BlueConic Alternatives

Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.

At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising.

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI. The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.

The Only Analytics Suite Designed For Data-Sensitive Industries. Use Piwik PRO to track user behavior even in the most secure areas while staying privacy-compliant, available on-premises and in the cloud. Full compliance with privacy & security laws worldwide. Piwik PRO makes it easy to comply with strict data privacy regulations. From privacy laws in the United States to all European laws and directives, including: GDPR, HIPAA, Chinese Internet Law, Russian law 526-FZ and many more. Piwik PRO offers 100% data ownership. None of it is ever sent to other servers or third parties whether you choose the On-Premises or Cloud solution. Combine data collected through Piwik PRO Analytics Suite to build highly accurate profiles of your customers and research user behavior patterns on the most granular level. Integrate first-party data from web analytics, your company’s CRM, offline sources (including CSV files), forms, and other sources. Get a complete picture of your customers’ behavior.

Blueshift helps brands deliver relevant, connected experiences across every customer interaction. It’s SmartHub CDP provides brands with the complete toolkit to seamlessly deliver 1:1 experiences in real-time across the entire omnichannel journey, including real-time data unification, audience segmentation, predictive intelligence, 1:1 personalization, omnichannel orchestration, and unmatched scale. The flexible, easy-to-use platform unifies customer data from any source, unlocks intelligence with customizable AI, and activates data across touchpoints in real-time using intelligent decisioning. The path to delivering customer-centric experiences that grow revenue and drive results has never been quicker.

Froomle is composed of experts in recommender systems for the digital publishing industry, allowing us to offer an extensive catalog of specialized modules that are tailored to meet your specific business needs. We also have experience in the eCommerce space, working with companies like Colruyt Group & Bellami (Shopify) to meet their personalization goals. To get people consuming, subscribing, and engaging with your content, Froomle provides AI powered recommendations that help your user access the right content regardless of the channel. Working with both media conglomerates (Axel Springer, GEDI, Hello!, Mediahuis) and independent publishers (The Boston Globe, IOL, Mediafin), Froomle has a solution for any size!

ONEcount is a customer data platform (CDP) that combines a full Audience Activation Toolsuite in one, tightly integrated stack. Leveraging a mature history of identity resolution, data consolidation and advanced identification and targeting tools, ONEcount delivers a simple-to-manage ecosystem while streamlining the tech stack. The system features AI/Machine Learning capabilities, aggregated Business Intelligence (BI) & Predictive dashboards, 100+ pre-built data visualizations, DExTr - ETL engine, a robust activation tool suite with forms, Landing page, pop-up Builder, segmentation and built-in on-site and off-site targeting capabilities, GAM/DFP integrations, social and single sign-on abilities, and a host of other tools to enable cross-sell/upsell initiatives, increase conversions and create personalized 1-to-1 messaging.

Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use Velocidi to automatically build and segment their first-party audiences for strategic marketing on major platforms. Velocidi’s award-winning technology uses machine learning to predict customer behavior and create highly precise segments for campaigns that maximize revenue and accelerate growth.

Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem. Recognized by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), our platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001, and CSA STAR. We serve the world's top brands, agencies, and publishers across a dozen countries in Europe, North and Latin America, and APAC. Zeotap is also the founding member of ID+, a universal marketing ID initiative.

Orbee's Middleware integrates all of a dealership's data sources into a customer data platform. This centralized first-party data can be activated via marketing and advertising channels, used for advanced attribution reporting, and enriched with third-party data through our network of industry-leading data aggregators. Orbee’s all-in-one platform maximizes the value of a dealership’s data, our commitment to integration ensures that all of your first-party data never goes to waste. Through our platform, you can analyze, activate, and enrich your data, and more. Understand your traffic sources without tedious setup and find answers with our campaign analytics offerings. Unify shopper profiles with a powerful CDP that gathers data from all activity across your websites, third-party tools, and CRM data.

A new kind of technology built for digital professionals Syntasa is a self-service web application that enables digital teams to connect first-party behavioral and enterprise data, build and deploy your customized models, run in a private cloud, and activate across channels.

Harness the power of first-party data to understand what your customers really want with Lytics, the customer data platform built for marketers. Lytics decision engine uses machine learning to interpret your customers' needs and help marketers deliver timely, relevant communications across multiple channels. Define your goals and let Lytics’ AI identify the levers you can pull to accelerate results and deliver ROI. Engage new and current customers with personalized messages and precision targeted campaigns. Maximize your impact with predictive marketing strategies shaped by your customers’ actions, not your assumptions.

DrivenIQ specializes in first party, privacy compliant consumer data and audience technologies, including Identity Resolution, Audience Curation, Data Enrichment, Data Modeling, and Consumer Data Analytics to empower marketers to collect, enrich, activate, and monetize first party data assets. DrivenIQ supplies data to some of the world's largest Brands, Agencies, and DSPs, while helping Fortune 500 companies and large enterprises forge 1:1 relationships with their ideal customers through meaningful marketing.

We help the world's top brands access, engage with and learn from their users with interactive content and declared data. Build a mutually beneficial relationship with your users, engaging them with interesting and useful interactive content. Generate leads delivering customized offers and incentives based on user personas created on the fly. Direct user engagement, develop real-time insights, and analyze results with our dashboard and reports or the help of our experts! Easily create and share fun, engaging, non-intrusive interactive content embedded in and across your own digital channels. Create a highly engaged user base. Understand your users on a deeper level with every interaction with declared, first-party data collected with transparency and in compliance with GDPR and CCPA. Launch a powerful ongoing engagement and declared data strategy with our turnkey SaaS solution. Our SaaS platform was developed based on five years of experience processing over 10 million engagements.

Proem Sports is a leading Customer Data Platform (CDP) tailored for the sports industry. Our platform enables rights holders to consolidate various fan data touch points into a single, comprehensive system. With Proem Sports, you can create detailed single fan profiles and develop highly specific segments based on behavioral, transactional, and demographic data. This segmentation allows for personalized marketing campaigns that resonate with your fans, enhancing engagement and loyalty. Our platform empowers you to engage with the fan universe & monetize zero-party, first-party, and third-party data, fostering deeper relationships with your audience. With Proem Sports, you can: Unify and transform your fan data into actionable insights. Craft compelling experiences that drive fan engagement. Build a brand that your fans and partners will love.

LayerFive uses patent-pending AI technology to resolve consumer identities across all enterprise data sources, both online e.g., website and mobile apps, and offline e.g., CRM, Loyalty, Order Management etc., and builds a unified consumer profile. Using this as a core platform, we help improve marketing ROI by 2X+ with our omni-channel attribution, consumer journey analytics solutions as part of the 360 Marketing Analytics product. Additionally, we help enterprises comply with data privacy regulations e.g., GDPR, CCPA etc. by making consumers’ profile available directly to the consumers for self-serve privacy compliance, helping enterprises save cost while reducing the risk of non-compliance. Deterministic and patent-pending probabilistic identity resolution technology to unify consumer data across all enterprise data sources. LayerFive’s first-party tag to collect highest fidelity data from enterprise website without impacting data quality due to third-party cookie loss.

Launch high-performing marketing campaigns on all of your customer data. Equip your marketing team with the tools to quickly and independently segment audiences based on your most trusted customer data. Enter the world of self-serve journey orchestration in a drag-and-drop UI built for marketing acceleration and accuracy. Once you've achieved campaign momentum, it's time to identify your most successful strategies faster than ever before. Keep up with your newfound pace with GrowthLoop’s suite of generative tools geared at supplementing your creative team for highly personalized content across any channel or journey. Organizations drive more revenue by using GrowthLoop to launch intelligent, personalized campaigns faster. Elevate your existing martech investments by activating campaigns across your existing systems and channels. Combine data from disparate sources and begin relying on a single source of truth, increasing the velocity and accuracy of campaigns.

It’s very difficult to define all of the first-party data segments that become important as you build your business. Smart Segments™ allow you to AIM in the future at your audience with incredible conversion campaigns based on behavioral and contextual attributes. Geo-targeting, behaviors, actions, time, weather, referral source, language, search terms and URL history are immensely valuable resources gathered by AIM. You simply add a tiny piece of code to your site. From that point forward, AIM is doing all the heavy lifting to build intelligence into your dashboard. It’s a perfect way to get started with personalization without any cost. Plans to replatform your CMS or CRM? No problem, make sure AIM is installed on each instance and you’ll have perfect continuity. In order to effectively market, sell, and make product, you need to know your customer. Data buried in a CRM or analytics isn’t actionable. AIM brings the power of personalized marketing to your brand, effortlessly.

Wyng is the world’s leading Privacy-First Marketing platform. Built on a zero-party data API and privacy by design principles, Wyng makes it easy for brands to deliver customer experiences that are always welcome, relevant, and compliant. More than 250 brands and enterprises use Wyng to build deep, trusted relationships with their customers. Build from dozens of Wyng templates or create your own custom interaction to engage customers, earn data, and build trust. More engaging, relevant experiences drive conversion, earn data, grow loyalty, and increase purchases. Build world-class, branded experiences in minutes. Use accurate, obvious zero-party data instantly for personalization and insights. Consent-driven zero-party data delivers better results without any privacy concerns. Accelerate your team with Wyng services and leverage flexible, enterprise-grade tools to move with the speed of the market.

WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns.

SessionM's customer engagement and loyalty platform powers personalized and rewarding experiences for the world's largest brands, specializing in Restaurants, Retail, Consumer Goods and Travel. Craft a differentiated loyalty experience to drive high value customer behaviors while gaining valuable information on customer analytics and preferences. Flexible functionality enables the creation of unique loyalty programs and personalized experiences. Win critical moments by responding to customer signals at any time, across any channel. Fusing machine-learning, real-time decisioning with an ability to engage with customers across any channel to deliver smarter customer interactions and engagements. SessionM’s technology gathers real-time and batched first party data across multiple channels to build a database of individual 360-degree customer profiles that become actionable to all systems.

WiFi marketing and customer analytics software as a service platform for restaurant and retail locations. With Bloom, automated WiFi marketing becomes easier than ever. Passively collect detailed customer profiles for segmented, personalized marketing, and customer analytics even they don't log into your WiFi. Improve online ratings, identify churning customers, create loyalty programs, and create automated email marketing campaigns. Detailed ROI reports on every campaign. White glove customer support and training for WiFi marketing. Track the performance of your marketing campaigns down to a guest walking back in your door, actual transactions, and even reviews they have posted on Google, Facebook, or through first-party surveys. Use machine learning to win back lost guests, and increase your customer's frequency. Automate the building of online reviews on Facebook & Google.

V12’s new breed of marketing blends data, technology and analytics to drive accelerated results. Consumers produce mountains of data everyday as they shop across a myriad of channels and devices. This data is fragmented across many systems and marketing platforms — obscuring customer behavior. The V12 CDP harnesses the power of each of these data sources and blends it with our suite of industry-leading 3rd party data assets to create one single version of the customer truth. Get to know your customers like never before and develop actionable insights to deploy unified customer journeys – wherever and whenever your customers prefer. Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can connect you with consumers in the market for products and services you sell based on browsing and shopping activity, identification of visitors browsing your website and life event triggers.

Surfside is an end-to-end marketing technology that aggregates your 1st party data across all customer touchpoints. Allowing advertisers the ability to better understand, target, and measure how to influence current and future customers. Add location, purchase, and demographic attributes to your customer data to create detailed and proprietary target audiences, differentiating your media buying from readily available datasets and 3rd party audiences. Activate personalized and targeted campaigns across connected devices like desktop, mobile, tablet, OTT, and CTV. Using Surfside’s owned and operated demand side platform, we prioritize people that match your target audience and campaign goals. Engage with shoppers at the point of purchase through retail media. A high-impact and flexible advertising channel that gives brands and retailers a new way to drive sales and influence purchasing.

ArcSpan is an innovative new platform focused on the needs of the world’s finest publishers. Unlock the most value from your audiences while providing advertisers the targeting performance they need. Built from the ground up for publishers and data owners, we’ve integrated the key levers to achieving revenue operations success and monetization insights in a first-party data world. ArcSpan’s data software solution complements your existing technology partners and exists specifically to maximize addressable audience revenue, eCPM, fill-rate, yield and brand safety. We bring a unique understanding of the challenges and opportunities that publisher revenue management teams face in an evolving marketplace. Deep adtech expertise - bringing together recognized leaders from both the sell-side and buy-side to solve hard problems.

Discover the first customer data platform purpose built for brick and mortar retailers and CPG brands. With Bridg, credit and debit cards become loyalty cards. Loyalty tactics can now be used across all customers, enabling retailers and CPG companies to enjoy the same rich insights, targeted marketing capabilities, and closed loop measurement as digital brands. Tap into Bridg’s exclusive offline identity resolution capabilities that deliver industry leading accuracy levels and match rates. Match transactions to a single person even when customers use different cards across online and in-store channels. Leverage pre-defined standard dashboards that display core customer behavior, utilize preferred business intelligence tools, or use SQL for advanced analytics. Uncover timely and relevant insights with continuous, ongoing transaction updates to customer profiles.

Automatic behavioral segmentation, customer journey mapping, robust reporting. Sync lists anywhere. The power of a data team in an app. Answer your most complicated marketing questions. Pivot segments across different dates and customer groups to find new opportunities for a winning campaign. Easily plug and play our customer segments into channels like Klaviyo, Google, and Facebook. A single source of truth without writing a single line of code. Segments make data analytics accessible to every business owner, data-savvy or starter. Every company, large or small, should have the power to leverage data in the pursuit of possibilities. As a part of the LinkedIn data team, our job was targeting the right users for different campaigns in an activity we endearingly called “list pulls”. Essentially, we stack-ranked users based on specific criteria and a likelihood to buy target solutions. Our teams developed massive tables covering hundreds of millions of rows of data.

Customer Data Platform and Omnichannel Marketing Hub. Unify every customer interaction, from all devices and channels, and deliver personalized, omnichannel experiences that increase customer engagement and lifetime value. BlueVenn is a unified customer data management, compliance and customer journey orchestration platform, with analytics and machine learning, to drive highly targeted personalized engagements. Our unique drag & drop customer analytics, segmentation and predictive tools put customer insights at your fingertips, whilst the omnichannel customer journey builder personalizes every online or offline customer touch-point.

Create marketing experiences your customers love. AI-powered customer insight and cross-channel marketing, by Ometria, which is the customer data and marketing platform for retail. Ometria gives marketers the ability to create personalized experiences throughout the customer journey. Ometria brings together data from all customer touchpoints to build a unified profile of each shopper. The platform uses AI to analyze customer behavior and provide insights that are directly actionable in marketing campaigns. Ometria’s marketing platform enables you to create personalized marketing experiences across relevant channels and touchpoints. We get it. You’re stuck using technology that wasn’t designed for offering customers individually tailored experiences. It’s hard to predict customer behavior and tastes, and even harder to create campaigns, at scale, that appeal to them as individuals. Ometria replaces and upgrades your existing ESP, helping you create great marketing experiences.

Put your data to work in real time. Experience Platform, the foundation of Experience Cloud products, is an open system that transforms all your data —Adobe and non-Adobe — into robust customer profiles that update in real time and uses AI-driven insights to help you to deliver the right experiences across every channel. Bring in data from multiple sources to create and enhance real-time customer profiles. Checkmark Make data more easily understood through standardized XDMs and data validation. Checkmark Use your real-time customer profiles start personalizing experiences. Checkmark Activate profiles across devices and channels with our dynamic identity graphs. Experience Platform delivers powerful application services with unprecedented functionality. Analyze cross-channel customer interactions in one interface. Activate real-time customer profiles for instant personalization. Create individual journeys that adapt to customer behavior.

Automatically ingest marketing data into any data warehouse or cloud file storage of your choice such as BigQuery, Snowflake, Redshift, Azure SQL, AWS S3, Azure Data Lake, Google Cloud Storage with our fully managed ETL pipelines in the cloud. Our hosted marketing data warehouse integrates all your marketing data and provides ad insights, cross-channel attribution, content insights, competitor Insights, and more. Our customer data platform performs identity resolution in real-time across data sources thus enabling a unified view of the customer and their journey. Electrik.AI is a cloud-based marketing analytics software and full-service platform. Electrik.AI’s Google Analytics Hit Data Extractor enriches and extracts the un-sampled hit level data sent to Google Analytics from the website or application and periodically ships it to your desired destination database/data warehouse or file/data lake.

Hive Marketing Cloud: Customer Intelligence and Engagement Platform Hive Marketing Cloud Hive is a privately owned business, founded 2010, which specialises in the Travel, Insurance and Retail industries. Hive helps brands engage and convert audiences at scale by deploying highly personalised, sophisticated multi-channel marketing from a single platform – surfacing ALL of their data for improved, relevant customer experiences. Hive gives you the tools to discover data insights, reveal customer lifetime value, create recency frequency and value (RFM) based segmentation, orchestrate and automate customer journeys, and measure engagement and results, reporting on impact beyond clicks and opens.

Take full advantage of your data investments by seamlessly integrating with downstream applications. Save time supporting marketing while driving even more value. Work faster with cutting-edge, no-code tools that enable personalization, complex experimentation, and the delivery of connected customer experiences on any channel. We were purpose-built to deliver results. With data and cross-channel orchestration in a single platform, marketers can automate winning, hyper-personalized experiences. See how ASOS combines the data flexibility and ease of integration of a CDP with the orchestration capabilities required to deliver relevant, seamless, and timely messages. Combine the CDP’s data flexibility and ease of integration with the orchestration capabilities required to deliver a seamless, future-proof customer experience that connects.

True digital transformation is only possible if your marketing data is actionable so you can engage customers intelligently, with personalized experiences that build customer lifetime value. Deliver personalized experiences, cross-channel messaging and loyalty programs that add value to your customer relationships. Marigold Engage+ (formerly Cheetah Digital) enables marketers to rapidly scale and meet the demands of the modern consumer. The need for digital transformation is accelerating quickly and you need new capabilities to meet evolving expectations. Marigold Engage+ can help you get there quickly. We provide the integrated technology and services you need to build lasting, profitable and mutually-rewarding relationships with customers. Discover opportunity, build audience segments and orchestrate data with real-time interaction management. Turn marketing efforts into a consumer database using engaging experiences that convert the unknown to known.

mParticle is the leading Customer Data Platform (CDP) for multi-channel consumer brands . Companies such as Airbnb, Overstock, Venmo, Spotify and Postmates use mParticle to create a unified, real-time customer data pipeline that enables them to win in key moments of the customer journey. Founded in 2013, mParticle is headquartered in New York City with offices in Delray Beach, London, San Francisco and Seattle.

The CDXP can track your customer & prospects’ behavior across multiple channels - email, SMS, social media channels, CRM, call centers, mobile apps, and websites. Through CDXP, you can combine a wealth of customer data and transform it into actionable insights to make informed decisions throughout the customer lifecycle.; Further, you can evaluate the effects of multiple marketing changes at the same time using data-driven models. Customer Data and Experience Platform (CDXP) is a software platform that allows businesses to maintain a continuous, unified customer database that can be accessed from any system. Data collected from multiple sources and touchpoints can be consolidated and stored into a 360° customer profile in a unified and persistent customer database. A 360-degree customer profile is created by pulling together data from different sources, cleaning it, and combining it. With the help of the Customer Data and Experience Platform.

Start today collecting customer data with valid opt-ins with the number one customer data and e-consent management platform. The segments we serve: Pharma & Life Sciences: Collect GDPR proof Opt-ins and start your multi-channel communication with HCPs to increase your reach. Multi-Channel Marketing. Increase sales conversion by excellent multi-channel interaction in line with customer preferences. Financial Services Data Sharing. Control and protect personal data shared with third parties to comply with regulations and for a great reputation. Our offer: To get the most out of data. Personal data & GDPR. E-consent management platform. Managing personal data & consent for multiple channels. Services to collect and to utilize personal data. Services in collaboration with our partners. Our technology enables organizations to process personal data relevantly and compliant.

First Insight offers a next-gen decision platform that enables designers, merchants, brand managers, buyers, and marketing teams to answer the key questions they face every day by engaging consumers with digital surveys specifically designed for the retail industry. Retail leaders use First Insight’s digital testing platform (InsightSUITE) to enable growth by unlocking value from their target customers. Our solution collects zero-party, voice of customer data and combines it with AI to make financial goals a reality. Why First Insight? First Insight's digital engagement module lets you engage prospects, consumers, customers, and employees via a simple and immersive, browser-based user experience. This Voice of the Customer software gathers feedback via survey questions, sentiment ratings, valuations, and open comments. Enterprises can customize the engagement with their own branding, incentives, and links all within one integrated platform.

Customer Link, a PwC Product, is a customer data platform that unifies your data and decades of PwC’s third party data to build a 360° view of your customers. Create better, more personalized experiences with unmatched customer data you can’t get from just any customer data platform. Activate consistent and personalized engagement across all channels and devices that meet the needs of your customers. See a holistic and dynamic customer profile that adapts to demand changes and shows you how and when to act with call-to-action triggers. Build an integrated view of individuals, households, and key segments of consumers with PwC’s AI and machine learning models. Gain transparency into your spend, channel, and customer engagement performance. See where money is potentially being wasted and discover new areas of opportunity with higher reward.

Combine customer data from online, offline, and third-party sources to create a single, dynamic, real-time view of each customer. Oracle Unity Customer Data Platform applies machine learning to prescribe the best next action within any existing business processes. Bring back-office and CRM data into a unified, 360-degree customer profile. Oracle Unity Customer Data Platform gathers customer signals and applies them to the customer profile in real time so you have the most up-to-date information about your customer in every moment. Simplify and consolidate all of your online, offline, first-, second-, and third-party data sources into a dynamic and connected customer profile. Connect individual identities across devices, channels, and domains. Use advanced privacy and identity controls to build a unified, accessible profile. Organize and maintain data quality by consolidating all of your data, including real-time behavioral signals, into a single repository.

The only data-first Customer Data Platform that supports on-premise and any cloud, anywhere in the world. CDP collects rich online & offline data and customer activity across devices and operating systems, then you can connect with your customer in the moments that matter. Full-stack CDP takes care of everything from data integration, cleaning, and management to data activation – all in one. CDP creates a single customer view for each customer, his behavior, transactions and other characteristics such as gender or location.

Ascent360 is a customer database platform that seamlessly integrates multiple data sources to create a comprehensive 360 degree view of your customer, allowing you to create and execute highly targeted marketing campaigns. With an intuitive drag and drop segmentation tool, our software puts the power back in the hands of the marketer enabling list creation and campaign deployment in a matter of minutes. Our software integrates with the systems you already have in place to compile your data into a single cloud based customer database. Customer analytics and predictive models such as RFM, lifetime spend, and customer/prospect ratio are then derived to help guide your marketing strategies. Our customer segmentation software and third party integrations makes it easy to build and execute and deliver omni-channel campaigns to your customers and prospects.

We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website behavior, stored and managed in our Customer Data Platform. This data powers our Omnichannel Marketing Automation and AI-driven personalization. Our platform, co-developed with e-commerce marketers, introduces innovative tools like zero-party data collection, AI email design, and flexible workflows to address e-commerce challenges. Trusted by global brands like Adidas, Converse, and Crocs, we consistently deliver a 5-10x conversion boost and 40% annual growth, recognized by G2 for excellence. Think of us as an extension of your marketing team, always focused on delivering value, starting with a custom Growth Plan tailored to your business.

Commanders Act Customer Data Platform lets you increase sales and loyalty through meaningful relationships with your leads and customers. New customer acquisition costs continue to rise but conversion rates have remained flat at 2.5%-5%. Brands are increasingly collecting data insights such as behavioral, demographic, psychographic, etc., from each and every lead and customer interaction because they know it can be used to improve their marketing campaign performance. That’s why it’s imperative you collect data from every lead and customer interaction. You should also cleanse, standardise and store it in a centralised database that’s accessible by all of your marketing channels, or used by your sales and customer service agents in your CRM platform. To truly be customer-centric, marketers first need to be data-driven. Therefore, it’s critical marketers have access to reliable data to evaluate the performance of their marketing tactics.

Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes.

Customer Data Platform – iKala CDP. Create a comprehensive single view of customers. Leverage AI to make every customer engagement counts. How to increase the conversion rate and improve revenue? When the cost of users info is increasing, ROI is gradually decreasing. How can we focus on customers experience in the same time? As the first Google Marketing Analytics Expertise, we help e-commerce companies build up precision marketing strategies to acquire superusers!

Scal-e is an Agile marketing cloud platform for large and medium-sized B2B or B2C companies willing to leverage customer insights to reduce the cost of customer acquisition and retention. Through no-code functionalities, Scal-e meets the needs of agility requested by digital marketers, analysts and ITs to integrate new communications channels or data sources. Together with a native integration of all modules, Scal-e agile digital marketing cloud platform for all-channel results, reduce total cost of ownership (TCO) and boost brands productivity :    - Cleanse and transform customer data from online, offline and onchain data sources, 
- Manage customer privacy, Create consistent B2C or B2B 360 customer profiles,
- Orchestrate Segment-of-One digital marketing campaigns, loyalty, referral or compensation programs or distributed marketing approaches, 
- Build custom dashboards.

Orchestrate data and experiences across all channels and technology stacks. Customer Your customer interacts with your brand on multiple channels such as mobile, website, email, etc. Learn how Conscia collects, aggregates and enriches customer data from all channels to create a unified view that all applications can access via realtime APIs. ontent is spread across several CMSes and enterprise applications. Learn how our unique headless CMS creates a view of all your content in one centralized interface, enriching your existing content while allowing you to author new content. Context is the channel on which your customer is engaged as well as their real-time location, intent and world view. Learn how Conscia empowers marketers with rule-based and algorithmic control over what the customer sees based on their real-time context. Marketers want control and limited reliance on IT.

Prevent wasted time, increased costs, and poor decision-making from bad data with Iteratively. Tracking plans get your whole company on the same page about customer data. Quickly instrument analytics with code snippets and automated QA. No more data munging, capture accurate analytics right the first time. Create a consistent taxonomy and single source of truth for event definitions. Stop wasting time cleaning up bad data, ensure analytics are tracked consistently from the start. Goodbye manual QA, catch analytics bugs before they happen with automated reports and alerts. Stop leaking PII to your analytics providers, review tracking changes and configure out of the box rules. We don't store, process, or access your data. Works with 3rd party & custom data pipelines. Always up-to-date tracking plan for your entire company. Standardized naming conventions & a company-wide taxonomy. With Iteratively, finally rest assured that your analytics tracking isn't going to break.

Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade.