc. by making consumers’ profile available directly to the consumers for self-serve privacy compliance, helping enterprises save cost while reducing the risk of non-compliance. Deterministic and patent-pending probabilistic identity resolution technology to unify consumer data across all enterprise data sources. LayerFive’s first-party tag to collect highest fidelity data from enterprise website without impacting data quality due to third-party cookie loss.Starting Price: $499 per month -
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Proem Sports
Proem Sports
Proem Sports is a leading Customer Data Platform (CDP) tailored for the sports industry. Our platform enables rights holders to consolidate various fan data touch points into a single, comprehensive system. With Proem Sports, you can create detailed single fan profiles and develop highly specific segments based on behavioral, transactional, and demographic data. This segmentation allows for personalized marketing campaigns that resonate with your fans, enhancing engagement and loyalty. Our platform empowers you to engage with the fan universe & monetize zero-party, first-party, and third-party data, fostering deeper relationships with your audience. With Proem Sports, you can: Unify and transform your fan data into actionable insights. Craft compelling experiences that drive fan engagement. Build a brand that your fans and partners will love. -
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Oracle Marketing
Oracle
Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences. Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter. Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences. Target high-value accounts and individuals, optimize lead generation and progression, boost customer retention and growth, and ensure consistent, personalized messaging across all channels and geographies. -
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Mindbox
Mindbox
Mindbox is an international cloud-based marketing automation SaaS company, offering a holistic and automated real-time customer data platform (CDP) with rich integrated marketing functionality aimed at helping midsize and large B2C businesses to grow customer conversion and retention rate. The platform cleans and merges customers’ data from online, mobile and offline sources, creating unified customer profiles. It enables marketers to analyze and segment data, to manage multi-channel campaigns, promotions, ads, loyalty programs, web&mobile personalization options with customers from a unified user-friendly interface.Starting Price: $414 per month -
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SkyPoint Cloud
SkyPoint Cloud
SkyPoint Cloud is an AI-driven customer data platform that brings connectivity to all of your insights and experiences. Your teams are well-equipped with real-time data that’s compliant, accurate, and connected. Manually completing one DSR typically costs $1,700 and that’s just the tip of the iceberg. SkyPoint’s customer data platform provides instant ROI and aligns with your needs to maximize efficiency. SkyPoint’s Common Data Model (CDM) consolidates data from any source to standardize definitions and insights and accelerate informed decisions across your organization. Unified profiles and real-time insights for personalized customer experiences. Comprehensive records and advanced analytics for high-value care. Secure PII and synchronized preferences for trusted brand interactions.Starting Price: $995 per month -
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V12
V12
V12’s new breed of marketing blends data, technology and analytics to drive accelerated results. Consumers produce mountains of data everyday as they shop across a myriad of channels and devices. This data is fragmented across many systems and marketing platforms — obscuring customer behavior. The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys – wherever and whenever your customers prefer. Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can connect you with consumers in the market for products and services you sell based on browsing and shopping activity, identification of visitors browsing your website and life event triggers. -
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Orbee
Orbee
Orbee's Middleware integrates all of a dealership's data sources into a customer data platform. This centralized first-party data can be activated via marketing and advertising channels, used for advanced attribution reporting, and enriched with third-party data through our network of industry-leading data aggregators. Orbee’s all-in-one platform maximizes the value of a dealership’s data, our commitment to integration ensures that all of your first-party data never goes to waste. Through our platform, you can analyze, activate, and enrich your data, and more. Understand your traffic sources without tedious setup and find answers with our campaign analytics offerings. Unify shopper profiles with a powerful CDP that gathers data from all activity across your websites, third-party tools, and CRM data. -
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Put your data to work in real time. Experience Platform, the foundation of Experience Cloud products, is an open system that transforms all your data —Adobe and non-Adobe — into robust customer profiles that update in real time and uses AI-driven insights to help you to deliver the right experiences across every channel. Bring in data from multiple sources to create and enhance real-time customer profiles. Checkmark Make data more easily understood through standardized XDMs and data validation. Checkmark Use your real-time customer profiles start personalizing experiences. Checkmark Activate profiles across devices and channels with our dynamic identity graphs. Experience Platform delivers powerful application services with unprecedented functionality. Analyze cross-channel customer interactions in one interface. Activate real-time customer profiles for instant personalization. Create individual journeys that adapt to customer behavior.
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Algonomy
Algonomy
Algonomy’s real-time CDP helps marketers provide consistent personalized customer engagement in the moment. It enables real-time activation of audiences by unifying customer identities across online and offline channels for a single view. It is built for retail with the ability to track customer behavior using 1,200+ measures and dimensions out of the box. It uses ML algorithms to create micro-segments, throw up deep insights and uncover marketing opportunities throughout the customer lifecycle. -
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SessionM
Mastercard
SessionM's customer engagement and loyalty platform powers personalized and rewarding experiences for the world's largest brands, specializing in Restaurants, Retail, Consumer Goods and Travel. Craft a differentiated loyalty experience to drive high value customer behaviors while gaining valuable information on customer analytics and preferences. Flexible functionality enables the creation of unique loyalty programs and personalized experiences. Win critical moments by responding to customer signals at any time, across any channel. Fusing machine-learning, real-time decisioning with an ability to engage with customers across any channel to deliver smarter customer interactions and engagements. SessionM’s technology gathers real-time and batched first party data across multiple channels to build a database of individual 360-degree customer profiles that become actionable to all systems. -
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BlueConic
BlueConic
BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data. -
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Black Tiger
Black Tiger
Imagine a CDP designed specifically for you, responding to what you want to do in terms of marketing, sales, after-sales activations, all with reliable, compliant, real-time data. The 360° view of the customer allows you to quickly access all the history of your customer: profile data, contact information, interaction history, purchase history, subscribed offers, etc. Visualize in a single interface all the points of contact your customer has with your brand to maximize your customer relationship. As a prerequisite for a 360° customer view, we consolidate all your customer data into a single repository, regardless of your data sources and volumes. We reconcile all your data (name, address, telephone, email, loyalty card, main shop, product purchase, etc.) with a quality of data resulting from our 30 years of experience with data. Send an email, an SMS, a promotional offer, use our query tool to create your targets, and send targeted messages whatever your data volume. -
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Salesforce Customer 360
Salesforce
Build a complete view of your customers and deliver the seamless experiences they expect. Build unified profiles, surface customer information, and integrate your data — all on one platform. Connect your data sources to a central hub for secure data exchange. Make connections between apps and Salesforce orgs, so data flows across all your clouds. Enable your systems to recognize every customer with a single, reconciled customer profile. Empower data stewards to comply with regulatory policy. Offer seamless customer experiences when you surface contact profile and customer data from multiple orgs. Deliver personalized engagement across all your clouds with a unified customer profile. -
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The CDXP can track your customer & prospects’ behavior across multiple channels - email, SMS, social media channels, CRM, call centers, mobile apps, and websites. Through CDXP, you can combine a wealth of customer data and transform it into actionable insights to make informed decisions throughout the customer lifecycle.; Further, you can evaluate the effects of multiple marketing changes at the same time using data-driven models. Customer Data and Experience Platform (CDXP) is a software platform that allows businesses to maintain a continuous, unified customer database that can be accessed from any system. Data collected from multiple sources and touchpoints can be consolidated and stored into a 360° customer profile in a unified and persistent customer database. A 360-degree customer profile is created by pulling together data from different sources, cleaning it, and combining it. With the help of the Customer Data and Experience Platform.
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Real-time Customer Data Platform helps you unify, segment, and activate your audience in real-time to drive meaningful customer engagement. It centralizes online and offline customer data, builds unified customer views, and helps activate audiences to automation and orchestration systems. From drag-and-drop data onboarding, simple click-and-select segment creation to real-time audience activation, Algonomy’s Real-time CDP is purpose-built for marketers to self-serve.
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Customer Link, a PwC Product, is a customer data platform that unifies your data and decades of PwC’s third party data to build a 360° view of your customers. Create better, more personalized experiences with unmatched customer data you can’t get from just any customer data platform. Activate consistent and personalized engagement across all channels and devices that meet the needs of your customers. See a holistic and dynamic customer profile that adapts to demand changes and shows you how and when to act with call-to-action triggers. Build an integrated view of individuals, households, and key segments of consumers with PwC’s AI and machine learning models. Gain transparency into your spend, channel, and customer engagement performance. See where money is potentially being wasted and discover new areas of opportunity with higher reward.
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Turn anonymous visitors into loyal customers. Offer seamless engagements, build trust, and deliver personalized digital experiences to businesses, partners, and customers. Offer seamless, personalized B2C engagements. Gain new and loyal customers by securely identifying and engaging them and delivering relevant experiences with SAP Customer Identity and Access Management solutions for B2C. Onboard customers quickly with intuitive user registration. Drive personalized engagements by using social login workflows. Improve omnichannel strategies with single sign-on, SAML 2.0, and Open ID Connect data federation standards and authentication options. Bridge data silos and create unified customer profiles to deliver trusted, relevant, and personalized experiences. Accelerate time to market, simplify identity lifecycle management, and protect against risks with SAP Customer Identity and Access Management solutions for B2B.
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Zeta CDP+
Zeta
Zeta CDP+ provides marketers with more growth opportunities than a traditional CDP. Connect all consumer data, known and unknown, into one real-time, enhanced view that continuously translates their behaviors into actionable marketing insights. We put the plus in CDP+ for a reason. Our goal is to partner with progressive marketers to grow revenue, build better customer experiences, and support digital transformation strategies. CDP + enriches marketers’ data with 2,500+ intent and interest signals, identity resolution, syndication, and activation from Zeta’s Data Cloud to deliver a more actionable, real-time view of both prospects and customers, at the individual level. Deploy personalized messaging that actually resonates. Zeta CDP+ is the only customer data management solution that delivers up to the minute interests and real-time intent signals that you can quickly activate on, resulting in higher engagement and better results. -
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Delivering great customer experience demands that you have a good understanding of who your customer is and what is happening at that moment. Despite collecting more customer data than ever before, many companies struggle to manage and activate it, especially to truly personalize, at scale, in real time. CSG CDP brings all of your enterprise’s customer information to a single system to drive exceptional customer engagement with a data-driven approach. By aggregating data from multiple sources, unifying that data into coherent customer profiles, and segmenting actionable data sets to power your campaigns, CSG CDP converts complexity into clear, simple, customer-centric action.
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Bridg
Bridg
Discover the first customer data platform purpose built for brick and mortar retailers and CPG brands. With Bridg, credit and debit cards become loyalty cards. Loyalty tactics can now be used across all customers, enabling retailers and CPG companies to enjoy the same rich insights, targeted marketing capabilities, and closed loop measurement as digital brands. Tap into Bridg’s exclusive offline identity resolution capabilities that deliver industry leading accuracy levels and match rates. Match transactions to a single person even when customers use different cards across online and in-store channels. Leverage pre-defined standard dashboards that display core customer behavior, utilize preferred business intelligence tools, or use SQL for advanced analytics. Uncover timely and relevant insights with continuous, ongoing transaction updates to customer profiles. -
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PRDCT
PRDCT
Bring your client, prospect and lead data together into one solution. Gather data spread across individual systems and campaign tools into a single unified view of the customer. Use this throughout the organization when you need an integrated, 360-degree view of your customer, GDPR-proof. With the PRDCT Audience Builder use your unified customer view to make omnichannel campaigns and improve your marketing effectiveness. The PRDCT apps make it easy to reach your customer data goals, whether it's segmenting customers, personalizing content or improving your general marketing effectiveness. We do the hard work centralizing your customer data from across your data ecosystem. This gives you more time to understand, connect with and activate your customers. PRDCT automatically captures individual consent from all your source systems and combines this into GDPR proof customer permissions and preferences. -
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Ascent360
Ascent360
Ascent360 is a customer database platform that seamlessly integrates multiple data sources to create a comprehensive 360 degree view of your customer, allowing you to create and execute highly targeted marketing campaigns. With an intuitive drag and drop segmentation tool, our software puts the power back in the hands of the marketer enabling list creation and campaign deployment in a matter of minutes. Our software integrates with the systems you already have in place to compile your data into a single cloud based customer database. Customer analytics and predictive models such as RFM, lifetime spend, and customer/prospect ratio are then derived to help guide your marketing strategies. Our customer segmentation software and third party integrations makes it easy to build and execute and deliver omni-channel campaigns to your customers and prospects. -
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Lexer
Lexer
Lexer is the Customer Data & Experience Platform of choice for leading brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more. As the only CDP built for retail, we help the world’s most iconic brands drive incremental sales from improved customer engagement. With one of the simplest onboarding processes in the industry, Lexer cleanses and combines data into an enriched single view of the customer with no heavy-lifting required from our customers. We unify data from any system and enrich it with AI-powered predictive analytics, third-party data, and targeted surveys. With CDP-powered insights fueling every use case, Lexer acts as the all-in-one hub for every customer-facing team—including marketing, ecommerce, retail and service. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. -
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journy.io
journy.io
Stop crunching data scattered across various sources, searching for revenue potential and churn risks. Collect product, customer, and subscription data into journy.io, discover ideal customer profiles and their preferred product features, and engage with the most promising accounts and users. Get a deep understanding of common data points and key usage patterns that most impact acquisition, conversion, expansion, and churn. Trigger playbook automation on specific users from the most/least promising accounts to reach aspired conversion, expansion, and retention goals. Optimize these plays over time. Orchestrate engagement processes with 3rd party apps, using live-synced real-time product data. journy.io starts email drip campaigns, creates sales tasks in your CRM, triggers in-app onboarding sequences, or sends team notifications on Slack.Starting Price: €200 per month -
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Electrik.Ai
Electrik.Ai
Automatically ingest marketing data into any data warehouse or cloud file storage of your choice such as BigQuery, Snowflake, Redshift, Azure SQL, AWS S3, Azure Data Lake, Google Cloud Storage with our fully managed ETL pipelines in the cloud. Our hosted marketing data warehouse integrates all your marketing data and provides ad insights, cross-channel attribution, content insights, competitor Insights, and more. Our customer data platform performs identity resolution in real-time across data sources thus enabling a unified view of the customer and their journey. Electrik.AI is a cloud-based marketing analytics software and full-service platform. Electrik.AI’s Google Analytics Hit Data Extractor enriches and extracts the un-sampled hit level data sent to Google Analytics from the website or application and periodically ships it to your desired destination database/data warehouse or file/data lake.Starting Price: $49 per month -
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CASA
CASA Retail AI
Let our AI engine guide you to adopt a data-driven approach to automate Personalized engagements at all touchpoints of your customer journey. Acquire new customers from POS registration, walk-in capture in the lead management system, customer reference and online signup. Capture walk-in leads to boost sales using AI-driven LMS. Sign up on the commerce portal, mobile or other channels. Customer data sync from POS transactions. AI-powered customer data platform and analytics. Connect on social media to reach out to new customers. Get new leads from references from existing customers. CASA will enable you to implement your customer engagement goals and success plan that can put you on a path to consistent growth. A personalized and scalable loyalty solution for brands to get closer to customers. Target your most valuable customers. Increase the lifetime value of customers. Easy integration with third-party applications. -
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Blueshift
Blueshift
Blueshift helps brands deliver relevant, connected experiences across every customer interaction. It’s SmartHub CDP provides brands with the complete toolkit to seamlessly deliver 1:1 experiences in real-time across the entire omnichannel journey, including real-time data unification, audience segmentation, predictive intelligence, 1:1 personalization, omnichannel orchestration, and unmatched scale. The flexible, easy-to-use platform unifies customer data from any source, unlocks intelligence with customizable AI, and activates data across touchpoints in real-time using intelligent decisioning. The path to delivering customer-centric experiences that grow revenue and drive results has never been quicker. -
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Netcore Cloud
Netcore
Netcore Customer Engagement & Experience is an intelligent full-stack platform that gives you the power to redefine growth. Full stack growth platform for marketers, product and growth managers. Grow your conversion, retention, and revenue with Raman's game-changing predictive intelligence. Marketing and product leaders at customer-centric brands trust Netcore to deliver a world-class customer experience. Powerful, easy to use intelligent customer engagement platform helping you increase conversion & retention. Efficiently automate the delivery of highly personalized campaigns to distinct customers. Netcore Customer Engagement takes the guesswork out of how to engage with customers with data analysis backed by machine learning. Create a unified profile by stitching together data-points from every interaction a customer has with your brand across online & offline channels - website, mobile app, & marketing channels -
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BuyerGenomics
BuyerGenomics
Software that learns, acquires, & grows customers to maximize growth with mathematical certainty. The intelligent use of machine learning and marketing automation makes the entire predictive marketing process smarter, easier, & a better experience for your customers online and offline. Much more than an old CDP, legacy ESP or CRMs… BuyerGenomics has become the Predictive Marketing Automation (PMA) tool of choice for modern retail marketers. Capturing and organizing customer data is table stakes. BuyerGenomics continuously updates its 360-degree, omnichannel customer profile. As a result BG adapts the contents of the marketing it deploys and the timing of the marketing to produce the most relevant and valuable experience for your customer. So while BuyerGenomics is converting the insights it derives on individual customers into action and revenues, it also produces analytics that inform your marketing strategy in meaningful ways. -
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Scal-e
Scal-e
Scal-e is an Agile marketing cloud platform for large and medium-sized B2B or B2C companies willing to leverage customer insights to reduce the cost of customer acquisition and retention. Through no-code functionalities, Scal-e meets the needs of agility requested by digital marketers, analysts and ITs to integrate new communications channels or data sources. Together with a native integration of all modules, Scal-e agile digital marketing cloud platform for all-channel results, reduce total cost of ownership (TCO) and boost brands productivity : - Cleanse and transform customer data from online, offline and onchain data sources, - Manage customer privacy, Create consistent B2C or B2B 360 customer profiles, - Orchestrate Segment-of-One digital marketing campaigns, loyalty, referral or compensation programs or distributed marketing approaches, - Build custom dashboards.Starting Price: 3000 -
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Meiro
Meiro
The only data-first Customer Data Platform that supports on-premise and any cloud, anywhere in the world. CDP collects rich online & offline data and customer activity across devices and operating systems, then you can connect with your customer in the moments that matter. Full-stack CDP takes care of everything from data integration, cleaning, and management to data activation – all in one. CDP creates a single customer view for each customer, his behavior, transactions and other characteristics such as gender or location. -
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Nominow
Nominow
The original Dutch developed customer data platform Nominow harvests touchpoint data from any source your organization may operate. It continuously builds and enriches customer profiles in a single data source of truth, serving as a valuable source for any marketing campaign, event or other customer interaction you may want to initiate. Each company has its own optimized marketing technology stack, therefore every Nominow implementation is unique. Together with you and your people we assess the situation, the context and strategic orientation in which Nominow will operate. We analyze sources and uses of customer data, IT environment and specific requirements. Your Nominow solution is always set up to your specific situation and needs. We make sure you get in control of your customer data to have real actionable insights available on your demand. A typical Nominow implementation takes 6 to 8 weeks. -
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Zeta Marketing Platform
Zeta Global
Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade. -
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Tealium Customer Data Hub
Tealium
Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes. -
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Synerise
Synerise
Synerise is an AI-driven Customer Data & Experience Platform (CDXP). Comprehensive, data-driven solution that centralizes and utilizes customer data to enhance marketing and engagement. Leveraging advanced artificial intelligence, Synerise aggregates data from various sources, creating detailed, real-time customer profiles. Key Strengths of Synerise Synerise excels in several key areas that set it apart from other platforms: - Real-time capabilities. Powered by TerrariumDB, our proprietary database engine designed specifically for behavioural intelligence, real-time computing - AI Engine. The quality of AI algorithms confirmed by successful participation in: Rakuten Data Challenge 2020; Twitter RecSys AI Challenge 2021; KDD Cup 2021; Booking.com AI Challenge 2021 - Time-To-Market. Confirmed by numerous successful implementations across various clients from various industries. -
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Fullpath
Fullpath
Your data is as good as gold – but only if it is properly activated. Fullpath takes the typical Customer Data Platform (CDP) to the next level by adding the experience factor, and layering AI-powered technology on top of your dealership’s unified data layer. This added activation allows dealers to create exceptional customer experiences through automated, AI-driven, highly effective engagements and marketing campaigns designed to drive sales and loyalty. Consolidate siloed dealership data sources into a single platform that cleans, normalizes, and maintains your data. Layer powerful AI on top of your data to gain deep insight into your shoppers and create personalized customer experiences. Execute personalized marketing campaigns to touch every part of the sales funnel automatically. -
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Blotout
Blotout
Activate customer journeys with complete visibility using infrastructure-as-code. Blotout’s SDK offers companies all of the analytics and remarketing tools they are accustomed to, while offering best-in-class privacy preservation for the company’s users. Blotout’s SDK is out of the box compliant with GDPR, CCPA & COPPA. Blotout’s SDK uses on-device, distributed edge computing for analytics, messaging and remarketing, all without using user personal data, device IDs or IP addresses. Measure, attribute, optimize, and activate customer data with 100% customer coverage. The only stack that gives you the complete customer lifecycle by unifying event, online, and offline data sources. Establish a trusted data relationship with your customers to build loyalty and maintain compliance with the GDPR and global privacy laws. -
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Oyster CDP
Express Analytics
Oyster is not just a customer data platform (CDP). It is the world’s first customer insights platform (CIP). Why? At its core is your customer. Oyster is a “data unifying software”. When added to the top of an enterprise’s martech stack, it helps manage your customer experience across every touchpoint – marketing, customer service and product. Oyster adds agility to an enterprise’s analytics. Unlike a customer relationship management platform, Oyster collects data from online and offline customers; even anonymous customer data. It collects enterprise data from all sources and makes it available 24X7 to your decision makers within an organization. The AI-infused Oyster is packed with automation capabilities that makes day-to-day marketing tasks highly effective. Unlike other CDPs, the Oyster CIP goes beyond just merely integrating various sources of data and provides actionable intelligence obtained from various data points that can be integrated across all the business cells. -
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Customerlabs CDP
Customerlabs
CustomerLabs CDP is a cloud-based digital marketing infrastructure that helps Ecommerce, SaaS, B2B and Agency marketers track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without any developer dependency. Track and collect the customer data you want from your website, app, CRM, email, service & offline channels. With identity resolution, you can map anonymous users and their activities across platforms and get a 360° view of your customers. Create customer segments based on behavior, demographics and user traits to trigger timely messages across channels. You can integrate and seamlessly sync this customer data with your existing marketing tools such as Google Analytics, Google Adwords, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Facebook and 180+ tools in real-time. Back your marketing decisions by capturing accurate customer data with CustomerLabs CDP.Starting Price: $29.00/month -
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ODAIA MAPTUAL
ODAIA
ODAIA's MAPTUAL looks at the customer journey end to end. Using cutting-edge analytical tools, AI and ML, MAPTUAL delivers predictive insights to pharma commercial teams on a real-time basis enabling precision targeting, better resource utilization and commercial agility. All this in one software as a service (SaaS) package that works with the data you already buy. A customer insights tool that integrates the data you already have from across internal and external sources. MAPTUAL applies unique and proprietary algorithms to deliver real-time, predictive insights to your sales and marketing teams so they can deploy their resources more efficiently and create hyper-personalized customer engagement. Refine customer targeting using market drivers. Adjust them in real-time as necessary. Measure, optimize and hyper-personalize the right message to the right HCP using the next best channels in order to deliver the next best experience. -
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Contour
Red Eye International
Connect all your customer data into a single customer view unique to your business. Delivering the most compelling personalized content, increasing engagement and ultimately conversation starts with the development of a database that merges all customer information, behaviors, and actions into a single customer view. Harness the power of your customer data from across multiple touchpoints so that you are in full control from a single platform. Layer engagement and behavioral activity over your CRM data to create personalized journeys that resonate with your customers. React and respond in real-time to your customer's changing behaviors and actions instead of out-of-date data exports. Your combined customer behavior and enrichment data automatically update into your lifecycle segmentation, meaning you always have the most up-to-date snapshot of your customers so you can drive incredibly personalized campaigns. -
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Leadspace
Leadspace
Connect the dots between companies and people with the leading B2B Customer Data Platform. Drive true Customer Obsession with Leadspace CDP. All the data you need to understand your customers - accurate & in real-time, in a single place. Artificial Intelligence (AI) that transforms data into clear next-step recommendations, including who to target, how & when. Turnkey integrations into Sales, Marketing & Digital Ad platforms to ensure omni-channel execution & alignment. Leadspace CDP lets you focus on driving effective Marketing & Sales, instead of spending your time managing data. -
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rgOne
RedPoint Global
rgOne, Redpoint Global’s fully integrated solution, delivers you a single point of control to connect customer data and execute marketing campaigns. So your customers can achieve the real-time, hyper-personalized experiences they demand. Capture all that's knowable about every individual customer. To create all that's accurate and continually updated, in one Golden Record. Generate your next best offer, action and message. In the context and cadence of each customer. Deliver consistent and personalized experiences across all customer touchpoints. With our flexible cloud architecture and open garden approach, you stay in control. With a deployment that serves your enterprise goals and meets your security needs. Move from mass marketing to real-time, 1to1 personalized marketing. With rgOne’s unrivalled capabilities in customer data management, automated machine learning and intelligent orchestration. -
47
Dynamics 365 Customer Insights
Microsoft
Reduce cost-per-conversion using AI-driven insights and automated workflows with personalized recommendations that maximize customer lifetime value. Easily balance privacy and personalization with consent data that’s automatically updated and classification labels that help keep information secure. Ingest transactional, behavioral, and demographic data to create deep insights and complete, up-to-date customer profiles that honor customer consent. Shorten sales cycles, reduce churn, and keep customers for life by acting on customer signals and feedback in real time. Exceed privacy standards and comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) regulations and accessibility guidelines. The enterprise-grade solution has received more than 70 security and compliance certifications including ISO, EU Model Clauses, HITRUST, SOC, HIPAA, FERPA, and FedRAMP.Starting Price: $1,000 per tenant per month -
48
BlueVenn
Upland Software
Customer Data Platform and Omnichannel Marketing Hub. Unify every customer interaction, from all devices and channels, and deliver personalized, omnichannel experiences that increase customer engagement and lifetime value. BlueVenn is a unified customer data management, compliance and customer journey orchestration platform, with analytics and machine learning, to drive highly targeted personalized engagements. Our unique drag & drop customer analytics, segmentation and predictive tools put customer insights at your fingertips, whilst the omnichannel customer journey builder personalizes every online or offline customer touch-point.Starting Price: $2,333 per month -
49
MetaRouter
MetaRouter
MetaRouter collects user events from a website or app and routes them to any third-party tool, including centralizing data in one place for storage and in-depth analysis. It can be set up with a single snippet (using analytics.js) so that, after the initial event tracking setup, marketers can add and remove tools through a UI, without requiring additional dev time.Starting Price: $70 per month -
50
DGTLsuite
DGTLsuite
The platform where marketing, customer service and digital come together to create happy customers. Consolidate conversations from across your business’ social media profiles and other digital channels, such as e-mail, SMS, website forms, and others. Empower your team to connect with customers, solve service issues, and deliver high-quality customer experiences. Bring your creative teams, agencies, and freelancers together to plan, collaborate, and schedule content for all your social channels. No more e-mails or endless file shares, DGTL Create provides everything you need in one platform. Analyze harvests, enriches, and stores data from your connected accounts, conversations, and creative workflows to deliver powerful insights that help you better understand your customers and the experiences they are having with your business. Experience world-class support and speak directly to our product engineering team.Starting Price: $179 per month