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About

MyTracker is a comprehensive, multi-platform analytics and attribution tool designed for mobile apps and websites. It enables businesses to unlock audience insights, assess ad performance, and accurately forecast revenue. Key features include mobile app and website attribution, audience targeting and campaign optimization, in-depth insights into audience interests, demographic data, and user behavior, revenue analytics across all traffic sources with LTV forecasts for up to two years, and an anti-fraud solution to proactively detect ad fraud. MyTracker offers unlimited raw data export and storage, swift integration with ready-made plugins for popular platforms like WordPress and Joomla, and high-quality support across multiple channels. It supports SDK integration for iOS, Android, Unity Ads, Flutter, and alternative app stores, and integrates with various advertising sources for efficient tracking.

About

Pixalate is the market-leading fraud protection, privacy, and compliance analytics platform for connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses a significant trust and safety issue for both ad buyers and sellers. Pixalate's pre-bid blocking solution prevents invalid traffic (IVT) across CTV, mobile apps, and websites, covering over 5 million apps, 80 million domains, and 300 million OTT devices. The platform provides actionable analytics for fraud detection, brand safety, and display viewability, monitoring more than 5 million apps and 80 million domains to detect over 40 types of IVT. Pixalate introduces Supply Path Quality (SPQ), the industry's first supply path optimization analytics platform for ad fraud and inventory quality, powered by analysis of the Supply Chain Object (SCO) from the bitstream. The platform offers technology to assess child-directed apps in Google and Apple app stores.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Ecommerce businesses looking for a tool to enhance their digital marketing strategies and optimize their ad performance

Audience

Digital advertising stakeholders seeking a solution to manage fraud prevention, privacy compliance, and supply chain transparency

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Supported
Webinars Not Supported
Live Online Supported
In Person Supported

Company Information

MyTracker
Founded: 2014
Netherlands
tracker.my.com

Company Information

Pixalate
Founded: 2012
United States
www.pixalate.com

Alternatives

Alternatives

HUMAN Ad Fraud Defense

HUMAN Ad Fraud Defense

HUMAN Security
Airbridge

Airbridge

AB180

Categories

Categories

Ad Fraud Detection Supported
Click Fraud Supported

Integrations

AdMedia Not Supported
Android Supported
App Store Not Supported
AppLovin Supported
AppNext Supported
Apple Search Ads Supported
Apple iOS Supported
Criteo Commerce Growth Not Supported
Flutter Supported
Google Ads Supported
Google Play Not Supported
Joomla! Supported
Liftoff Supported
Mintegral Supported
Moloco Supported
OpenCart Supported
Unity Supported
WordPress Supported
Yandex Direct Supported
ironSource Supported

Integrations

AdMedia Supported
Android Not Supported
App Store Supported
AppLovin Not Supported
AppNext Not Supported
Apple Search Ads Not Supported
Apple iOS Not Supported
Criteo Commerce Growth Supported
Flutter Not Supported
Google Ads Not Supported
Google Play Supported
Joomla! Not Supported
Liftoff Not Supported
Mintegral Not Supported
Moloco Not Supported
OpenCart Not Supported
Unity Not Supported
WordPress Not Supported
Yandex Direct Not Supported
ironSource Not Supported
Claim MyTracker and update features and information
Claim MyTracker and update features and information
Claim Pixalate and update features and information
Claim Pixalate and update features and information