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About

QualBoard is an all-in-one digital qualitative research platform that combines asynchronous and synchronous methods, including discussion boards, media-rich diaries, quick polls, crowd surveys, and live video events, into a single integrated environment, enabling researchers to design, manage, and analyze complex or hybrid studies without switching tools. It features built-in generative-AI capabilities such as single-video and multi-video summaries, concept extraction, smart replies and image tagging, automatic translation into 30+ languages, and integrations for survey-intercept (QualLink) or external survey links, offering global research flexibility. It supports real-time tagging, clipping of key moments from video/text responses, a back-room for moderators and observers, mobile-friendly access, and a unified dashboard that centralises projects and data.

About

Instantly discover what your audience reads, watches, listens-to, and follows. Forget expensive surveys or time-consuming research. SparkToro identifies your customers' biggest sources of influence, and the hidden gems⁠—so you can reach them where they hang out. SparkToro crawls tens of millions of social and web profiles to extract data about any describable, online audience. Before, if you wanted to understand the people, websites, and publications that influence your customers, you'd spend hundreds of hours and tens of thousands of dollars on market research surveys that can't deliver comprehensive accurate information. SparkToro analyzes millions of public social and web profiles to reveal demographics, behavioral traits, discussion topics, and other crucial audience research in seconds. We believe the most effective marketing reaches your customers through people, publications, and places where they already pay attention.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Qualitative research teams at agencies and brands in search of a tool to orchestrate, execute and analyze hybrid research studies across asynchronous and live formats

Audience

Marketers and brands seeking a solution to track, analyze and optimize direct marketing performance

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$50 per month
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Sago
Founded: 1966
United States
sago.com/en/solutions/platforms/qualboard/

Company Information

SparkToro
Founded: 2018
United States
sparktoro.com

Alternatives

Alternatives

CMNTY Platform

CMNTY Platform

CMNTY Corporation
Meltwater

Meltwater

Meltwater Group
MyQual

MyQual

Civicom

Categories

Market Research Supported

Categories

Market Research Features

Benchmarking Supported
Compensation Management Not Supported
Data Management Not Supported
Email / Online Supported
Face-to-Face Not Supported
Panel Management Not Supported
Paper-Based Not Supported
Phone-Based Not Supported
Sample Management Not Supported
Statistical Analysis Supported
Survey Management Not Supported

Audience Intelligence Features

AI / Machine Learning Not Supported
Audience Segmentation Supported
Competitive Intelligence Supported
Content Tracking Not Supported
Data Visualization Not Supported
Data-Driven Insights Supported
Filters / Search Supported
Image Recognition Not Supported
Sentiment Analysis Not Supported
Social Listening Not Supported
Social Media Analytics Not Supported
Trend Tracking Not Supported

Social Media Analytics Tools Features

Campaign Analytics Not Supported
Competitor Monitoring Not Supported
Customizable Reports Supported
Engagement Tracking Not Supported
Influencer Tracking Supported
Multi-Channel Data Collection Supported

Integrations

AccessOwl Not Supported
Odella Not Supported

Integrations

AccessOwl Supported
Odella Supported
Claim QualBoard and update features and information
Claim QualBoard and update features and information
Claim SparkToro and update features and information
Claim SparkToro and update features and information