Opti-BehaviorOptiUser
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gemiusHeatMapGemius
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Related Products
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About
Opti-Behavior is a self-hosted behavior analytics and conversion rate optimization (CRO) plugin for WordPress and WooCommerce. It is a privacy-first alternative to Hotjar, Microsoft Clarity, Crazy Egg, Lucky Orange and Mouseflow.
All visitor data is stored in your own WordPress database. No third-party servers, no external processor, no data sharing. You remain the sole data controller under GDPR, and no processing agreement with an analytics vendor is required.
Modules: click and scroll heatmaps, session recordings, conversion funnels, A/B testing, form analytics, user journey mapping, JavaScript error and performance tracking, real-time dashboard, and Smart Insights - a deterministic scoring engine that ranks findings by traffic reach, severity and opportunity, then recommends the next action.
Compatible with any WordPress theme, page builder (Elementor, Divi, Gutenberg) and caching plugin (WP Rocket, LiteSpeed, W3 Total Cache). Free version on WordPress.org; Pro from EUR 89
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About
Optimize the design of your website so that your visitors could find what they are looking for or what you want to sell the most. Improve website conversion rate by overview about conversion rates by time of day and week. Deliver relevant content and manage click data and improve links to content or products, discover opportunities such as sudden popularity on some products. Adapt page lengths and layouts to the current user behavior. Find optimal placement of ads and call to action elements. That cannot be find using other methods, which can greatly increase conversion rate.
To make your work more comfortable Gemius HeatMap is processing visitor clicks and scrolling into different types of reports: LinkMap, ClickMap, ScrollMap, Articles & Author Effectiveness, Traffic sources & Social media performance. Focusing on making your website as easy to use and clutter-free as possible.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
WordPress sites
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Audience
Companies that want to better understand how users are using their website
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$0
Free version available in the official WordPress plugin directory: real-time analytics, click and scroll heatmaps, conversion funnels and A/B testing.
Pro EUR 89/year: adds session recordings, form analytics, user journeys, error and performance tracking. Business EUR 179/year: multi-site licence. Agency EUR 299/year: white-label client reports and agency dashboard. All tiers are fully self-hosted. Visitor data is stored in your own database and never sent to a third party.
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationOptiUser
Founded: 2026
France
optiuser.com
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Company InformationGemius
Founded: 1999
Poland
heatmap.gemius.com/en/
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Alternatives |
Alternatives |
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Categories |
Categories |
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Heatmap Features
Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics
Session Replay Features
Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation
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Integrations
Astra
Autoptimize
Beaver Builder
Contact Form 7
Divi
Elementor
Forminator
Gravity Forms
Hummingbird
IdoSell
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Integrations
Astra
Autoptimize
Beaver Builder
Contact Form 7
Divi
Elementor
Forminator
Gravity Forms
Hummingbird
IdoSell
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