ConvertCRO

Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.

Elevate is an AB testing and personalization platform built specifically for Shopify stores, designed to help ecommerce teams make data-driven decisions by running controlled experiments across key elements of their online store. It allows users to test a wide range of variables, including pricing, page layouts, product images, shipping rates, checkout elements, themes, and custom code, so they can identify which versions drive the highest conversions and revenue. It works by splitting website traffic between different variations, tracking user behavior in real time, and using a statistical engine to determine which option performs best, eliminating guesswork from optimization decisions. Elevate includes features such as a no-code visual editor that enables users to modify elements like headlines, buttons, and images directly on their site, advanced audience targeting based on location, device, or behavior, and real-time analytics dashboards that track performance metrics.