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About

Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.

About

Learn more at TWIPLA.com. • Identify your site’s weak spots by analyzing visitor behavior via heatmaps, events, session replays, and funnels, as well as a survey tool. • A complete web analytics solution trusted worldwide with 2.5 million installs, offering unique feature set combinations that remove data silos. • Stop guessing; get real-time analysis of your web presence with instant, unsampled site KPIs - all presented in an intuitive interface. • Stop losing data, protect your visitors from data theft and reveal up to 4x more traffic you wouldn’t see otherwise using our innovative cookieless and consentless tracking technology. Choose a world-leading suite with everything needed to optimize web performance. You don't need a cookie banner anymore. Finally get the full analytics picture of your site with the only solution that doesn’t require visitor consent - you’ll be surprised how much data you were missing before.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Mobile & Web Developers, UX Designers, Digital Marketing, Analysts

Audience

We help website owners, business owners, teams, and agencies manage all their website statistics, easily and quickly.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$39 per month
Free package: 1,500 sessions/month
Startup package: $39/month for 5,000 sessions/month
Business package: $95/month for 15,000 sessions/month
Ultimate package: contact Smartlook for more pricing information
Free Version Supported
Free Trial Supported

Pricing

$2.39 per month
Free plan: Up to 400 Monthly Page Views
Starter plan: 500 Monthly Page Views
Basic plan: 10,000 Monthly Page Views
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 4.8 / 5
ease 4.9 / 5
features 4.5 / 5
design 4.6 / 5
support 4.8 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 4.5 / 5
features 4.8 / 5
design 4.5 / 5
support 4.8 / 5

Pros & Cons from Real Users

Pros

  • With the use of Smartlook's funnel analysis tools, companies can monitor and examine the actions customers take on their website to accomplish particular objectives. For better understanding and execution of the conversion process, this functionality is essential.
  • Help to find where users are struggling on websites and apps. Provides the best solutions for improving user experience.
  • - Everything is briefly represented on the dashboard. - You can record sessions for auditing. - It saves every detail of traffic from IP to location and gives an accurate report.
  • Since using Smartlook, we have been able to track our website activity in detail; we can get details of time, location, unlimited recordings of visitor sessions through our website, and more. It is as helpful as it is easy to access and use; we can devise strategies and implement improvements to provide a better experience, and their technical support is exceptional.
  • Setting up screen and sharing recordings with my clients is now easy and within minutes. I addition it also allows UID to be passed to the Smartlook app.

Cons

  • Although Smartlook offers strong visual analytics, some users might feel that it has less complex reporting choices than more specialist analytics tools. Extra tools could be needed for businesses with complicated reporting requirements.
  • There are no cons about this product, but I feel price should be more affordable.
  • The price could be more reasonable. Mobile applications need few improvements.
  • I have had no problems with this tool; it has been beneficial. However, I consider that the price is somewhat high and may represent a limitation for small businesses.
  • It has crucial analytical data but it would even be more great if Heatmaps can show % clicks on map.

Pros & Cons from Real Users

Pros

  • Visitor Analytics provides us with tools where we can see exact data within our websites; it shows us from the number of users that interact and click on our most popular links on the web to the number of times a single user enters our domain. All this is expressed in a customizable graph table that can be segmented by option.
  • This program allows web portal creators to have a visibility of the virtual traffic that our platforms have. It provides a data collection tool to all users who interact or enter our domains; showing us traffic statistics tables, comparison of most visited links and user preferences in real time.
  • Visitor Analytics delivers complete site analytics to help you understand visitor better. It shares informative analytics and behavior insights. It supports every website platform.
  • The ease of having all the data and info in one dashboard and easily see the journey for the customer is amazing.

Cons

  • The application does not show search and results of the most searched sites by users which makes it impossible for us to establish possible measures to take to increase our opportunities for them. At the same time, it does not allow us to do a search to establish which are the most used keywords to integrate them in our domains,
  • Although the application has a good tracking management, it does not allow tracking certain things such as tracking the most searched sites by users. In addition, it does not have tools for tracking and clarifying the most searched sites by Internet users that would allow us to increase our chances for them.
  • In my opinion, Visitor Analytics doesn't provide advanced analytics.
  • You have to install the code on the site and can't use the Google Analytics.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Supported
Live Online Not Supported
In Person Not Supported

Company Information

Smartlook
Founded: 2016
Czech Republic
www.smartlook.com/

Company Information

TWIPLA
Founded: 2016
Romania
www.twipla.com

Alternatives

Alternatives

Categories

AB Testing Supported
Digital Analytics Supported
Heatmap Supported
Product Analytics Supported
Session Replay Supported
UX Supported
Web Analytics Supported

Categories

Digital Analytics Supported
Heatmap Supported
Session Replay Supported
Web Analytics Supported

Heatmap Features

Behavioral Mapping Supported
Dashboard Supported
Dynamic Maps Not Supported
Element Analytics Supported
Embeddable Maps Not Supported
For Sales Not Supported
For Science Not Supported
Radial Mapping Not Supported
Territorial Mapping Not Supported
Website Analytics Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Supported
Customer Journey Mapping Not Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Supported

Session Replay Features

Eye Tracking Not Supported
Form Analytics Not Supported
Heatmaps Supported
Mouse Tracking Supported
Optimization Tools Not Supported
Session Recording Supported
Surveys Not Supported
User Experience Analysis Supported
User Feedback Not Supported
Visitor Segmentation Not Supported

Web Analytics Features

Campaign Management Not Supported
Conversion Tracking Supported
Form Analytics Not Supported
Goal Tracking Supported
Keyword Tracking Not Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Supported
Site Search Tracking Supported
Time on Site Tracking Supported
User Interaction Tracking Supported

AB Testing Features

Audience Targeting Not Supported
Campaign Segmentation Not Supported
Funnel Analysis Supported
Heatmaps Supported
Landing Pages / Web Forms Not Supported
Multivariate Testing Not Supported
Split Testing Not Supported
Statistical Relevance Analysis Not Supported
Surveys Not Supported
Test Scheduling Not Supported
Visual Editor Not Supported

Mobile App Analytics Features

A/B Testing Not Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Supported
In-App Events Tracking Supported
Push Notifications Not Supported
Retention Tracking Not Supported
Revenue Tracking Not Supported
Uninstall Tracking Not Supported

Predictive Analytics Features

AI / Machine Learning Not Supported
Benchmarking Not Supported
Data Blending Not Supported
Data Mining Not Supported
Demand Forecasting Not Supported
For Education Not Supported
For Healthcare Not Supported
Modeling & Simulation Supported
Sentiment Analysis Not Supported

Product Analytics Features

Attribution Supported
Automatic Data Capture Supported
Churn Reporting Not Supported
Customer Feedback Collection Supported
Customer Guidance Not Supported
Customer Journey Analytics Supported
Data Export Supported
Data History Retention Supported
Data Labeling Not Supported
Product Engagement Scoring Not Supported
Real-Time Data Analysis Supported
Touchpoint Analytics Supported
User Segmentation Not Supported

UX Features

Animation Supported
For Mobile Supported
For Websites Supported
Heatmaps Supported
Prototyping Not Supported
Screen Activity Recording Supported
Unmoderated Testing Supported
Usability Testing Supported
User Journeys Supported
User Research Supported

Heatmap Features

Behavioral Mapping Supported
Dashboard Supported
Dynamic Maps Supported
Element Analytics Supported
Embeddable Maps Not Supported
For Sales Not Supported
For Science Not Supported
Radial Mapping Not Supported
Territorial Mapping Not Supported
Website Analytics Supported

Marketing Analytics Features

A/B Testing Not Supported
Campaign Management Not Supported
Channel Attribution Supported
Customer Journey Mapping Not Supported
Dashboard Supported
Performance Metrics Supported
Predictive Analytics Not Supported
ROI Tracking Not Supported
Social Media Metrics Not Supported
Website Analytics Supported

Session Replay Features

Eye Tracking Not Supported
Form Analytics Supported
Heatmaps Supported
Mouse Tracking Supported
Optimization Tools Supported
Session Recording Supported
Surveys Supported
User Experience Analysis Supported
User Feedback Supported
Visitor Segmentation Supported

Web Analytics Features

Campaign Management Supported
Conversion Tracking Supported
Form Analytics Not Supported
Goal Tracking Not Supported
Keyword Tracking Not Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Supported
Site Search Tracking Not Supported
Time on Site Tracking Supported
User Interaction Tracking Supported

Integrations

Weebly Supported
WordPress Supported
Axis LMS Supported
Cal ID Not Supported
Clym Supported
Drupal Not Supported
Google Analytics Supported
Intercom Supported
Jimdo Supported
Joomla! Not Supported
Mixpanel Supported
Piwik PRO Supported
Product Fruits Supported
Quickwork Supported
Shopify Supported
Shopify Plus Supported
Stackreaction Supported
TYPO3 Not Supported
Unbounce Supported
Zendesk Supported

Integrations

Weebly Supported
WordPress Supported
Axis LMS Not Supported
Cal ID Supported
Clym Not Supported
Drupal Supported
Google Analytics Not Supported
Intercom Not Supported
Jimdo Not Supported
Joomla! Supported
Mixpanel Not Supported
Piwik PRO Not Supported
Product Fruits Not Supported
Quickwork Not Supported
Shopify Not Supported
Shopify Plus Not Supported
Stackreaction Not Supported
TYPO3 Supported
Unbounce Not Supported
Zendesk Not Supported
Claim Smartlook and update features and information
Claim Smartlook and update features and information
Claim TWIPLA and update features and information
Claim TWIPLA and update features and information