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About

GetResponse is a lifecycle automation platform for businesses that want to drive more consistent, repeatable revenue across the entire customer journey. We help you move customers from first touch to first purchase, repeat purchase, and reactivation - using email, SMS, push notifications, and lifecycle automation across every stage of the customer journey With built-in deliverability, behavioral triggers, and deep integrations, you can launch faster, reduce manual work, and turn your lifecycle into a predictable revenue system. No disconnected tools. No campaign chaos. Just one system designed to move customers forward.

About

Automate the moments that move customers to buy. Stop running email in one tool and SMS in another. Marketing Cloud puts lifecycle messaging in one place: email, SMS, journeys, and audience — so your team isn’t maintaining duplicate segments, suppressions, or reporting when campaigns and automations touch the same customer. Built for eCommerce brands running promotional and retention programs at scale. What you get: * Email and SMS campaigns from one contact spine * Journey Builder for abandoned cart, win-back, post-purchase, and promotional automations * Segmentation, acquisition forms, and landing pages * eRFM analytics and campaign revenue reporting * Deliverability controls: authentication, throttling, ISP feedback, and list hygiene * Integrations with third-party and Maropost-native apps Set it up once. Marketing Cloud takes it from there.

Why Maropost Marketing Cloud is Better than GetResponse

Maropost Marketing Cloud is a strong GetResponse alternative for businesses that want email and SMS marketing that can scale with them. Maropost Marketing Cloud brings email, SMS, audience data, segmentation, reporting and customer journeys together, with SMS available as an add-on across plans rather than reserved for enterprise customers. Marketers can create and measure campaigns, build targeted segments and trigger email, SMS and push journeys based on customer behavior. Contact 360 unifies engagement and purchase history, while eRFM analysis helps identify champions, at-risk and inactive customers for more relevant communications.

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Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Marketing teams and businesses looking to convert customers and drive repeat revenue through lifecycle marketing

Audience

Digital marketers and growing businesses that need a powerful, scalable email and SMS marketing platform to create personalized campaigns, automate customer journeys, segment audiences and improve customer engagement.

Support

Phone Support Not Supported
24/7 Live Support Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Not Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$0
Free - $0/mo
Starter - $15.58/mo
Marketer - $48.38/mo
Creator - $56.58/mo
MAX - custom pricing
Free Version Supported
Free Trial Supported

Pricing

$29 per month
Email and SMS in one place. Marketing Cloud is Maropost's email and SMS marketing platform for commerce businesses: campaigns, journeys, and segmentation. One audience, no switching tools. Plans scale with your contact list.
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 4.7 / 5
ease 4.7 / 5
features 4.7 / 5
design 4.6 / 5
support 4.7 / 5

Reviews/Ratings

Overall 1.0 / 5
ease 1.0 / 5
features 1.0 / 5
design 1.0 / 5
support 1.0 / 5

Pros from Real Users

Pros

  • GetResponse is a highly recognized email marketing platform that enables companies to design and distribute customized email campaigns. For efficient email marketing, the platform provides a range of templates, A/B testing, and statistics.
  • The platform's automation features, such as workflows & autoresponders contribute to personalized & targeted marketing campaigns.
  • GetResponse is an incredible platform to improve the marketing system of any company, the things that I liked the most about this platform were: 1- The first thing I liked about this platform is the delivery rate it has, I have noticed that the delivery rate of each of my campaigns sent to clients, Mazizo could have been smoothed than other platforms I have used before , that platform has a better delivery rate of all campaigns, which helps us to get a large number of clients in less time. 2- I also liked the ease and intuitiveness of the campaign creation and edition system, it is quite simple to use and you can create forms or you can create newsletters for your clients, to use this campaign creation and edition system you have to have previous experience as Why How can you create a fully customized and complete campaign with embedded information without having any kind of experience. 3- I also liked the list system that this system has incorporated, since it allows me to visualize in real time the number of clients that I have registered in my portfolio, as well as how I can transfer these clients to our crm system to be able to market with each of them and can have a complete negotiation. I really love the fact that I can check customer status at any time. 4- Another of the features that I like about this platform is that it has implemented an unlimited autoresponder system, this system is capable of sending automated responses depending on each action that the client has within the advertising campaign, in addition, you can follow up to each of the responses of the clients that have been sent to their email, and also thanks to this function you can automatically send offers to their email in order to capture the attention of clients for future negotiations. 5- This platform also has a built-in system that allows you to view the effectiveness of each of the offers that we have previously sent. How can we view the effectiveness rate of those offers, we can know which of the offers have been most attractive to customers so that we can offer better deals in the long run for each of them.
  • They are lots of things I liked about GetResponse but the best one is its " customer base management " it helps to handle a large number of subscribers. Its email client is robust. A theme section is available to customize the interface of campaign emails.
  • GetResponse offers multiple automated triggers to send emails. Email builder supports every layout for desktop and mobile. It's easy to implement and create strategies. Also, supports personalized emailing according to demographic, birthdays, and events.
  • GetResponse has been a very influential platform when it comes to carrying out advertising campaigns and sending them through mail and social networks, this platform provides advanced tools to design very attractive advertising campaigns, which can capture the attention of each of the clients, this platform also It offers quite potential monitoring, or monitoring in which you can statistically understand the progress of each of the campaigns in real time. The things I liked the most were: - This platform provided various ways to create advertising campaigns, you can create campaigns through programming code but you can also create campaigns with the drag and drop method, this drag and drop method makes it very easy to create campaigns, you can insert any type of design and information on the entire campaign with just a few clicks. This variety when creating campaigns helps that this company cannot diversify the way it designs campaigns. - I also loved how cheap this platform is, I have compared it with another platform for creating advertising campaigns and I have noticed that this platform offers really affordable prices to each of its plans, in addition, all these plans offer advanced features without the need for pay that much. - All the templates that you can use within this platform are fully customizable, you can modify a template to your liking, modify its colors and modify the text fields of each of the templates. Although this platform offers a granita of templates, you will have plenty of templates to choose from for your campaigns. - It has an excellent application for mobile devices, this application allows you to design campaigns within the mobile phone, and also allows you to monitor in real time as it happens from the version for computers. This application is very advanced, and will help you monitor the advertising campaigns and the traffic of each of them from your cell phone.
  • GetResponse has helped to connect me to new customers, stay in touch with them, and communicate with potential customers in an easy, automated way. GetResponse has helped me to build relationships.
  • It's easy to set up. I loved the 30 day free trial because it didn't ask me for a credit card info. After I tried it, I ended up getting the membership.
  • The landing page customization tool is superb! I'd say it's best in class compared to other competitors.
  • I like the ease of use.. also everything you need to grow is built in from landing pages to automation and responders. GREAT WAY to level up you marketing game. The primary home page is great too.. already has the widgets for analytics and things you look for right in front of you.. layout is great.

Pros from Real Users

Pros

  • We really liked how easy it was to switch and replace Maropost with a better alternative such as ActiveCampaign.

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Not Supported

Company Information

GetResponse
Founded: 1997
Poland
www.getresponse.com

Company Information

Maropost
Founded: 2011
Canada
www.maropost.com

Alternatives

Alternatives

1PointMail

1PointMail

1Point Interactive, LLC.
Mailchimp

Mailchimp

Intuit Mailchimp

Categories

Categories

eCommerce Supported

Maropost Marketing Cloud helps ecommerce businesses use store, customer and purchase data to deliver more relevant email and SMS marketing. Ecommerce marketers can segment audiences based on purchase history and customer behavior, personalize campaigns and create journeys around key moments such as welcome, abandoned cart, post-purchase, repeat purchase, lapse and re-engagement. Maropost Marketing Cloud brings ecommerce email marketing together with segmentation, behavioral triggers and customer insights, helping brands turn their data into targeted communications that support conversion, retention and repeat purchases.

Maropost Marketing Cloud helps ecommerce marketers turn customer data into personalized communications that support conversion, retention and customer lifetime value. Marketers can create targeted email and SMS campaigns, segment audiences using behavioral and purchase data, and build automated journeys around key lifecycle moments. Customer insights help teams identify high-value, engaged, at-risk and inactive audiences and tailor communications accordingly. From acquisition and conversion to post-purchase engagement, repeat purchases and re-engagement, Maropost Marketing Cloud helps ecommerce teams build stronger customer relationships and drive long-term revenue. 

Email Marketing Supported

Maropost Marketing Cloud is an email and SMS marketing platform for businesses that need to create, send, personalize and measure campaigns at scale. Marketers can build promotional and lifecycle emails, run SMS and text message marketing campaigns, segment audiences, A/B test content and track performance. Maropost Marketing Cloud includes customizable email templates, a drag-and-drop email builder and HTML/CSS flexibility. Contact 360 and eRFM analysis help teams use engagement and customer data to target valuable segments, while email deliverability tools and specialist support help campaigns reach the inbox.

Maropost Marketing Cloud makes it easy to create professional, on-brand emails with flexible email templates and design tools. Marketers can choose from customizable email marketing templates, build campaigns quickly with a drag-and-drop email builder, or use HTML and CSS for greater design control. The email template builder makes it easy to create, customize and reuse branded layouts across campaigns, while personalization and dynamic content help tailor emails to different audiences. Maropost Marketing Cloud gives teams the flexibility to create sophisticated email designs without starting every campaign from scratch.

Marketing Supported

Maropost Marketing Cloud is an email and SMS marketing platform that helps businesses create, send, personalize and measure customer communications at scale. Marketers can build targeted email and SMS campaigns, segment audiences using customer and engagement data, personalize content and track campaign performance. Maropost Marketing Cloud also enables automated customer journeys using behavioral triggers for experiences such as welcome, post-purchase, lapse and re-engagement. With advanced segmentation, reporting and personalization in one platform, Maropost Marketing Cloud helps businesses deliver more relevant communications throughout the customer lifecycle.

Maropost Marketing Cloud provides email and SMS marketing automation through customer journeys, behavioral triggers and automated communications. Marketers can build email automation for welcome, abandoned cart, post-purchase, lapse and re-engagement journeys, with SMS incorporated at relevant points in the customer journey. Journey Builder enables teams to use triggers, conditions, waits and branching paths to determine when and how customers receive messages. This helps businesses automate email and SMS marketing based on customer behavior, delivering timely, personalized communications at scale.

Maropost Marketing Cloud helps ecommerce businesses connect email, SMS and push within coordinated customer journeys. Marketers can use behavioral, engagement and purchase data to trigger communications across channels based on actions such as browsing, abandoning a cart, purchasing or becoming inactive. Journey Builder enables teams to combine email, SMS and push within the same automated path, using triggers, conditions, waits and branching to determine the next message and channel. This helps ecommerce brands deliver timely, personalized experiences across multiple touchpoints throughout the customer lifecycle.

Email Marketing Features

A/B Testing Supported
Artificial Intelligence Supported
Auto-Responders Supported
CAN SPAM Compliance Supported
Customer Surveys Supported
Drip Campaigns Supported
Dynamic Content Supported
Event Triggered Email Supported
Image Library Supported
Landing Pages/Web Forms Supported
Mailing List Management Supported
Mobile Optimized Emails Supported
Reporting/Analytics Supported
Subscriber Management Supported
Template Management Supported
WYSIWYG Email Editor Supported

Email Template Design Features

A/B Testing Supported
Code From Scratch Supported
Drag & Drop Editing Supported
Image Library Supported
Import HTML Code Supported
Mobile-Friendly / Responsive Supported
Potential Issue Identification Supported
Premade Templates Supported
Proofing Supported
Reporting / Analytics Supported
Text Editor Supported
Theme Editor Supported

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Supported
Artificial Intelligence Supported
Content / Blogging Platform Not Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Supported
Lead Scoring Supported
Sales Intelligence Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Not Supported
Website Visitor Tracking Supported

eCommerce Marketing Features

AB Testing Supported
Abandoned Cart Email Supported
Analytics / ROI Tracking Supported
Customer Data Profiles Supported
Dynamic Content Supported
Email Marketing Supported
Email Personalization Supported
Facebook Ads Supported
Google Ads Supported
Product Recommendations Supported
Push Notifications Supported
Retargeting Supported
Search Marketing Supported
Segmentation Supported
Signup Forms & Popups Supported
SMS Marketing Not Supported
Social Marketing Supported
Triggered Emails Supported
Website Visitor Tracking Supported

Campaign Management Features

Channel Management Not Supported
Contact Database Not Supported
Email Marketing Supported
Event Triggered Actions Supported
Lead Management Supported
Multi-Campaign Not Supported

Conversational Marketing Features

Appointment Scheduling Not Supported
Audience Segmentation Supported
Chatbot Not Supported
Email Automation Supported
Group Messaging Not Supported
Human Handover Not Supported
Lead Distribution Not Supported
Lead Qualification Not Supported
Mobile Messaging Supported
Multi-Channel Communication Supported
Product Recommendations Supported
Video Chat Not Supported

Landing Page Features

A/B Testing Supported
Analytics Supported
Drag & Drop Supported
Form Creation Supported
Real Time Editing Supported
Responsive Supported
SEO Management Supported
Templates Supported

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Supported
Lead Capture Supported
Lead Database Integration Supported
Lead Nurturing Supported
Lead Scoring Supported
Lead Segmentation Supported
Pipeline Management Not Supported
Prospecting Tools Not Supported
Visitor Identification Not Supported

Lead Nurturing Features

A/B Testing Supported
Campaign Management Supported
Drip Campaigns Supported
Lead Capture Supported
Lead Notifications Supported
Lead Scoring Supported
Lead Segmentation Supported
Performance Metrics Supported
Personalization Supported
Pipeline Management Not Supported

Live Chat Features

Canned Responses Not Supported
Customizable Branding Supported
Geo Targeting Not Supported
Offline Form Supported
Proactive Chat Not Supported
Screen Sharing Not Supported
Third Party Integration Not Supported
Transfers / Routing Not Supported
Website Visitor Tracking Supported

Push Notifications Features

A/B Testing Not Supported
Analytics Supported
Campaign Segmentation Not Supported
Contextual Targeting Not Supported
Device Targeting Supported
Expiry Notifications Not Supported
Geo Targeting Not Supported
Mobile Notifications Supported
Notification Scheduling Not Supported
Visual Notifications Supported
Web Notifications Supported

Transactional Email Features

A/B Testing Supported
Contact Database Supported
Dynamic Content Supported
Email Monitoring Supported
Mailing List Management Supported
Reporting/Analytics Supported
Spam Check Supported
Template Management Supported

Webinar Features

Alerts/Notifications Not Supported
Customizable Branding Supported
Event Management Supported
Live Chat Supported
Multi-Presenter Supported
On-Demand Webinars Supported
Polls / Voting Supported
Q & A Supported
Reporting/Analytics Supported
Screen Sharing Supported
Social Media Promotion Supported

Website Builder Features

Auto Update Not Supported
Content Import / Export Supported
Drag & Drop Supported
Invoices Not Supported
Landing Pages / Web Forms Supported
Newsletter Management Not Supported
Online Booking Not Supported
Online Store Builder Not Supported
Pre-built Templates Supported
Real Time Editing Supported
SEO Supported
Survey Builder Not Supported
White Label Not Supported

Email Marketing Features

A/B Testing Supported
Artificial Intelligence Supported
Auto-Responders Supported
CAN SPAM Compliance Supported
Customer Surveys Supported
Drip Campaigns Supported
Dynamic Content Supported
Event Triggered Email Supported
Image Library Supported
Landing Pages/Web Forms Supported
Mailing List Management Supported
Mobile Optimized Emails Supported
Reporting/Analytics Supported
Subscriber Management Supported
Template Management Supported
WYSIWYG Email Editor Supported

Email Template Design Features

A/B Testing Supported
Code From Scratch Supported
Drag & Drop Editing Supported
Image Library Supported
Import HTML Code Supported
Mobile-Friendly / Responsive Supported
Potential Issue Identification Supported
Premade Templates Supported
Proofing Supported
Reporting / Analytics Supported
Text Editor Supported
Theme Editor Supported

Marketing Automation Features

A/B Testing Supported
Analytics / ROI Tracking Supported
Artificial Intelligence Supported
Content / Blogging Platform Supported
Customizable CTAs Supported
Drip Campaigns Supported
Dynamic Content Supported
Landing Pages / Web Forms Supported
Lead Scoring Not Supported
Sales Intelligence Supported
Search Marketing Not Supported
Segmentation Supported
Social Marketing Not Supported
Website Visitor Tracking Supported

eCommerce Marketing Features

AB Testing Supported
Abandoned Cart Email Supported
Analytics / ROI Tracking Supported
Customer Data Profiles Supported
Dynamic Content Supported
Email Marketing Supported
Email Personalization Supported
Facebook Ads Not Supported
Google Ads Not Supported
Product Recommendations Supported
Push Notifications Not Supported
Retargeting Supported
Search Marketing Not Supported
Segmentation Supported
Signup Forms & Popups Supported
SMS Marketing Supported
Social Marketing Supported
Triggered Emails Supported
Website Visitor Tracking Supported

Multi-Channel eCommerce Features

Catalog Management Not Supported
Channel Management Not Supported
Data Synchronization Not Supported
Email Marketing Supported
Inventory Management Supported
Marketplace Integration Not Supported
Mobile Commerce Not Supported
Order Management Supported
Promotions Management Supported
Returns Management Supported
SEO Management Not Supported
Shopping Cart Supported
Social Commerce Not Supported

eCommerce Features

Catalog Management Supported
Channel Management Not Supported
CRM Not Supported
Customer Accounts Supported
Data Security Supported
Email Marketing Supported
Inventory Management Supported
Kitting Not Supported
Loyalty Program Supported
Mobile Access Not Supported
Multi-Store Management Supported
Order Management Supported
Product Configurator Supported
Promotions Management Supported
Returns Management Not Supported
Reviews Management Not Supported
SEO Management Not Supported
Shopping Cart Supported
Templates Supported

Integrations

BigCommerce Supported
Desktop.com Supported
DigiMember Supported
Digistore24 Supported
Facebook Supported
Google Analytics Supported
Interact Supported
Justuno Supported
Magento Supported
Parsey Supported
Retention.com Supported
Salesforce Supported
Shopify Supported
Stripe Supported
Taxi for Email Supported
ViralSweep Supported
WooCommerce Supported
WordPress Supported
X (Twitter) Supported
involve.me Supported

Integrations

BigCommerce Supported
Desktop.com Supported
DigiMember Supported
Digistore24 Supported
Facebook Supported
Google Analytics Supported
Interact Supported
Justuno Supported
Magento Supported
Parsey Supported
Retention.com Supported
Salesforce Supported
Shopify Supported
Stripe Supported
Taxi for Email Supported
ViralSweep Supported
WooCommerce Supported
WordPress Supported
X (Twitter) Supported
involve.me Supported