Integrate vs. Adobe Marketo Engage Comparison


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About We connect customers with the brands they deserve. Build meaningful connections for prospects and customers that accelerate revenue with the world’s only omni-channel demand cloud. Take control of every customer journey. With your personalized demand cloud. As a B2B marketer, you’re struggling to manage lead data from an increasing number of channels and sources. People, data, processes and systems are not in alignment. As a result, your top-of-funnel demand-gen efforts are fragmented and inefficient, the customer journey is disconnected, and you can’t meet pipeline goals. The Integrate Demand Cloud empowers you to engage buyers where they are. By aligning people, data, processes and technologies it enables seamless, personalized customer journeys and advances marketing ROI.	About Adobe Marketo Engage is an AI-powered marketing automation platform built to help B2B teams scale personalized buyer engagement and drive predictable revenue growth. It serves as a centralized hub for planning, executing, and measuring omnichannel campaigns across email, web, events, and more. The platform enables marketers to build highly targeted audiences with continuously enriched lead and account profiles that sync seamlessly with CRM systems. Advanced automation workflows nurture prospects across multi-step journeys while keeping sales and marketing aligned. Generative AI tools support the creation of emails, landing pages, chat responses, and webinar summaries to increase efficiency. Marketo Engage also delivers robust analytics and multi-touch attribution to demonstrate marketing’s impact on pipeline and revenue. Designed for scalability, security, and compliance, it integrates easily with other Adobe and third-party applications.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience B2B marketers and businesses seeking a solution to mmanage their customers and partners	Audience B2B marketing teams, demand generation leaders, and enterprise organizations seeking AI-driven marketing automation to align sales and marketing and drive predictable revenue growth
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.8 / 5 support 4.6 / 5 Read all reviews
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Integrate Founded: 2010 United States www.integrate.com	Company Information Adobe Founded: 1982 United States business.adobe.com/products/marketo.html
Alternatives Cloudingo Symphonic Source	Alternatives Knak
Convertr	6sense
momencio	HubSpot CRM HubSpot
HubSpot Customer Platform HubSpot	HubSpot Customer Platform HubSpot
Metadata.io Metadata View All	Act-On Act-On Software View All
Categories Account Based Marketing Account Data Management Account-Based Orchestration Campaign Management Demand Generation Lead Generation Lead Management Marketing Automation	Categories Account Based Marketing AI Marketing Campaign Management eCommerce Marketing Email Marketing Lead Generation Lead Management Lead Nurturing Marketing Marketing Account Intelligence Marketing Analytics Marketing Automation Mobile Marketing Personalization Sales Engagement Sales Force Automation Sales Intelligence Social Media Management Social Media Marketing
Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Lead Management Features Activity Tracking Campaign Management Lead Capture Lead Distribution Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Source Tracking Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking	Account Based Marketing Features Analytics Campaign Personalization Customer Segmentation Engagement Monitoring Lead Nurturing Lead Scoring Progress Tracking Prospecting Tools Target Account Identification Lead Generation Features Contact Discovery Contact Import/Export Lead Capture Lead Database Integration Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Visitor Identification Lead Management Features Activity Tracking Campaign Management Lead Capture Lead Distribution Lead Nurturing Lead Scoring Lead Segmentation Pipeline Management Prospecting Tools Source Tracking Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Show More Features Lead Nurturing Features A/B Testing Campaign Management Drip Campaigns Lead Capture Lead Notifications Lead Scoring Lead Segmentation Performance Metrics Personalization Pipeline Management Marketing Analytics Features A/B Testing Campaign Management Channel Attribution Customer Journey Mapping Dashboard Performance Metrics Predictive Analytics ROI Tracking Social Media Metrics Website Analytics Mobile Marketing Features Channel Attribution Contextual Targeting Coupons Email Marketing Engagement Monitoring In-App Marketing Location-Based Marketing Push Notifications Text Messaging Text-to-Win Sales Force Automation Features Call Management Campaign Management Channel Management Commission Management Contact Management Contract Management Customer Database Email Marketing Field Sales Management Lead Management Opportunity Management Performance Metrics Proposal Generation Referral Tracking Sales Forecasting Territory Management Social Media Management Features Automated Publishing Brand Tracking Content Management Customer Engagement Multi-Account Management Multi-User Collaboration Post Scheduling Reporting/Analytics Social Media Monitoring
Integrations BrightTALK Intelligent ABM Intentsify KickFire Octane11 Alyce Brandfolder Craftom Facebook Informatica Cloud Application Integration IntentData.io MarcomCentral PartnerPage Personas Revenue Grid Samepage Spellbound Terminus Vonage Communications APIs (Nexmo) Zilla Security Show More Integrations View All 10 Integrations	Integrations BrightTALK Intelligent ABM Intentsify KickFire Octane11 Alyce Brandfolder Craftom Facebook Informatica Cloud Application Integration IntentData.io MarcomCentral PartnerPage Personas Revenue Grid Samepage Spellbound Terminus Vonage Communications APIs (Nexmo) Zilla Security Show More Integrations View All 756 Integrations
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