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About

Designers, researchers, product managers, and marketers use Great Question to build panels, schedule interviews, send incentives and share insights. Build a panel of engaged customers so you can quickly get answers to your great question. Import, invite, and filter to find your perfect match. Easily integrate or use our research calendar to schedule interviews. Launch surveys and prototype tests in minutes rather than hours. Turn interviews and survey results into consumable reports with tags, clips, highlights, and results. Share insights for anyone to view. Talking to your customers to truly understand them, and get feedback on what you're creating is the basic building block of building something truly great. Most companies today aren't set up with the systems and processes to make customer research a part of their decision-making processes. We're a small but mighty team of experienced product managers, designers, engineers, and entrepreneurs.

About

User Intuition is a customer intelligence platform that conducts AI-moderated market research interviews via chat, voice, or video. The platform replaces traditional text surveys with natural conversations that uncover why customers buy, churn, or stay. The software uses AI interview technology to ask intelligent follow-up questions based on customer responses, employing laddering methodology to reveal emotional drivers and hidden motivations behind customer decisions. User Intuition achieves 98% participant satisfaction through conversational interactions that encourage candid feedback. Organizations use the platform to track brand health, gather shopper insights, obtain competitive intelligence, and test concepts with real consumers or vetted panel participants.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Businesses and companies in search of a solution to conduct qualitative customer research

Audience

Consumer insights, market researchers, product managers, customer success teams, and UX researchers at consumer product companies, subscription businesses, e-commerce brands, SaaS companies, and research agencies. Any organization that needs to understand why customers buy, churn, or stay—and requires insights fast enough to inform product decisions, marketing campaigns, and retention strategies.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$49 per month
Free Version
Free Trial

Pricing

$200 per study
$20 per interview including:
Access to 4M+ vetted respondents with industry-leading fraud detection—or bring your own customers
AI-moderated interviews via chat, audio, or video
Automated analysis and reporting for each study
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • We used User Intuition to test our messaging and a few concepts after a few of our prospects said they understood the idea, but talked about using it someday. We ended up testing four screens and a concept image for a shared-lists idea that design was falling in love with. Fourteen video interviews later, we paused the build and saved a sprint on something people didn't connect with. We loved that the report separated the assumptions that held up from the ones that looked shaky, with quotes under each. And Chloe from support walked us through setup and helped with the readout slides.
  • We learned that about a third of our users don't think setup is their job. It was kind of like a throwaway comment: one person said they'd just ask ops to do that part. The moderator followed up on who "ops" meant, why they would hand it off, and what might make them do it themselves. We had already seen people pause on step three of the invite-teammate flow. The heatmap showed exactly where, but not why. Twelve interviews on that flow gave us the missing context around expectations and confidence.
  • We thought most of our churn happened because of price and in fact we’d heard it 90% of the time. The follow-up questions from User Intuition uncovered that most of those customers never connected a datasource so didn’t see much value from our product. As evidence, I even downloaded and shared five quotes in Slack with the team to show them the findings. We’re now actively solving cancels and downgrades by focusing on the integration steps instead of discounting.
  • The part I love is I can actually hear from customers who just left, without chasing anyone down for a call. Fifteen people who'd cancelled that week, all talked to in a day or two. And the follow-ups go past "too expensive" into what really made them go. Best of all, I can click any finding straight through to the exact quote, so when I take something to the exec team I'm not guessing, I've got the receipts.

Cons

  • Two of fourteen participants never turned on their video, which made it difficult to gauge their real-time engagement and feedback during the session.
  • No facial-expression scoring on the video. We watch the clips ourselves. Fine for us
  • I like it.
  • None. Great product. Worked well to what we required

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Great Question
United States
greatquestion.co

Company Information

User Intuition
Founded: 2025
United States
www.userintuition.ai/

Alternatives

Alternatives

CMNTY Platform

CMNTY Platform

CMNTY Corporation
Listen

Listen

Listen Labs
Questly AI

Questly AI

Questly

Categories

Categories

Market Research Features

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Prototyping Features

Animation
Collaboration
Drag & Drop
Software Prototyping
Templates
UI Prototyping
Usability Testing
UX Prototyping
Version Control

UX Features

Animation
For Mobile
For Websites
Heatmaps
Prototyping
Screen Activity Recording
Unmoderated Testing
Usability Testing
User Journeys
User Research

Integrations

Zapier
Auth0
Brex
Calendly
ChatGPT
Claude
Cursor
Draft
Google
Google Calendar
Google Meet
HoneyBook
HubSpot CRM
Microsoft 365
Salesforce
Segment EDI Platform
Slack
Stripe
Tremendous
Zoom

Integrations

Zapier
Auth0
Brex
Calendly
ChatGPT
Claude
Cursor
Draft
Google
Google Calendar
Google Meet
HoneyBook
HubSpot CRM
Microsoft 365
Salesforce
Segment EDI Platform
Slack
Stripe
Tremendous
Zoom
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