Measured vs. SegmentStream Comparison


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About Measured provides marketing attribution & cross-channel view across all media channels, PLUS media incrementality testing. Turn on 100+ audience level experiments across Google, Facebook and on 70+ integrated media platforms. Identify Media Waste, Test for Scale. Capture up to 30% marketing efficiency. Powered by incrementality measurement. Ask us for a FREE demo today! Solutions provided: - Marketing Attribution, Cross-Channel View of Marketing Spend - 70+ integrations on major media platform like Google, Facebook, Verizon Media, Criteo, AdRoll, SnapChat, YouTube, and more! - Run always-on, A/B, incrementality tests seamlessly - Integration is easy, be up and running in less than 24 hours - Understand maximum, efficient spend levels without an expensive stress test	About SegmentStream is an AI-powered marketing measurement and attribution platform that helps companies understand the true impact of their marketing. It connects data across channels (paid media, organic, CRM, offline), goes beyond last-click attribution, and measures incremental lift — showing which campaigns actually drive revenue, not just clicks. On top of that, it uses predictive models to optimize budgets, forecast performance, and improve ROAS, even in privacy-restricted environments. In short: SegmentStream helps marketers measure what really works and spend budgets more effectively.
Platforms Supported Windows Supported Mac Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Direct to consumer brands, eCommerce, retail, online retailers	Audience SegmentStream — an AI-powered cross-channel marketing measurement and optimization suite.
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing Pilots offered, ask us! Free Version Not Supported Free Trial Not Supported	Pricing $5,000 / month SegmentStream is more than just software — it’s a strategic partnership. Our experts will support you with tailored onboarding, training, monthly reviews, and high-touch guidance on budget allocation and ad optimization. We help you fix what’s broken, eliminate wasted spend, and drive real growth using our proprietary AI platform and custom integrations. Our pricing varies based on your ad budget, license type, add-ons, and required customizations. So, we’ll need to get in touch to give you accurate pricing information. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros & Cons from Real Users Pros Very knowledgeable team who is incredibly good at onboarding and explaining the numbers/process. Methodology is very sound. Great responsiveness from the account team. Tableau interface is easy to use and quick. Loads of useful data. Cons Some of this may be difficult to explain to less analytically-inclined people in the organization.
Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported
Company Information Measured Founded: 2017 United States measured.com	Company Information SegmentStream Founded: 2018 United Kingdom segmentstream.com
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INCRMNTAL	WorkMagic
Rockerbox	Bliss Point by Tinuiti Tinuiti
WorkMagic	Forvio
Stella View All	Lifesight View All
Categories Conversion Rate Optimization Supported Conversion Tracking Supported Data Warehouse Supported Incrementality Testing Supported Marketing Analytics Supported Marketing Attribution Supported Marketing Planning Supported	Categories Marketing Analytics Supported Marketing Attribution Supported
Marketing Analytics Features A/B Testing Supported Campaign Management Supported Channel Attribution Supported Customer Journey Mapping Not Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Supported ROI Tracking Supported Social Media Metrics Supported Website Analytics Supported Marketing Attribution Features Attribution Modeling Supported Audience Segmentation Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Supported ROI Tracking Supported Show More Features Data Warehouse Features Ad hoc Query Supported Analytics Supported Data Integration Supported Data Migration Supported Data Quality Control Supported ETL - Extract / Transfer / Load Supported In-Memory Processing Not Supported Match & Merge Supported Marketing Planning Features Budgeting & Forecasting Supported Collaboration Supported Flowchart Not Supported Goal Setting / Tracking Supported Marketing Calendar Not Supported Media Planning Supported Predictive Analytics Supported Presentation Tools Supported Project Tracking Not Supported Spend Management Supported	Marketing Analytics Features A/B Testing Not Supported Campaign Management Not Supported Channel Attribution Supported Customer Journey Mapping Supported Dashboard Supported Performance Metrics Supported Predictive Analytics Supported ROI Tracking Supported Social Media Metrics Not Supported Website Analytics Not Supported Marketing Attribution Features Attribution Modeling Supported Audience Segmentation Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Supported Multi-Touch Attribution Supported Predictive Analytics Supported ROI Tracking Supported
Integrations AdRoll Supported Snapchat Supported AppsFlyer Not Supported Awin Not Supported Criteo Not Supported Facebook Ads Not Supported Google Ads Not Supported Google Cloud BigQuery Not Supported HubSpot CRM Not Supported LinkedIn Not Supported Microsoft Advertising Not Supported Pepperjam Supported Pinterest Not Supported Pipedrive Not Supported RTB House Not Supported Salesforce Not Supported Taboola Not Supported TikTok Not Supported X (Twitter) Not Supported tvScientific Supported Show More Integrations View All 5 Integrations	Integrations AdRoll Supported Snapchat Supported AppsFlyer Supported Awin Supported Criteo Supported Facebook Ads Supported Google Ads Supported Google Cloud BigQuery Supported HubSpot CRM Supported LinkedIn Supported Microsoft Advertising Supported Pepperjam Not Supported Pinterest Supported Pipedrive Supported RTB House Supported Salesforce Supported Taboola Supported TikTok Supported X (Twitter) Supported tvScientific Not Supported Show More Integrations View All 21 Integrations
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