Compare the Top Free Customer Loyalty Software as of March 2026

What is Free Customer Loyalty Software?

Customer loyalty software helps organizations design, manage, and optimize loyalty programs that reward repeat purchases and deepen customer relationships. It enables businesses to issue points, track tiers, referrals, or membership statuses, then automate redemption and campaigns. These platforms integrate with CRM, e-commerce, and point-of-sale systems to monitor behavior, segment users, and deliver personalized offers. With analytics and reporting, the software helps measure program performance and customer lifetime value. Ultimately, customer loyalty software transforms occasional buyers into engaged brand advocates and improves retention over time. Compare and read user reviews of the best Free Customer Loyalty software currently available using the table below. This list is updated regularly.

  • 1
    RetailEdge

    RetailEdge

    High Meadow Business Solutions

    RetailEdge is an easy to use and feature-rich point of sale (POS) and inventory management software solution for retail businesses. RetailEdge offers multi-location support, credit card processing, website integration, mobile POS, and gift card management capabilities within a suite. The solution supports secure and mobile payments like EMV and Apple Pay and integrates with multiple e-commerce platforms for efficient order processing and price updates. RetailEdge was developed in June of 1989 to provide a powerful, flexible, full-featured POS software and hardware solution at a reasonable price that is easy to install, use, and configure, but also affordable to maintain and run. We strongly believe that a good POS solution, in addition to providing great features for a low price, must be supported well. So we have developed a strong support system that provides a backbone of local resellers and quick access to US-based Tier 3 (highest) level support.
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    Starting Price: $495.00/one-time
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  • 2
    POS Nation

    POS Nation

    POS Nation

    POS Nation offers a complete point of sale solution to streamline your small or medium-sized retail business. We support retailers with a turnkey solution so you have the hardware, software, and payment processing needed to improve checkout, create happier customers, and grow your business. POS Nation's 10,000+ customers are backed by our dedicated customer service team, including 24/7 US-based support. We provide retailers with high quality, easy-to-use, plug-and-play point of sale solutions. We take pride in our ability to outfit businesses with industry-customized, all-in-one POS systems. Our wide range of products, low-cost delivery, and dedicated customer service combine to make us the premier provider of everything point of sale. POS Nation services small to medium retail businesses that need an all-in-one point of sale solution including liquor and wine stores, convenience stores, grocery stores, markets, tobacco shops, and more.
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    Starting Price: $99 per station per month
  • 3
    giftmall

    giftmall

    giftmall

    giftmall is an international provider of gift card solutions for simple, accessible, and effective corporate gifting. After 12 years on the market, led by the principle of win-win partnerships, giftmall has earned the trust of 1,700 clients and 1,000 brand partners. The company’s products include the giftmall multibrand card and brand gift cards from more than 3,000 brands in 45 countries. The company’s tech solutions include: 1. giftmall business account, a self-service tool for companies to effectively engage employees, build customer loyalty, and strengthen partner relationships across Europe; 2. giftmall API, an integration solution for clients who want to automate the gift card distribution from their CRM, ERP, HRM systems or streamline loyalty programs; 3. giftmall white label, a customised catalogue, for the businesses that want to maintain their brand’s visual identity in gifting but have access to giftmall’s choice of brands.
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    Starting Price: $0/month
  • 4
    Tango Card

    Tango Card

    Tango Card

    We're the rewards and payments people. We bundle easy-to-use technology, desirable rewards, and expert service to help companies get the most out of their reward and incentive programs—from customer loyalty and employee engagement to wellness and research participation. With our leading reward-delivery technology, customers can instantly deliver digital gift cards to their recipients, maximizing impact and driving real business results. Our approach to reward delivery is simple—from our technology to our pricing. - No transaction fees - Instant delivery - Customizable email templates - Free recipient support - International reward options - Reward catalog filled with 1000+ gift cards, prepaid cards, and donations - Reward solutions are free in most cases
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    Starting Price: Free
  • 5
    Loyverse POS
    Free POS (Point of Sale) and Inventory Management Software. Point of sale system for cafes, retail stores, beauty salons and more. Manage your store and sales from a smartphone or tablet — increase your small business profit by making your sales easy and fast with Loyverse POS, manage inventory, visualize sales analytics, acquire, retain, engage your customers and multiply their average spend. Install Loyverse software on your smartphone or tablet, start your sales, sign up customers. Manage one or multiple stores from the same account. Your analytics are in the cloud, always with you. Increase customer retention, run your own loyalty program, boost your sales.
    Starting Price: Free
  • 6
    Uployal

    Uployal

    Uployal

    Development and implementation of loyalty programs with CRM and mobile applications (iOS and Android) for retail, restaurants, gas stations, pharmacies and other areas. We integrate into the cash register system and POS terminals, connect all the actions of the buyer at the checkout with the base in the cloud. We provide work even without the Internet. We offer such solutions: - gamification - delivery and booking - online payment in the application - dynamic QR code - cashback - management of promotions and offers - sending push notifications - integration with social networks - online catalog of goods by category with filters - customer news feed - referral recommendation system - customer rank management - receiving feedback after purchase and managing them - purchase history - registration of purchases and self-delivery in the application of the buyer - dashboards with online sales dynamics - rfm analysis and cohort analysis - fraud protection
    Starting Price: $20
  • 7
    EspoCRM

    EspoCRM

    EspoCRM

    Currently, the hotel industry is one of the fastest-growing, competitive sectors. As guests become more digitalized and price-conscious, building loyal relationships and attracting new guests becomes an increasingly complicated process. This is where hotel CRM software comes into play. The software allows you to improve all the aspects of your sales, marketing and customer service, and as a result increase customer experience. Be it booking engines, travel websites, web forms on your own site, emails, or calls – the CRM unites the inquiries coming from all these channels. It creates a complete guest profile and stores the history of communication and visits. The platform also streamlines your marketing campaigns by offering the tools to create data-driven, targeted outreach and promotional emails for your business and private guests. Apart from that, it brings transparency to your financial transactions, and automates the generation of quotes and invoices.
  • 8
    SpotOn

    SpotOn

    SpotOn

    SpotOn is one of the most comprehensive, integrated POS systems on the market. From cloud-based POS to commission-free online ordering and reservations to labor management software, it offers everything the modern restaurateur needs -- with none of the headaches that you get with other big POS companies, like long-term contracts, surprise fees and rate hikes, and impersonal service. SpotOn excels in serving full-service restaurants, bars, and nightlife venues by providing a single, integrated system to run their business. Designed with speed in mind, the SpotOn Restaurant point-of-sale includes easy-to-read table layouts, the ability to quickly add items to an order, and make menu changes on the fly. The platform includes email marketing, review management, and the industry’s best reporting and analytics - all in a single, integrated dashboard that’s available anywhere your business takes you.
    Starting Price: $0/month
  • 9
    NETGCS

    NETGCS

    Aqweeva

    NetGCS is a modern, cloud-based gift card and customer loyalty platform trusted by bookstores, espresso shops, salons, and specialty retailers for nearly two decades. Easily manage gift card balances, loyalty points, punch-card rewards, and customer activity—all in one clean, intuitive system that works from any device. Give your customers a simple, seamless experience while giving your business powerful tools to increase repeat visits and track spending patterns. Issue digital or physical gift cards, monitor balances in real time, customize card designs, and generate detailed reports anytime. Already using another gift card or punch-card system? NetGCS can replace it quickly and cost-effectively. Import your existing balances, connect multiple store locations, and provide your staff with an easy, reliable interface that just works.
    Starting Price: $12.50 per month
  • 10
    VYPER

    VYPER

    VYPER

    Helps brand build giveaways, contests, referral, and reward campaigns.
    Starting Price: $149 per month
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    Voucherify

    Voucherify

    Voucherify

    Voucherify is an API-first, cloud-based promotion and loyalty management platform for digital teams. It assists in growing customer loyalty, acquiring new customers, and boosting revenue with targeted incentives and contextual rewards. We help companies of all sizes launch, distribute and track customized coupon, gift card, referral, discount, loyalty programs, and giveaway campaigns and landing pages like e-commerce giants do, but at a fraction of the cost. As of today, Voucherify has earned the trust of over 300 customers (among them Clorox, Pomelo, ABInBev, OVO Energy, SIG Combibloc, DB Schenker, Woowa Brothers, Bellroy, or Bloomberg) and serves millions of consumers through thousands of promo campaigns around the globe.
    Starting Price: 0
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    SuiteCRM

    SuiteCRM

    SuiteCRM

    SuiteCRM is the award winning Customer Relationship Management application brought to you by SuiteCRM Ltd who are the authors and maintainers. The application is enterprise ready and completely scalable to suit any business size or business requirement. The application is fully customisable and can be tailor made to fit your current or future business processes. Most importantly the application is Open Source, so it’s completely FREE to use, with no limitations on users.
    Starting Price: Free
  • 13
    Online Rewards

    Online Rewards

    Online Rewards

    Online Rewards designs and manages B2B, B2C, and B2E SaaS solutions for companies seeking: -Employee engagement, recognition, and reward programming and consulting services -B2B & B2C sales incentive programming and consulting services. -General rewards fulfillment solutions Our proprietary technology can stand on its own or be easily integrated into your existing programs. Our almost limitless array of catalog options include: retail gift cards, pre-paid debit cards, merchandise, travel, charity, experiences and branded merchandise.
    Starting Price: $0 / user / month
  • 14
    Smile.io

    Smile.io

    Smile.io

    Create your own loyalty and rewards program to turn first-time customers into forever customers Smile.io powers loyalty, referrals, and VIP rewards programs that help increase sales and repeat purchases, save on acquisition costs, and boost brand loyalty. Creating a loyalty program with Smile takes only minutes—no coding required! Managing loyalty with Smile is effortless, including easy integrations with your favorite apps. If you need help, you are supported by a team of experts who can help with everything from technical questions to rewards and loyalty best practices for your business. • Encourage repeat purchases by rewarding every order with points & VIP status • Reward social activity on Instagram, TikTok, Facebook, as well as custom actions • Drive sales with points bonus events • Integrate Smile with your favorite tools like Klaviyo, Gorgias, and 25+ others •. Optimize your loyalty program by comparing performance with similar stores
    Starting Price: Free
  • 15
    Whisqr Loyalty

    Whisqr Loyalty

    Whisqr Customer Engagement

    Whisqr is the easiest way to get a highly customized Loyalty Program for your business or brand. Whisqr's Loyalty Program will provide your business with the option to reward a wider range of options than any competing program, using your businesses branding, and provides your customers with the option of using paper, plastic or mobile punch cards. We also provide an API for POS, website and native app integration, an out-of-the-box business branded PWA, WordPress plugins, printed display materials and tablet software, website widgets, and much, much more. Try Whisqr. It's powerful, easy to use, and you and your customers will Love it.
    Starting Price: Free DIY Option
  • 16
    Giftbit

    Giftbit

    Giftbit

    Giftbit is a user-friendly software platform that allows you to buy, send & track digital gift cards for your rewards and incentives programs. We offer a web application and an API, dedicated customer support, stats on user behavior and delivery. Deliver your offers via email, text or by offering an in-app marketplace. Automate gift card sending with our Gift Card API integration or connect via Zapier. Use Giftbit for your marketing incentives, employee rewards, customer loyalty and referral programs, and research disbursements and incentives. Sign up for free today! No minimums, no subscriptions. Pay face-value of the cards you send and get 50% back on unclaimed offers.
    Starting Price: Free
  • 17
    Glue Loyalty

    Glue Loyalty

    Glue Loyalty

    With Glue, every local business can have its very own branded and personalized members club, just like the big name retailers and chain stores, giving your customers points, rewards and so much more. What you get when you go Glue: Points Earning System Coupons Loyalty Cards Subscriptions Prepaid multi-passes Play-to-Win Games A fully branded members club And your very own automated loyalty manager, giving the right incentive to the right customer at the right time.
    Starting Price: $0 per month
  • 18
    TruCentive

    TruCentive

    TruCentive

    TruCentive is a revolutionary way to send gift cards, merchandise, and payments to employees, customers, or partners worldwide. Enhance employee, research, marketing, and sales initiatives by delivering rewards and incentives via email and SMS. Streamline your delivery process by automating reminders and follow-up messages after rewards have been claimed. Deliver in real-time or schedule in advance for events, such as trade shows, employee birthdays, and anniversaries. Integrate with the tools you use today: Hubspot, Marketo, Salesforce, Survey Monkey, Qualtrics, and more… Eliminate waste — with our transaction-based pricing, you only pay for claimed incentives. Our full-featured editor gives you the tools to create stunning messages that leave a lasting impression. Use our pre-designed templates or start from scratch and deliver your brand, your message, and incentives that motivate, delight, and encourage recipients.
    Starting Price: Free
  • 19
    Loyale

    Loyale

    Loyale

    Loyale is a cloud-based customer loyalty platform that provides customizable reward schemes and automated marketing tools. The backoffice is easy to use and a plug-and-play app is also available with any of the plans, including the free version. It can integrate with your existing stacks such as Shopify, WooCommerce, Lightspeed, Mailchimp, and more to automate workflows. The software offers advanced features such as points, rewards, coupons, gift cards, feedback forms, punch cards, and VIP clients. As a marketing automation platform, Loyale allows businesses to run highly-converting campaigns at an incredible ROI. - Segment customers based on demographics or purchase behavior. - Communicate with customers through push notifications, emails, and posts. - Schedule personalized one-off or repeat automations triggered by time or actions. - Generate reports based on real-time data to analyze and improve performance.
    Starting Price: $76
  • 20
    Reelo

    Reelo

    Reelo

    Reelo is a customer engagement and retention platform built specifically for restaurants in India. It helps businesses capture customer data across dine-in, delivery, and walk-in orders and turn that data into repeat business through CRM, loyalty programs, feedback collection, and automated campaigns. Unlike point-only loyalty tools, Reelo focuses on behaviour-based engagement, such as win-back campaigns, tiered loyalty programs, birthday and anniversary offers, and personalised WhatsApp communication. The platform integrates with popular restaurant POS systems and WhatsApp Business API, allowing brands to run targeted campaigns without relying on manual data uploads or generic discount blasts. Reelo is best suited for restaurants, cafes, QSRs, and multi-outlet brands that want to build long-term customer relationships, improve retention, and reduce dependency on aggregator discounts.
    Starting Price: ₹2500/month
  • 21
    Zoho Thrive
    Zoho Thrive is a complete loyalty management platform designed to help businesses attract, engage, and retain customers. By creating personalized loyalty programs, businesses can reward customers for meaningful actions, such as purchases, referrals, or milestones, encouraging repeat sales and deeper engagement. Customers can enjoy exclusive perks like discounts, free products, or VIP benefits, while businesses build stronger, long-term relationships. Thrive also offers seamless integration with other applications, enabling efficient customer data management and valuable insights. With its analytics and tracking capabilities, you can monitor program performance, understand customer behavior, and make informed decisions to continuously improve engagement.
    Starting Price: $29
  • 22
    Salesmachine

    Salesmachine

    Salesmachine

    Salesmachine is a realtime customer scoring platform that helps companies monitor customer health and activity, opening doors for more sales opportunities. Salesmachine gives sales teams deeper insights about customers who need help to onboard, are most likely to convert, are most likely to upsell, and who are unlikely to renew. The platform also alerts teams when customer health and usage frequency changes so they are ready to give the attention customers require.
    Starting Price: $60.00/month/user
  • 23
    Social Spiral

    Social Spiral

    Social Spiral Technologies

    Loyalty made easy with Social Spiral, a customer loyalty management platform. Social Spiral provides users with features such as electronic coupons, reward points management, membership management, and analytics. With Social Spiral, users are able to alert customers to deals, gifts, and promotions based on their predefined loyalty triggers. Social Spiral's electronic coupons enable users to issue and track customer reward point via smartphones. Social Spiral is also deployable in the cloud and accessible via Android and iPhone devices.
    Starting Price: $9.99/month/user
  • 24
    Currency Alliance

    Currency Alliance

    Currency Alliance

    Currency Alliance is an Enterprise-class SaaS platform - primarily intended for use by very large loyalty programs that want to easily add partners - so that customers can earn your loyalty currency from many places they shop. You mayeasily build a network of brands to amplify the loyalty program's value with Currency Alliance, a cloud-based customer loyalty program management software. Currency Alliance is ideal for mid-sized and large retail and travel businesses. Currency Alliance features include gift cards, marketing communications, and loyalty cards. With Currency Alliance, users can implement a loyalty and reward points system accessible online and in-store. Currency Alliance's program configuration wizard enables users to custom their loyalty program designs based on their needs.
    Starting Price: $0.01
  • 25
    CXONCLOUD

    CXONCLOUD

    UNLOC Ltd.

    CXONCLOUD is a B2B SaaS built to create, manage & measure the end-end customer experience in simple clicks. One solution that offers unlimited customer feedback, booking, loyalty, awards, rewards, referral marketing, email automation and helps businesses deliver a consistent seamless experience on all customer touchpoints. CXONCLOUD not only improves search but also simplifies customer engagement may it be a booking or feedback. It understands customer sentiments, immediately acknowledges customer concerns automatically & alert the impending negative word of mouth. The all-in-one app automatically measures the loyalty factor of customers & has readymade loyalty campaigns to engage customers on email & social media. The inbuilt referral marketing campaigns can help small business get new referrals from existing loyal customers in simple clicks. The loyal customers can be rewarded with promo codes & QR codes with automatic list generations & rewards management modules.
    Starting Price: $39.00/month
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    LoyaltyLion

    LoyaltyLion

    LoyaltyLion

    Build a fully customised loyalty program with LoyaltyLion. Award points and rewards for any activity such as social engagement, reviews, referrals and purchases. Increase repeat purchase with personalised loyalty emails, loyalty tiers and optimising loyalty data for future marketing strategies. LoyaltyLion is trusted by thousands of ecommerce merchants worldwide and typically generates stores $15 for every $1 spent on the platform.
    Starting Price: US$159.00/month
  • 27
    ReferralCandy

    ReferralCandy

    ReferralCandy.com

    Grow your sales through word-of-mouth marketing! Reward your customers for referrals and watch the sales and shares roll in. ReferralCandy connects instantly with popular ecommerce platforms (Shopify, WooCommerce, BigCommerce, Magento) or choose custom API and advanced integrations. ReferralCandy also integrates with other marketing tools such as AdRoll, Mailchimp, Google Analytics, ReCharge, Fomo or Chargebee and many others.
    Starting Price: $49/month + commission on referral sales
  • 28
    Changers.com

    Changers.com

    Blacksquared

    Changers CO2 fit is a SaaS platform for your individual corporate wellness promotion. No matter whether you would like to host walking and cycling competitions or offer all your existing wellness activities in one app. Our clients can combine their corporate wellness with their CSR activities by donating for charitable projects or planting trees. They can also motivate their employees by using our rewards marketplace to give bonus points and raffle valuable prizes.
    Starting Price: $79.00/month
  • 29
    Ekoma

    Ekoma

    Ekoma

    With Ekoma, you can grow your sales and develop your community using the loyalty, referral and VIP programs. The Incentive Marketing Platform. Repeat customers refer 50% more people who are 4 times more likely to place an order because they trust your brand. Additionally, referred customers are more loyal (higher NPS), spend more money (higher LTV and AOV), and refer more customers themselves. Market more effectively to your existing customers that are more likely to purchase again. Repeat customers refer 50% more people, and referred customers are 4 times more likely to place an order because they can trust your brand. Award your customers with points and rewards both before and after purchase. Incentivize them to come back and redeem their points and rewards. Ekoma provides two complementary modules to create a deep customer experience towards loyalty and advocacy.
    Starting Price: $29 per month
  • 30
    O2VEND

    O2VEND

    Jeyan Technologies

    Internet reach has enabled stores open up to the entire world via online ordering. An integrated Point of Sale for in store sales, Web store for Online sales and a Back office control panel is need of all the next generation stores. End to end Store Management. No Matter how big or small the store is, O2VEND manages any store. O2VEND open your store doors to the world. No more boundaries, it's limitless. Sell same shop inventory to multiple new customers. A modern Web based Retail Point of sale, integrated with Cash register, employees and Customer functions. Omni channel experience to Customers and employees. Your online web store created automatically. Showcase your products to wider potential customers. Billing, Payments and Delivery screens to manage your physical store. Have all functions what regular modern POS has. Configure your web store with lots of readymade widgets, place them where you think it better.
    Starting Price: $9 per month
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