JustControl.it

JustControl.it

GRAHAMSTOWN LIMITED
tasteck

tasteck

EST FORT Inc.
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About

JustControl.it is a marketing-focused platform enabling businesses to gain full control over their ad spending, evaluate campaign performance across a wide range of channels, and get up-to-date reports on virtually every performance metric. Automate data collection and processing for your campaigns via cross-channel analytics solution.

About

Most venues pay for advertising every month without ever knowing which channel actually paid off. They count how many people walked in. They do not count how much those people went on to spend. tasteck was built by operators, not by a software company. We spent 16 years running venues in this industry ourselves. We are out of it now. In those years we grew from 200 million to 1.2 billion yen a year, and that growth did not come from selling harder. It came from tracking each channel by how much the guests it brought actually spent, and then cutting the channels that did not pay for themselves. tasteck is that system, turned into a product. Its core is customer and channel analysis: lifetime value by acquisition source, and repeat and churn behaviour. Tag your bookings with the channel that brought the guest, and tasteck will also show the maximum monthly budget that channel currently justifies.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Ad agencies and advertisers

Audience

Owners and managers of nightlife venues

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

$750 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 4.5 / 5
ease 4.0 / 5
features 4.0 / 5
design 4.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Pros & Cons from Real Users

Pros

  • I like how JustControl.it matches data from third-party trackers with Facebook. It also efficiently groups your data by ads run from multiple accounts or within multiple campaigns or adsets. The tool is good at comparing data based on individual media buyers: you can always see where your operations go well and where they go wrong. One can also add custom calculated metrics that are otherwise unavailable with Facebook, such as IR, final profit, ROI, etc. You can also detect discrepancies between your FB data and your tracker, which helps a lot when it comes to media buying. In addition, it is very easy to distribute spending caps between different buyers, since you can see how much money has been spent on a certain country by all buyers at once.
  • We are collaborating with a range of big clients dealing with billions of marketing metrics across a variety of digital trackers. Thus, we needed a centralized platform that would make it possible for us to consolidate our clients’ KPIs and ROIs in one place and, most importantly, give us a convenient and transparent tool to assess our internal results. We attained this goal with JustControl.it successfully and quickly.

Cons

  • As of now, it is impossible to exclude campaigns, ads, adsets. You can only add them, not exclude. I also lack the capability to add KPIs by day. Some of their integrations are still being improved and refined. I would certainly like to see fewer manual operations when I need to upload CSVs (I think it will come with time).
  • As a relatively young service, the JustControl.it team regularly adds new features to the platform. Correspondingly, there might be some of them that haven't been introduced yet. But I believe that they will soon make an even better product.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

GRAHAMSTOWN LIMITED
Founded: 2019
Cyprus
justcontrol.it

Company Information

EST FORT Inc.
Japan
tasteck.tech/en

Alternatives

Alternatives

Acquigo

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Xerago
TC Analytics

TC Analytics

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Heap

Heap

Contentsquare

Categories

Categories

Marketing Analytics Features

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Data Analysis Features

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

ETL Features

Data Analysis
Data Filtering
Data Quality Control
Job Scheduling
Match & Merge
Metadata Management
Non-Relational Transformations
Version Control

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Reporting Features

Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Email Reports
Financial Reports
Forecasting
Marketing Reports
OLAP
Report Export
Sales Reports
Scheduled / Automated Reports

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

Affise
AppsFlyer
Binom
Facebook
Google Ads
Liftoff
LinkedIn
PropellerAds
Snapchat
TikTok
Unity
Voluum
X (Twitter)

Integrations

Affise
AppsFlyer
Binom
Facebook
Google Ads
Liftoff
LinkedIn
PropellerAds
Snapchat
TikTok
Unity
Voluum
X (Twitter)
Claim JustControl.it and update features and information
Claim JustControl.it and update features and information
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Claim tasteck and update features and information