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Audience

Small and medium-sized businesses with inside sales teams, across multiple industries.

About Nutshell

Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software.

Launched in 2010, Nutshell is a top-rated CRM known for its affordability and user-friendliness, serving thousands of businesses globally. Every Nutshell subscription includes unlimited data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price.

Nutshell integrates with the software small businesses already use, including Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers native iPhone and Android apps, allowing sales reps to create, search, and edit contact information in the field.

Pricing

Starting Price:
$13.00/month/user
Pricing Details:
Nutshell Sales: From $13/user per month.

Nutshell Marketing: Pricing based on # of marketable contacts, starting at $5/month.

Nutshell Engagement: $16 per user per month
Free Trial:
Free Trial available.

Integrations

API:
Yes, Nutshell offers API access

Ratings/Reviews - 89 User Reviews

Overall 4.6 / 5
ease 4.6 / 5
features 4.4 / 5
design 4.4 / 5
support 4.4 / 5

Company Information

Nutshell
Founded: 2009
United States
www.nutshell.com

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Product Details

Platforms Supported
Cloud
iPhone
Android
Training
Documentation
Live Online
Webinars
Videos
Support
Phone Support
Online

Nutshell Frequently Asked Questions

Q: What kinds of users and organization types does Nutshell work with?
Q: What languages does Nutshell support in their product?
Q: What kind of support options does Nutshell offer?
Q: What other applications or services does Nutshell integrate with?
Q: Does Nutshell have an API?
Q: Does Nutshell have a mobile app?
Q: What type of training does Nutshell provide?
Q: Does Nutshell offer a free trial?
Q: How much does Nutshell cost?
Q: What pricing for support is available for Nutshell?
Q: What pricing for training is available for Nutshell?

Nutshell Product Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Construction CRM

Client Tracking
Forecasting
Quote Management
Sales Management
Scheduling
Contract Management
Project Management
Time Management

Contact Management

Activity Management
Appointment Management
Contact Database
Contact History
Contact Import/Export
Customer Pipeline
Email Marketing
Group Management
Interaction Tracking
Lead Management
Prospecting Tools
Sales Pipeline Management
Search / Filter
Segmentation
Shared Contacts
Social Media Integration

Email Marketing

A/B Testing
CAN SPAM Compliance
Drip Campaigns
Event Triggered Email
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor
Artificial Intelligence
Auto-Responders
Customer Surveys
Dynamic Content
Image Library

Inside Sales

Call List Management
Call Recording
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management
Auto-Dialing
Campaign Management

Lead Management

Activity Tracking
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking
Campaign Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Artificial Intelligence
Content / Blogging Platform
Dynamic Content
Search Marketing
Social Marketing
Website Visitor Tracking

Online Form Builders

Assign Roles / Permissions
Drag & Drop / No Code
Mobile Forms
Pre-made Templates
Signup Forms
Artificial Intelligence
Collaboration Tools
Conversational Forms
Data Tables
Export to PDF
HIPAA Compliant
Import Existing Forms
Offline Forms
Quizzes / Questionnaires
Reporting / Data Visualization
Surveys

Sales Analytics

Collaboration Tools
Dashboards
Forecasting Analytics
Lead Analytics
Pipeline Management
Predictive Forecasting
Predictive Lead Scoring
Sales Intelligence Reporting
Ideal Customer Profile (ICP)

Sales Enablement

Collaboration
Contact Management
Goals / Quota Management
Lead Management
Performance Management
Content Management
Document Management
Meeting Management
Presentation Management
Proposal Management
Territory Management
Training Management

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Task Management
Workflow Management
Search
Templates

Sales Force Automation

Call Management
Contact Management
Customer Database
Email Marketing
Field Sales Management
Lead Management
Opportunity Management
Performance Metrics
Referral Tracking
Sales Forecasting
Territory Management
Campaign Management
Channel Management
Commission Management
Contract Management
Proposal Generation

Sales Tracking

Activity Dashboard
Alerts / Notifications
Call Logging
Comments / Notes
Custom Reports
Email Templates
Interaction Tracking
Lead Management
Lead Scoring
Pipeline Management
Reporting / Analytics
Task Management
Appointment Scheduling
Document Management

Nutshell Additional Categories

  • Ashley P.
    EA
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Simple CRM Tool"

    Posted 2025-12-24

    Pros: Nutshell is a user-friendly CRM that works well for managing contacts and sales activity. It’s intuitive and keeps our pipeline organized. Some advanced features may require setup and customization, but overall it’s a dependable tool.

    Cons: There are too many features and settings and it can get very confusing.

    Overall: Overall the program is very helpful for managing a CRM, it just isn't as user-friendly as I would like.

    Read More...
  • Jordan F.
    Regional Sales Manager
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Nutshell is a great CRM! "

    Posted 2025-12-24

    Pros: Ease of use
    Ability to group contacts together based on location
    Tracking leads and contacts
    Frequent updates

    Cons: Sometimes buggy. Pages can freeze up but resolves itself with page refresh.

    Overall: Great product and would recommend to others! It’s a great CRM that I use daily and very rarely have any issues.

    Read More...
  • A Nutshell User
    Sales Admin
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Nutshell Rocks!"

    Posted 2025-12-22

    Pros: Nutshell makes creating and notating leads extremely easy. I use this product daily and it really feels good to have such a reliable product!

    Cons: Sometimes Nutshell is wonky and lags a lot. When this happens it makes it extremely difficult to create and managing leads!

    Overall: Nutshell is a great way to create and manage leads. I use this everyday and it makes the entire process a breeze for my company and I!

    Read More...
  • Samantha C.
    Marketing Specialist
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "SonarMD x Nutshell"

    Posted 2025-12-21

    Pros: I like the customizable lead cards and fields; it is helpful when adapting and expanding our pipelines.

    Cons: Reporting needs to be improved; I would also like to see a weekly summary of activities and incorporating more AI.

    Overall: Overall, we have had a good experience with Nutshell and appreciate that customer support is always timely and responsive.

    Read More...
  • A Nutshell User
    Campaign Director
    Used the software for: Less than 6 months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Nutshell is great!"

    Posted 2025-12-19

    Pros: It’s a great tool for client organization and management. It’s super helpful for if I need to jump in on someone else’s project and gives me all the info I need

    Cons: It can be confusing to learn how to use. Lots of boxes to fill

    Overall: Overall, it’s a great tool. I only have very minor issues with it and I think it fills a void that a lot of businesses have. Highly recommend.

    Read More...
  • Brook C.
    Partner
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Intuitive UI, Clever Features, a CRM I don't hate"

    Posted 2025-12-19

    Pros: Great and intuitive UX/UI, efficiency of workflows, strong email and other integrations, and mobile app quality. The mobile app allows for on-the-go solutions, email integrations are powerful for historical context, and it's highly intuitive to use versus legacy competitors. We can see in real-time across devices which opportunities are advancing and where others were left behind.

    Cons: It's still a a CRM, I wish the search function was more comprehensive, and I'd love to be able to sync with other MSFT products like OneNote and Teams

    Overall: Very positive experience compared to the "leading" CRMs I've used (Hubspot, Salesforce). So much more intuitive and lightweight for a small team - perfect for us.

    Read More...
  • Kelsey H.
    Coordinator
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great for organizing and keeping up with people for your business."

    Posted 2025-12-18

    Pros: The non profit I work for uses this software to have one place to track and follow up with people that are interested in knowing more about what we do (that hopefully leads to working with us). Once you understand what features are there, it is very easy to use. I am on and off Nutshell all day, and have to teach other teammates how to use it sometimes. The automations make it easy to communicate with your network once a new person drops into your pipeline. That takes one thing off of my plate, but still leaves a personal touch with the person on the other side of the email/text. Setting reminders (aka activities) keeps me on task without having to backtrack to figure out what my next step is. You just keep moving forward! And customer support is nice because if I have a FAQ, then the chat bot can answer it. The bot starts off by saying if you want to talk with a real person then say that and we will get you connected, so there is no waiting and being frustrated with a robot.

    Cons: The hard part of Nutshell is the same as any tech related thing. You have to figure out the different features. Nutshell provides support and trainings that give you an overview of how to use it as well as updated trainings when a new feature is added. So, once you learn the new feature, you are able to integrate it into making your job easier.

    Overall: If it wasn't for Nutshell, I would have to keep a separate document to keep tabs on hundreds of people at a time, continuously searching my email to see if the person responded or if I still hadn't responded yet, having a separate calendar just for reminders to follow up with people after a certain amount of time, etc. However, with Nutshell, that is for the most part automated and all in one place. It saves me hours in my workday. I can just start doing the task I am supposed to.

    Read More...
  • A Nutshell User
    Business Development Consultant.
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "You pay for what you get with Nutsehll"

    Posted 2025-12-18

    Pros: Their customer service is fantastic. They are always quick to address the issue and fix it as necessary.

    Cons: The system often times out, lags, slow. Tasks will disappear or not get logged.

    Overall: If you are looking for a Budget friendly resource - Nutshell is the better option. They integrate well with other systems (like Microsoft teams.

    Read More...
  • David R.
    President
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Nutshell is Affordable and Easy to Use"

    Posted 2025-12-18

    Pros: Nutshell is easy to use and took little time to understand how to use the basic components. I have also found the application to be affordable for my small business. I like that it keeps track of all my interactions with my clients.

    Cons: I would like the fonts to be larger and darker to make reading the content easier.

    Overall: Overall I recommend this application for anyone in sales as I use it to keep track of leads and the resulting sales from those people who become clients.

    Read More...
  • A Nutshell User
    Marketing Director
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Lack of support, not built for our type of company (so we've been told)"

    Posted 2025-12-18

    Pros: Email, sales, and lead management all in one. Being able to email and call contacts directly from the system is a benefit

    Cons: Lack of support, implementing workarounds because the team is unwilling to implement solutions for service based companies. "Nutshell isn't made for that, but you can do this instead and it kind of works"

    Overall: Data inaccuracies, lack of trust in our lists, the "AI" has muddied our list and created many duplicates even though I have turned this feature off, it still adds irrelevant people and companies.

    Read More...
  • Cherrye M.
    CEO
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Robust CRM"

    Posted 2025-12-18

    Pros: A solid, reliable CRM that excels at organizing client communication and adapting to relationship-driven workflows.

    Cons: There is a learning curve for those who aren't familiar with CRMs and customer service could be a bit more hands-on.

    Overall: Overall, it's been a good experience for us. Nutshell has completely streamlined our client communications. We use the pipelines as a customer journey tool rather than a sales funnel, and it has brought real clarity to how we work.

    Read More...
  • Sawyer D.
    EVP
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Came from Salesforce, NEVER going back!"

    Posted 2025-12-18

    Pros: This product is extremely easy to use, anything that we have not been able to accomplish on our own has been easily solved using their long list of integrated partners!

    Cons: Frequent updates to the user GUI can cause confusion for some of our employees.

    Overall: I would recommend this product to any company of any size. I could go on for days about how much we enjoy this CRM.

    Read More...
  • Alan A.
    Reservations team
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "The best CRM we have used"

    Posted 2025-12-18

    Pros: The ability to track all our customers activity as they scroll through our website. I have not seen this feature in any other CRM

    Cons: I cannot really find any con other that maybe having an on/off toggle for the AI features

    Overall: We tried a few CRM's before going with Nutshell. This is just really well thought out from features to structure

    Read More...
  • John T.
    Owner
    Used the software for: 2+ Years
    Frequency of Use: Weekly
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "A Long-Time Go-To CRM for Our Agency"

    Posted 2025-12-18

    Pros: Nutshell is one of the most user-friendly CRMs we’ve used as a marketing agency. We’ve been in and out of the platform for almost 10 years, and it’s remained a reliable option whenever we want something powerful without unnecessary complexity. The mobile app is excellent for logging notes and updates right after meetings, and the email and calendar integrations keep everything organized in one place.

    Cons: If you’re looking for an ultra-enterprise solution with endless customization, this may not be the right fit — but for agencies, that simplicity is a strength.

    Overall: We’ve relied on Nutshell CRM on and off for nearly a decade, which says a lot given how many CRMs we’ve evaluated over the years.

    Nutshell stands out for its ease of use and affordability compared to platforms like HubSpot and Salesforce. The mobile app is robust and makes it easy to log notes and update deals right after meetings, which helps keep data accurate and current.

    The email and calendar integrations are also a big plus, allowing our team to manage relationships without jumping between systems. For marketing agencies working with small to mid-market clients, Nutshell is a strong, dependable CRM.

    Read More...
  • Thalys C.
    CEO
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Nutshell A CRM That Truly Supports Team Productivity"

    Posted 2025-12-18

    Pros: my experience great is how simple and intuitive the platform is. Nutshell does a great job of focusing on what really matters in a CRM: organization, visibility, and ease of use. The system helps our team stay aligned, track deals efficiently, and save time on daily tasks. The interface is clean, onboarding is straightforward, and it genuinely improves productivity without adding unnecessary complexity.

    Cons: Some advanced features and customization options are limited compared to larger CRM platforms.

    Overall: my experience with Nutshell has been positive. It’s easy to use, intuitive, and effective for managing contacts and deals, especially for small teams that want a straightforward CRM without unnecessary complexity.

    Read More...
  • Andrew A.
    Associate Director of Operations
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Easy to use, user-friendly, great customizations!"

    Posted 2025-12-18

    Pros: How easy to use and onboard new employees, the overall level of customization available especially for integrating with our existing systems, and the short overall learning curve to use and customize it for our needs.

    Cons: There’s really nothing to dislike from my end, it’s really easy to use and more importantly really easy to customize so that we rarely run into issues with it and when we do, it’s a user issue and not a platform issue. I honestly wish every other software was this well thought out!

    Overall: I’ve been using Nutshell for a couple years now, first as a general user and now an admin too. It gets daily use from me and not having it would make my life so much more needlessly difficult. It truly solves a lot of minor problems and makes managing the larger issues much simpler. Having it interface with our existing system is amazing and saves a ton of time and expense for not having to migrate things from a legacy system.

    Read More...
  • Rachel L.
    Admin
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Most User Friendly CRM"

    Edited 2025-12-19

    Pros: This is a software you can teach anyone to use regardless of experience. It is very straight forward and user friendly.

    Cons: I do wish there was a way to build routes within nutshell and see the accounts all on an integrated map

    Overall: Overall this CRM is great for our team. The user friendly aspect is very important considering we have employees of all different ages and experience levels.

    Read More...
  • A Nutshell User
    Sales Manager
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 26 - 99
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great Customer Service"

    Posted 2025-12-18

    Pros: The customer service team has been great to work with. They are helpful on explaining features and also walking you through how to use them.

    Cons: Some features we cannot use due to our higher level cyber security

    Overall: I have enjoyed using this platform and I am continuing to customize the flow to meet our current needs.

    Read More...
  • A Nutshell User
    Sales Manager
    Used the software for: 2+ Years
    Frequency of Use: Daily
    User Role: User, Administrator, Deployment
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Great for small Business"

    Posted 2025-12-18

    Pros: Nutshell is easy to use and easy to onboard, its been useful for us for tracking leads, customers and output.

    Cons: We are on the basic plan and I would like to have more of the pipeline features.

    Overall: Working with Nutshell helps us keep track of what we need to do as a Sales team and pick up where colleagues left off if we need to. I think it is a great tool for small businesses like ours.

    Read More...
  • Julianne R.
    Marketing Consultant
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Excellent tool for small to medium businesses looking to sophisticate marketing"

    Posted 2025-12-18

    Pros: We receive Nutshell use as part of large agency agreement to a suite of various marketing platforms and tools. Excellent value for money. The fact that we can access landing page development, customer lead data etc. quickly and easily within a great UX is awesome.

    Cons: Some limitations on how accessible it is to export customer data. Would like 2 way, real time updates to meeting management so availability is current.

    Overall: We are really just getting started with this tool. We love the email feature- it's been very easy to get an email program up and running. Excellent, intuitive user interface. Looking to use more landing page and visitor IQ data. We leverage our agency for support, we have never used Nutshell customer support directly.

    Read More...
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