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About

ML Platform: Accelerate your pipeline by identifying, prioritizing and engaging your top accounts. The ML Platform provides B2B marketers with the tools they need to optimize campaign strategies and accelerate the customer journey. Accurately identify and prioritize accounts that are more likely to convert. Identify the best target accounts by integrating your CRM and marketing automation platforms with the ML Data Cloud’s synthesized data. Segment accounts based on firmographic and demographic data enabling scalable marketing strategies and programs. Prioritize accounts based on intent, technographic, and engagement data to allocate your marketing spend. Use reports such as Market Level Trending Topics & Installed Technologies to prioritize accounts based on intent, technographic, and engagement data to allocate your marketing spend.

About

Whether you’re starting out or scaling up, RollWorks helps you confidently grow revenue by focusing on the right accounts at the right time. Run account-based programs that deliver the right message on the right channel at the right time to the right audience. Whether your goal is new business or expansion, turn your target accounts into opportunities faster than ever. Lay the foundation for your marketing programs. Identify your ideal customer profile, select target accounts, and find key contacts. Run effective cross-channel campaigns. Engage your ICP, target accounts, and key buyers, with ads and sales automation. Have full visibility into your impact. Measure the effectiveness of your ABM at both the account and contact level. This ready-to-go, boss-approved ABM planning template deck will set you up for major props at your next meeting. We created it for you to make it yours.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

B2B companies

Audience

Companies that need a powerful account based marketing platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Madison Logic
Founded: 2004
United States
www.madisonlogic.com/ml-platform/

Company Information

RollWorks
Founded: 2007
United States
www.rollworks.com

Alternatives

Alternatives

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Terminus

Terminus

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D&B Rev.Up ABX

D&B Rev.Up ABX

Dun & Bradstreet

Categories

Categories

Buyer Intent Features

B2B Lead Generation
Channel Attribution
Competitor Analysis
Content Marketing
CRM Integration
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Account Based Marketing Features

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Lead Generation Features

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Sales Enablement Features

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Integrations

Adobe Marketo Engage
Axis LMS
Bombora
Crossbeam
Dreamdata.io
HubSpot Marketing Hub
Octane11
Opensense
Salesforce
Truto
Wufoo
Zapier

Integrations

Adobe Marketo Engage
Axis LMS
Bombora
Crossbeam
Dreamdata.io
HubSpot Marketing Hub
Octane11
Opensense
Salesforce
Truto
Wufoo
Zapier
Claim Madison Logic and update features and information
Claim Madison Logic and update features and information
Claim RollWorks and update features and information
Claim RollWorks and update features and information