LAGO

LAGO

Comosoft
+
+

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About

LAGO automates and optimizes multichannel marketing activities, significantly cutting production time and costs. LAGO has been a reliable multichannel marketing solution for over 25 years for retail, grocery, agencies, and more. At its core, LAGO is a PIM, DAM, and marketing production solution with an integrated checkpoint-based collaborative workflow, versioning optimization, and proofing system. LAGO consolidates data and assets from multiple sources in a central repository for use in various marketing channels. Projects for e-commerce, print, mobile, social media, and point of sale can be planned, produced and output directly from LAGO. Additionally, complex regionalization and versioning scenarios are automatically output using LAGO. At the production level, our InDesign plugin brings the assigned data and assets directly to the page. Persistent linking ensures that both data and assets are 100% accurate and always up to date.

About

Zaius is a cutting-edge cloud-based business-to-consumer (B2C) marketing platform designed for the retail and eCommerce brands. Purpose-built for B2C marketers, Zaius integrates marketing automation, analytics, and customer relationship management (CRM) solutions in one platform. With Zauis, marketers can deliver beautiful, effective, and relevant messages across channels and devices in real-time; hence, improving revenue opportunities.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Agencies, Grocery Marketers, Retail/Fashion Marketers, B2B Marketers, Industrial/Manufacturing Marketers

Audience

Serves the E-commerce and retail brands in small and midsize business market.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 4.7 / 5
ease 4.0 / 5
features 4.0 / 5
design 4.0 / 5
support 4.7 / 5

Pros & Cons from Real Users

Pros

  • The Zaius tool has provided us with an optimal communication management with our clients, it has different channels of diffusion to be able to provide a greater extension of the message. Likewise, it allows us to establish excellently structured messages through predetermined templates that adapt to almost any user.
  • Zaius offers us communication tools providing us with templates and comprehensive support to elaborate well-designed and structured messages to send them through different channels affiliated with the application to effectively reach your customers and potential customers.
  • Created by digital commerce and marketing professionals, Zaius through PR management offers an option to streamline and automate your platforms by sending pre-destined, timely and effective messages through various digital channels to expand your opportunities and exponentially fast growth.

Cons

  • It seems to us that the application lacks important features such as allowing us to conduct online surveys for customers or general evaluation to assess our performance and quality of service or product and thus give us the opportunity to take corrective actions or different marketing strategies for potential customers.
  • Although it has tools to determine and reach your potential customers, this application does not allow us to set aside functionalities such as conducting surveys to potential customers or an automated evaluation for these potential customers to manage timely strategies for effective communication.
  • Zaius does not have important features such as notifications of the processes being performed or updates of your portals based on the application. At the same time it does not offer a reporting service or statistics of the data collected through the analysis done in data collection campaigns.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Comosoft
Germany
www.comosoft.com

Company Information

Zaius
Founded: 2014
United States
zaius.com

Alternatives

Alternatives

Categories

Categories

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Catalog Management Features

Catalog Creation
Content Library
Content Management
Cross Selling Functionality
Custom Product Attributes
Customizable Catalogs
Desktop Publishing
Pricing Management
Product Comparison
Search

Marketing Planning Features

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Online Proofing Features

Audit Trail
Due Date Tracking
File Sharing
Markup Tools
Role-Based Permissions
Status Tracking
Version Control

Publishing and Subscriptions Features

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Workflow Management Features

Access Controls/Permissions
Approval Process Control
Business Process Automation
Calendar Management
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Document Management
Forms Management
Graphical Workflow Editor
Mobile Access
No-Code
Task Management
Third Party Integrations
Workflow Configuration

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Integrations

Adobe InDesign
Adobe Photoshop
Arka
Causal
Coreware
Emotive
Facebook
Heyday AI
Instagram
Mailchimp
Retention.com
Salesforce Agentforce Marketing
SendGrid
ShipBob
Shopify
Suger
ViralSweep
Yotpo
Zendesk Sunshine

Integrations

Adobe InDesign
Adobe Photoshop
Arka
Causal
Coreware
Emotive
Facebook
Heyday AI
Instagram
Mailchimp
Retention.com
Salesforce Agentforce Marketing
SendGrid
ShipBob
Shopify
Suger
ViralSweep
Yotpo
Zendesk Sunshine
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Claim LAGO and update features and information
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