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About

Apple Ads Partner | Growth partner of apps building app store marketing with AI, automation and expertise Founded in 2013 in San Francisco, MobileAction is a pioneer in app analytics and the growth partner of apps and games, focused on organic and paid user acquisition. App marketers use it to rank in the top charts on the App Store and the Google Play Store and scale growth across channels. An official Apple Ads Partner since 2020 and part of InMobi Advertising since 2026, MobileAction offers automation, optimization, research, and monitoring that simplify campaign management and surface high-impact opportunities. With data on 140M+ ad creatives, 6M+ keywords, 5M+ apps, 100K+ publishers, and 700K+ advertisers, MobileAction gives marketers the intelligence to improve app store marketing performance. Trusted by Meta, Google, Starbucks, Zalando, Spotify, Crypto.com, Grammarly and Square, it delivers the visibility and control required for global app growth.

About

SplitMetrics Optimize is an advanced mobile optimization platform for data-driven decision making, validation of ideas, concepts, and features via fully transparent A/B tests for iOS and Android on the product, search and category pages. SplitMetrics Optimize is part of SplitMetrics' ecosystem. SplitMetrics is the mobile marketing performance company helping Fortune 100 companies achieve 25%+ revenue growth. From Apple Ads optimization and ASO to multichannel ad buying and end-to-end creative production, SplitMetrics brings together proprietary market intelligence, AI purpose-built for mobile growth, and 10 years of app marketing expertise to help you hit your targets across every mobile marketing channel.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Supported
Mac Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Audience

App marketers, UA managers, ASO experts, App growth managers, app developers, game developers, product managers in app companies

Audience

Mobile publishers: marketers, user acquisition managers, CMOs, app growth managers

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$15
MobileAction offers different plans for companies at all levels.
Free Version Supported
Free Trial Supported

Pricing

$13,600/year
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

MobileAction
Founded: 2013
United States
www.mobileaction.co

Company Information

SplitMetrics
Founded: 2014
United States
splitmetrics.com/optimize/

Alternatives

Alternatives

SplitMetrics Acquire

SplitMetrics Acquire

SplitMetrics
Zarget

Zarget

Osmnez Technologies

Categories

Categories

Mobile App Analytics Features

A/B Testing Not Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Not Supported
In-App Events Tracking Supported
Push Notifications Not Supported
Retention Tracking Supported
Revenue Tracking Supported
Uninstall Tracking Not Supported

App Store Optimization (ASO) Features

A/B Testing Not Supported
App Store Localization Supported
Benchmarking Supported
Competitor Monitoring Supported
Keyword Research Tools Supported
Rank Tracking Supported
Reporting / Analytics Supported
Reviews Management Supported
Sentiment Analysis Not Supported

Campaign Management Features

Channel Management Supported
Contact Database Not Supported
Email Marketing Not Supported
Event Triggered Actions Supported
Lead Management Not Supported
Multi-Campaign Supported

Mobile App Analytics Features

A/B Testing Supported
Channel Attribution Supported
Cohort Analysis Supported
Funnel Analysis Supported
In-App Events Tracking Supported
Push Notifications Supported
Retention Tracking Supported
Revenue Tracking Supported
Uninstall Tracking Supported

AB Testing Features

Audience Targeting Supported
Campaign Segmentation Supported
Funnel Analysis Supported
Heatmaps Supported
Landing Pages / Web Forms Supported
Multivariate Testing Supported
Split Testing Supported
Statistical Relevance Analysis Supported
Surveys Supported
Test Scheduling Supported
Visual Editor Supported

Mobile Marketing Features

Channel Attribution Supported
Contextual Targeting Supported
Coupons Not Supported
Email Marketing Not Supported
Engagement Monitoring Supported
In-App Marketing Supported
Location-Based Marketing Supported
Push Notifications Supported
Text Messaging Not Supported
Text-to-Win Not Supported

Integrations

Adjust Supported
Apple Search Ads Supported
AppsFlyer Supported
Branch Supported
Kochava Supported
Singular Supported
Airbridge Supported
App Store Supported
AppMetrica Not Supported
Facebook Not Supported
Google Play Supported
RevenueCat Not Supported
Slack Supported
Tenjin Not Supported

Integrations

Adjust Supported
Apple Search Ads Supported
AppsFlyer Supported
Branch Supported
Kochava Supported
Singular Supported
Airbridge Not Supported
App Store Not Supported
AppMetrica Supported
Facebook Supported
Google Play Not Supported
RevenueCat Supported
Slack Not Supported
Tenjin Supported
Claim MobileAction and update features and information
Claim MobileAction and update features and information
Claim SplitMetrics Optimize and update features and information
Claim SplitMetrics Optimize and update features and information