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About

Optibase is an A/B testing and conversion rate optimization (CRO) platform for websites, including Webflow and WordPress sites. It lets marketers and developers create, run, and analyze split tests on pages and individual elements, as well as multivariate and URL-based tests comparing different page versions. Built-in heatmaps and session recordings help teams review clicks, scrolling, and visitor journeys, while personalization and audience targeting support tailored website experiences. Conversion tracking lets users compare variant performance and evaluate outcomes. Experiments can be managed through Optibase's web dashboard and its Webflow app or WordPress plugin; script-based installation supports other website builders. It is intended for marketers, growth teams, agencies, and developers who want to investigate visitor behavior, test site changes, and use experiment results to guide conversion-focused updates.

About

Optimize the design of your website so that your visitors could find what they are looking for or what you want to sell the most. Improve website conversion rate by overview about conversion rates by time of day and week. Deliver relevant content and manage click data and improve links to content or products, discover opportunities such as sudden popularity on some products. Adapt page lengths and layouts to the current user behavior. Find optimal placement of ads and call to action elements. That cannot be find using other methods, which can greatly increase conversion rate. To make your work more comfortable Gemius HeatMap is processing visitor clicks and scrolling into different types of reports: LinkMap, ClickMap, ScrollMap, Articles & Author Effectiveness, Traffic sources & Social media performance. Focusing on making your website as easy to use and clutter-free as possible.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketers, growth teams, agencies and developers running Webflow or WordPress websites.

Audience

Companies that want to better understand how users are using their website

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$79/month
The free plan supports up to 10,000 tested users and one active test. Paid plans start with Basic at $79/month or $790 billed annually; Business is $159/month, and Professional is $319/month.
Free Version Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

Optibase
www.optibase.io

Company Information

Gemius
Founded: 1999
Poland
heatmap.gemius.com/en/

Alternatives

Alternatives

Cortality

Cortality

Cortality, Inc.
Zarget

Zarget

Osmnez Technologies

Categories

Categories

Integrations

Amplitude Supported
Google Analytics Supported
Google Cloud BigQuery Supported
Google Tag Manager Supported
IdoSell Not Supported
Mixpanel Supported
Model Context Protocol (MCP) Supported
PostHog Supported
Stripe Supported
Webflow Supported
WordPress Supported

Integrations

Amplitude Not Supported
Google Analytics Not Supported
Google Cloud BigQuery Not Supported
Google Tag Manager Not Supported
IdoSell Supported
Mixpanel Not Supported
Model Context Protocol (MCP) Not Supported
PostHog Not Supported
Stripe Not Supported
Webflow Not Supported
WordPress Not Supported
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