Instapage vs. Optimizely One Comparison


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Advantage includes Interactive Quotes and Payments, Website Chat, Accounting Integration, Appointment Scheduling, Project Management, Web Forms, Online Surveys, and more, broadening Act!'s footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you. For 38 years, Act! has partnered with small and midsize businesses - listening, learning, and building alongside them and Act! Advantage is the culmination of nearly four decades of their feedback. Every feature is designed to reflect how today’s SMBs run their businesses. 554 Ratings Visit Website Maropost Marketing Cloud Automate the moments that move customers to buy. Stop running email in one tool and SMS in another. 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About Instapage empowers marketers to build personalized and optimized landing pages at scale, resulting in improved campaign results and ROI. With no developer needed and a user-friendly interface, you can create relevant ad-to-landing-page experiences quickly that support multiple target audiences and campaign goals. As the most advanced landing page solution on the market, Instapage provides a unified environment for ad mapping, AI-powered content and experimentation, and built-in analytics. It's everything you need to drive growth from digital ad campaigns.	About Optimizely is the world's leader in Progressive Delivery and Experimentation, empowering leading companies to test and deliver new experiences and features to their customers. Creating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Optimizely One helps you unlock your digital potential. To create helpful, human digital experiences requires constant invention from every company. A digital experience platform (DXP) should make creating behavior-driven experiences simple, crafting sophisticated content faster, collaborating easier and anticipating customer needs possible. See how you can eliminate guesswork and make every interaction actionable. Commerce in the digital age is more than transactions, products and catalogs. Selling online means telling stories, evoking emotion and establishing trust. No one owes you their business, you have to earn it with every interaction.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience For marketing teams and agencies	Audience Product, engineering and marketing teams seeking a tool to improve their operations
Support Phone Support Supported 24/7 Live Support Supported Online Supported	Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $149.00/month Offers 14-day free trial. Free Version Not Supported Free Trial Supported	Pricing No information available. Free Version Supported Free Trial Supported
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 4.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
	Pros & Cons from Real Users Pros It boosts your sales revenue and gives you flawless e-commerce management. Easy to manage Business to business and business to customer sales. Very easy to adjust listing and it's content. User friendly - easy even for beginners Multiple Customization options Allows many different user roles Multi-channel distribution Useful content structure Cons Overall its an outstanding but I would be happier if they improve analytical data. Needs better SEO features Documentation can be improved
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported	Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported
Company Information Instapage Founded: 2012 United States www.instapage.com	Company Information Optimizely Founded: 2010 United States www.optimizely.com
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Categories AI Landing Page Generators Supported Conversion Rate Optimization Supported Landing Page Supported Lead Generation Supported Personalization Supported Website Builder Supported	Categories AB Testing Supported AI eCommerce Supported App Design Supported B2B eCommerce Supported Composable Commerce Supported Content Experience Supported Content Management Supported Content Marketing Supported Content Optimization Supported Customer Data Platforms (CDP) Supported Digital Asset Management Supported Digital Experience Platforms (DXP) Supported eCommerce Supported eCommerce Merchandising Supported eCommerce Personalization Supported eCommerce Search Supported Feature Management Supported Headless CMS Supported Landing Page Supported Marketing Calendar Supported Mobile App Optimization Supported Performance Testing Supported Personalization Supported PIM Supported Product Recommendation Engines Supported Usability Testing Supported
Landing Page Features A/B Testing Supported Analytics Supported Drag & Drop Supported Form Creation Supported Real Time Editing Supported Responsive Supported SEO Management Supported Templates Supported Personalization Features A/B Testing Supported Abandoned Cart Saver Not Supported Account Based Marketing Not Supported Behavioral Targeting Not Supported Campaign Segmentation Not Supported Content Analytics Not Supported Contextual Targeting Not Supported Customer Profiles Not Supported Experience Management Not Supported Recommendation Engine Not Supported Website Personalization Not Supported Show More Features Website Builder Features Auto Update Not Supported Content Import / Export Not Supported Drag & Drop Supported Invoices Not Supported Landing Pages / Web Forms Supported Newsletter Management Not Supported Online Booking Not Supported Online Store Builder Not Supported Pre-built Templates Supported Real Time Editing Supported SEO Not Supported Survey Builder Not Supported White Label Not Supported	Landing Page Features A/B Testing Supported Analytics Supported Drag & Drop Supported Form Creation Not Supported Real Time Editing Supported Responsive Supported SEO Management Not Supported Templates Not Supported Personalization Features A/B Testing Supported Abandoned Cart Saver Not Supported Account Based Marketing Supported Behavioral Targeting Supported Campaign Segmentation Not Supported Content Analytics Not Supported Contextual Targeting Supported Customer Profiles Supported Experience Management Supported Recommendation Engine Supported Website Personalization Supported Show More Features AB Testing Features Audience Targeting Supported Campaign Segmentation Supported Funnel Analysis Not Supported Heatmaps Not Supported Landing Pages / Web Forms Supported Multivariate Testing Supported Split Testing Supported Statistical Relevance Analysis Supported Surveys Not Supported Test Scheduling Supported Visual Editor Supported App Design Features Change Management Not Supported Collaboration Not Supported Design Templates Not Supported Drag & Drop Not Supported Feature Library Not Supported Prototyping Not Supported Testing Management Supported Visual Interface Supported Performance Testing Features API Testing Not Supported Benchmarking Not Supported Cross Browser Testing Not Supported Debugging Not Supported Historical Reporting Not Supported Load Testing Not Supported Mobile Testing Supported Parallel Testing Not Supported Regression Testing Not Supported UI Testing Supported Web Testing Supported
Integrations Adobe Marketo Engage Supported CallRail Supported Causal Supported Constant Contact Lead Gen & CRM Supported Google Analytics Supported Hotjar Supported Livestorm Supported Lucky Orange Supported Mixpanel Supported Rambox Supported Shift Supported Stackreaction Supported WordPress Supported Contact Cloud Supported Dotaki Not Supported Flows Supported MetaRouter Not Supported Peaka Not Supported Popupsmart Supported Usabilla Not Supported Show More Integrations View All 96 Integrations	Integrations Adobe Marketo Engage Supported CallRail Supported Causal Supported Constant Contact Lead Gen & CRM Supported Google Analytics Supported Hotjar Supported Livestorm Supported Lucky Orange Supported Mixpanel Supported Rambox Supported Shift Supported Stackreaction Supported WordPress Supported Contact Cloud Not Supported Dotaki Supported Flows Not Supported MetaRouter Supported Peaka Supported Popupsmart Not Supported Usabilla Supported Show More Integrations View All 106 Integrations
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