Smartlook vs. Zuko Analytics Comparison


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		Related Products Code-Cube.io Code-Cube.io is the full-stack data collection observability platform that protects your dataLayer, tags and conversion data. It detects tracking issues instantly and provides real-time alerts to prevent data loss and performance drops. The platform eliminates the need for manual QA by continuously auditing tracking implementations across websites and applications. Users gain full visibility into how tags and events behave across both client-side and server-side environments. Code-Cube.io ensures that marketing data remains accurate, enabling better decision-making, preventing wasted ad spend and maximizing campaign performance. 7 Ratings Visit Website TrafficGuard Digital advertisers lose billions every year to invalid traffic, and most do not know it is happening. Fake clicks, bots and click farms are only part of it. 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Backed by expert onboarding and responsive support, TrafficGuard is built to scale with your spend. Trusted by 10,000+ advertisers across multiple industries TrafficGuard is part of Adveritas, publicly listed and accountable on the Australian Securities Exchange (ASX:AV1). 89 Ratings Visit Website KUKUI Kukui's All-in-One Success Platform is a robust integrated marketing software solution that helps businesses in the automotive repair industry to grow their brand and take it to the next level. Kukui offers tools for conversion rate optimization, POS integration, email marketing and retention as well as revenue tracking. 80 Ratings Visit Website Flagsmith Flagsmith is a fully supported open-source feature flag, remote config, and A/B testing service. Use our hosted API, deploy to your own private cloud, or run on-premise. Create and manage feature flags across web, mobile, and server-side applications. Wrap a section of code with a flag, and then use Flagsmith to toggle that feature on or off for different environments, users, or user segments. Feature flags – Release features with phased rollouts and instant rollback capabilities. Remote config – Toggle individual features on and off, and make changes without deploying new code. A/B and multivariate testing – Use segments to run A/B and multivariate tests on new features. Introduce beta programs to get early user feedback. Organization management – Projects, and roles for team members help keep your deployment organized. Integrations – Connect to your favorite tools. MCP and CLI – Set up automated feature management workflows controlled by your AI agents 43 Ratings Visit Website GetResponse GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue across the entire customer journey. We help you move customers from first touch to first purchase, repeat purchase, and reactivation - using email, SMS, push notifications, and lifecycle automation across every stage of the customer journey With built-in deliverability, behavioral triggers, and deep integrations, you can launch faster, reduce manual work, and turn your lifecycle into a predictable revenue system. No disconnected tools. No campaign chaos. Just one system designed to move customers forward. 1,801 Ratings Visit Website Visual Visitor AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. 251 Ratings Visit Website Google Cloud BigQuery BigQuery is a serverless, multicloud data warehouse that simplifies the process of working with all types of data so you can focus on getting valuable business insights quickly. At the core of Google’s data cloud, BigQuery allows you to simplify data integration, cost effectively and securely scale analytics, share rich data experiences with built-in business intelligence, and train and deploy ML models with a simple SQL interface, helping to make your organization’s operations more data-driven. Gemini in BigQuery offers AI-driven tools for assistance and collaboration, such as code suggestions, visual data preparation, and smart recommendations designed to boost efficiency and reduce costs. BigQuery delivers an integrated platform featuring SQL, a notebook, and a natural language-based canvas interface, catering to data professionals with varying coding expertise. This unified workspace streamlines the entire analytics process. 2,027 Ratings Visit Website Fraud.net Fraudnet's AI-driven platform empowers enterprises to prevent threats, streamline compliance, and manage risk in real-time. Our sophisticated machine learning models continuously learn from billions of transactions to identify anomalies and predict fraud attacks. Our unified solutions: comprehensive screening for smoother onboarding & improved compliance, continuous monitoring to proactively identify new threats, & precision fraud detection across channels and payment types. With dozens of data integrations and advanced analytics, you'll dramatically reduce false positives while gaining unmatched visibility. And, with no-code/low-code integration, our solution scales effortlessly as you grow. The results speak volumes: Leading payments companies, financial institutions, innovative fintechs, and commerce brands trust us worldwide—and they're seeing dramatic results: 80% reduction in fraud losses and 97% fewer false positives. Request your demo today and discover Fraudnet. 56 Ratings Visit Website TIMi The most efficient, sovereign & unified "on-premise" data platform available today. Think about the Azure data platform, but on steroids and 100% Sovereign. TIMi is an ethical solution: Zero Lock-In: We gain your trust through exceptional performance and service, not artificial vendor lock-in Fair price & No hidden fees & No price hikes TIMi is a leader in these fields: Data Preparation/ETL/BPA/BPM/ESB - automate the most complex tasks without code - Connect to everything: Sharepoint, SAP, Salesforce, Facebook, GAds, etc. BigData - 1 TIMi-server is faster than 267 Spark-servers - Process any volumetry at negligible infrastructure cost. Process billions of rows in a matter of seconds on a standard 2K€ server. - manage peta-byte Data Lakes AI/ML: We invented the 1st Auto-ML tool in 2007 TIMi is a horizontal solution used in any industry: Manufacturing, Telecoms, Banks, Supermarket chains, Defense, Gov. Also available in EU-hosted sovereign cloud. 68 Ratings Visit Website TRACTIAN Tractian is the Industrial Copilot for maintenance and reliability, providing a cutting-edge platform designed to prevent unplanned downtime, boost operational efficiency, and enhance maintenance capacity. Trusted by global brands such as Bosch, Kraft Heinz, Carrier, Hyundai, Johnson Controls, and P&G, Tractian combines condition monitoring, energy efficiency, and a CMMS into a comprehensive, mobile-first solution. With Tractian, you can: Monitor real-time vibration, temperature, runtime, and RPM across critical assets Get real-time alerts and detailed diagnostics to address potential issues before they lead to failures Digitize workflows for streamlined work order management, planning & scheduling, and materials management Optimize energy consumption for improved sustainability and cost savings 139 Ratings Visit Website
About Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.	About Improve your conversion rate with the World's leading Form Analytics tool. Understand when, where and why users abandon your form or checkout. Import your audience segments for granular insights. Easy to install; Works out of the box with 95%+ of web forms. A specialized product designed to strengthen your existing insight. Zuko is an analytics platform designed for one purpose - to help you understand visitor behavior in all of your online forms. ‍Zuko's form analytics will give you unparalleled insight, giving you the data you need to make informed decisions on how to drastically improve the user experience of your forms and increase your conversion rates. Zuko works with your forms, no matter how they are built, and can be installed quickly, giving you access to insights within minutes of set up. Zuko can provide insight into any type of online form. Zuko is industry, form type and technology agnostic, so can fit easily within the toolkit you are already using.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Mobile & Web Developers, UX Designers, Digital Marketing, Analysts	Audience Conversion rate Optimizers and Digital Marketers
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $39 per month Free package: 1,500 sessions/month Startup package: $39/month for 5,000 sessions/month Business package: $95/month for 15,000 sessions/month Ultimate package: contact Smartlook for more pricing information Free Version Supported Free Trial Supported	Pricing £100 per month Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.6 / 5 support 4.8 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros With the use of Smartlook's funnel analysis tools, companies can monitor and examine the actions customers take on their website to accomplish particular objectives. For better understanding and execution of the conversion process, this functionality is essential. Help to find where users are struggling on websites and apps. Provides the best solutions for improving user experience. - Everything is briefly represented on the dashboard. - You can record sessions for auditing. - It saves every detail of traffic from IP to location and gives an accurate report. Since using Smartlook, we have been able to track our website activity in detail; we can get details of time, location, unlimited recordings of visitor sessions through our website, and more. It is as helpful as it is easy to access and use; we can devise strategies and implement improvements to provide a better experience, and their technical support is exceptional. Setting up screen and sharing recordings with my clients is now easy and within minutes. I addition it also allows UID to be passed to the Smartlook app. Cons Although Smartlook offers strong visual analytics, some users might feel that it has less complex reporting choices than more specialist analytics tools. Extra tools could be needed for businesses with complicated reporting requirements. There are no cons about this product, but I feel price should be more affordable. The price could be more reasonable. Mobile applications need few improvements. I have had no problems with this tool; it has been beneficial. However, I consider that the price is somewhat high and may represent a limitation for small businesses. It has crucial analytical data but it would even be more great if Heatmaps can show % clicks on map.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Smartlook Founded: 2016 Czech Republic www.smartlook.com/	Company Information Formisimo Founded: 2013 United Kingdom www.zuko.io
Alternatives Mouseflow	Alternatives MouseStats
Adora	Mouseflow
Skippership	Matomo
Fullstory	WebMaxy Analyzer WebMaxy
UserX View All	Plerdy View All
Categories AB Testing Supported Conversion Rate Optimization Supported Customer Experience Supported Digital Analytics Supported Heatmap Supported Marketing Analytics Supported Mobile App Analytics Supported Mobile App Optimization Supported Predictive Analytics Supported Product Analytics Supported Session Replay Supported UX Supported Web Analytics Supported	Categories Web Analytics Supported
Web Analytics Features Campaign Management Not Supported Conversion Tracking Supported Form Analytics Not Supported Goal Tracking Supported Keyword Tracking Not Supported Multiple Site Management Supported Pageview Tracking Supported Referral Source Tracking Supported Site Search Tracking Supported Time on Site Tracking Supported User Interaction Tracking Supported Show More Features AB Testing Features Audience Targeting Not Supported Campaign Segmentation Not Supported Funnel Analysis Supported Heatmaps Supported Landing Pages / Web Forms Not Supported Multivariate Testing Not Supported Split Testing Not Supported Statistical Relevance Analysis Not Supported Surveys Not Supported Test Scheduling Not Supported Visual Editor Not Supported Heatmap Features Behavioral Mapping Supported Dashboard Supported Dynamic Maps Not Supported Element Analytics Supported Embeddable Maps Not Supported For Sales Not Supported For Science Not Supported Radial Mapping Not Supported Territorial Mapping Not Supported Website Analytics Supported Marketing Analytics Features A/B Testing Not Supported Campaign Management Not Supported Channel Attribution Supported Customer Journey Mapping Not Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Not Supported ROI Tracking Not Supported Social Media Metrics Not Supported Website Analytics Supported Mobile App Analytics Features A/B Testing Not Supported Channel Attribution Supported Cohort Analysis Supported Funnel Analysis Supported In-App Events Tracking Supported Push Notifications Not Supported Retention Tracking Not Supported Revenue Tracking Not Supported Uninstall Tracking Not Supported Predictive Analytics Features AI / Machine Learning Not Supported Benchmarking Not Supported Data Blending Not Supported Data Mining Not Supported Demand Forecasting Not Supported For Education Not Supported For Healthcare Not Supported Modeling & Simulation Supported Sentiment Analysis Not Supported Product Analytics Features Attribution Supported Automatic Data Capture Supported Churn Reporting Not Supported Customer Feedback Collection Supported Customer Guidance Not Supported Customer Journey Analytics Supported Data Export Supported Data History Retention Supported Data Labeling Not Supported Product Engagement Scoring Not Supported Real-Time Data Analysis Supported Touchpoint Analytics Supported User Segmentation Not Supported Session Replay Features Eye Tracking Not Supported Form Analytics Not Supported Heatmaps Supported Mouse Tracking Supported Optimization Tools Not Supported Session Recording Supported Surveys Not Supported User Experience Analysis Supported User Feedback Not Supported Visitor Segmentation Not Supported UX Features Animation Supported For Mobile Supported For Websites Supported Heatmaps Supported Prototyping Not Supported Screen Activity Recording Supported Unmoderated Testing Supported Usability Testing Supported User Journeys Supported User Research Supported	Web Analytics Features Campaign Management Not Supported Conversion Tracking Not Supported Form Analytics Supported Goal Tracking Not Supported Keyword Tracking Not Supported Multiple Site Management Not Supported Pageview Tracking Not Supported Referral Source Tracking Not Supported Site Search Tracking Not Supported Time on Site Tracking Not Supported User Interaction Tracking Not Supported
Integrations Kameleoon Supported Axis LMS Supported Clym Supported Convert Experiences Not Supported Google Analytics Supported Google Optimize Not Supported Intercom Supported Jimdo Supported Jotform Not Supported Nekton.ai Supported Piwik PRO Supported Product Fruits Supported Quickwork Supported Shopify Supported Shopify Plus Supported Stackreaction Supported Unbounce Supported Weebly Supported WordPress Supported Zendesk Supported Show More Integrations View All 18 Integrations	Integrations Kameleoon Supported Axis LMS Not Supported Clym Not Supported Convert Experiences Supported Google Analytics Not Supported Google Optimize Supported Intercom Not Supported Jimdo Not Supported Jotform Supported Nekton.ai Not Supported Piwik PRO Not Supported Product Fruits Not Supported Quickwork Not Supported Shopify Not Supported Shopify Plus Not Supported Stackreaction Not Supported Unbounce Not Supported Weebly Not Supported WordPress Not Supported Zendesk Not Supported Show More Integrations View All 6 Integrations
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