JustRelate Marketing AutomationJustRelate Group
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UnicaHCLSoftware
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About
JustRelate Marketing Automation is an email marketing and automation platform built on JustRelate Home, the central hub for managing an organization's mar-tech stack. It supports trigger-based workflows — initiated by form submissions, link clicks, or topic subscriptions — that automatically execute sequences of personalized follow-up mailings with branching logic based on recipient engagement. Audience targeting is managed through topic-based profiles with documented consent tracking. Email content is personalized via a built-in templating language and assisted by contextual AI aligned with the user's brand and campaign objectives. The platform integrates with JustRelate CRM and Web Builder, exposes an API for external application environments, and accepts recipient data via CRM-connected lists or CSV import.
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About
HCL Unica is a powerful enterprise marketing platform designed to manage your end-to-end marketing needs, from planning and execution to real-time personalization and campaign analysis. Built for marketers and powered by AI, Unica offers advanced marketing automation capabilities across a wide range of outbound and inbound channels, including email, SMS, WhatsApp, social media, direct mail, kiosks, ATMs, and more.
Unica provides unmatched scalability and flexibility, with a cloud-native, premises-agnostic platform that can be deployed through containers or natively, making it easy to integrate with your existing MarTech stack. Its comprehensive suite includes industry-leading solutions for campaign management, customer journey orchestration, audience segmentation, and omnichannel personalization, enabling you to deliver hyper-personalized, data-driven marketing campaigns at scale.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Enterprise organizations
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Audience
Marketing, Sales, Customer Service, Business Leaders, IT Professionals
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Pricingon request
Free Version
Free Trial
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Pricing
No information available.
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationJustRelate Group
Founded: 1989
Germany
www.justrelate.com/de/justrelate-marketing-automation
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Company InformationHCLSoftware
Founded: 2019
India
www.hcl-software.com/unica
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