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About

Easy to use marketing planning and budget management system for Consumer Packaged Goods brands and their agencies. Track sources of funds, standardize tactical planning, actualize invoices, customer deductions, and coupon redemptions, automate reporting and build beautiful marketing calendars with just a few clicks of a button. Generate high-quality, granular, and timely data for post-promotional and marketing mix analytics. We automate minutiae so marketers can do marketing!

About

Zaius is a cutting-edge cloud-based business-to-consumer (B2C) marketing platform designed for the retail and eCommerce brands. Purpose-built for B2C marketers, Zaius integrates marketing automation, analytics, and customer relationship management (CRM) solutions in one platform. With Zauis, marketers can deliver beautiful, effective, and relevant messages across channels and devices in real-time; hence, improving revenue opportunities.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Medium- to Large-size CPG Marketing teams that manage complex budgets in a matrix enviromnent

Audience

Serves the E-commerce and retail brands in small and midsize business market.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 4.7 / 5
ease 4.0 / 5
features 4.0 / 5
design 4.0 / 5
support 4.7 / 5

Pros & Cons from Real Users

Pros

  • The Zaius tool has provided us with an optimal communication management with our clients, it has different channels of diffusion to be able to provide a greater extension of the message. Likewise, it allows us to establish excellently structured messages through predetermined templates that adapt to almost any user.
  • Zaius offers us communication tools providing us with templates and comprehensive support to elaborate well-designed and structured messages to send them through different channels affiliated with the application to effectively reach your customers and potential customers.
  • Created by digital commerce and marketing professionals, Zaius through PR management offers an option to streamline and automate your platforms by sending pre-destined, timely and effective messages through various digital channels to expand your opportunities and exponentially fast growth.

Cons

  • It seems to us that the application lacks important features such as allowing us to conduct online surveys for customers or general evaluation to assess our performance and quality of service or product and thus give us the opportunity to take corrective actions or different marketing strategies for potential customers.
  • Although it has tools to determine and reach your potential customers, this application does not allow us to set aside functionalities such as conducting surveys to potential customers or an automated evaluation for these potential customers to manage timely strategies for effective communication.
  • Zaius does not have important features such as notifications of the processes being performed or updates of your portals based on the application. At the same time it does not offer a reporting service or statistics of the data collected through the analysis done in data collection campaigns.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Shopperations
Founded: 2014
United States
shopperations.com

Company Information

Zaius
Founded: 2014
United States
zaius.com

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 MyMarketingMate

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MyMarketingMate

Categories

Categories

Brand Management Features

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

CPG Features

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

Campaign Management Features

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Channel Management Features

Campaign Management
Channel Analytics
Incentive Management
Inventory Control
Lead Management
Opportunity Management
Order Management
Partner Management
Product Management
Reseller Management

Collaboration Features

Brainstorming
Calendar Management
Chat / Messaging
Contact Management
Content Management
Document Management
Project Management
Real Time Editing
Task Management
Version Control
Video Conferencing

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Planning Features

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Trade Promotion Management Features

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Integrations

Arka
Causal
Coreware
Emotive
Facebook
Heyday AI
Instagram
Mailchimp
Oracle Responsys
Retention.com
SAP Business One
Salesforce Agentforce Marketing
SendGrid
ShipBob
Shopify
ViralSweep
Yotpo
Zendesk Sunshine

Integrations

Arka
Causal
Coreware
Emotive
Facebook
Heyday AI
Instagram
Mailchimp
Oracle Responsys
Retention.com
SAP Business One
Salesforce Agentforce Marketing
SendGrid
ShipBob
Shopify
ViralSweep
Yotpo
Zendesk Sunshine
Claim Shopperations and update features and information
Claim Shopperations and update features and information
Claim Zaius and update features and information
Claim Zaius and update features and information