OptivosHeliosz.AI
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Related Products
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About
Marketing teams today spend budgets across a growing number of channels — paid social, search, programmatic, affiliate, offline — but rarely have a single, clear view of which channel is actually driving ROI. Data sits fragmented across platforms, spend and performance live in disconnected dashboards, and budget decisions end up based on gut feel or last quarter's habits rather than evidence.
Optivos is Heliosz.AI's flagship unified commercial intelligence platform, built to close that gap. It brings channel-level spend and performance data into one place, applies marketing mix modeling and data standardization to make the numbers comparable across channels, and turns that unified view into action: it surfaces which channels are actually delivering ROI, recommends how budget should be redistributed across channels, and identifies the best-performing channel to prioritize for the next campaign.
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About
WorkMagic helps omnichannel brands measure the true impact of their marketing by combining incrementality testing, multi-touch attribution, and MMM into one unified platform. Its automated geo-based incrementality tests reveal what spend actually drives incremental sales across DTC, Amazon, retail, and wholesale. Instead of relying on guesswork or over-attribution from ad platforms, WorkMagic calibrates attribution models using real experimental results for maximum accuracy. Brands get a clearer view of performance, smarter budget allocation, and higher iROAS. Onboarding takes minutes, thanks to seamless integrations with Shopify, marketing channels, and marketplaces. With WorkMagic, teams finally understand what truly works—and what doesn’t—and can scale efficiently with confidence.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
FMCG, CPG, Retail, Fashion, Sports Industries. Marketing Professionals, VP's of marketing, Media optimization strategist, Marketing strategist
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Audience
WorkMagic is built for omnichannel DTC and retail brands that need accurate, incrementality-driven measurement to optimize marketing spend and scale profitably
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and VideosNo images available
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Pricing
No information available.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationHeliosz.AI
Founded: 2019
United States
www.heliosz.ai
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Company InformationWorkMagic
Founded: 2023
United States
www.workmagic.io
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AlternativesNo Alternatives
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Categories |
Categories |
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Integrations
Facebook
Instagram
LinkedIn
Shopify
TikTok
X (Twitter)
YouTube
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