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About

G2 AI Custom Research is a bespoke B2B buyer-research service combining AI-led voice interviews with G2 buyer data and analysis by human researchers. G2 scopes each study around a client’s research question, target audience, and desired outputs, and can recruit participants from its buyer community, the client’s customers, or recruiting partners. Organizations use the service to examine how buyers evaluate software, test messaging and positioning, explore market trends, compare competitive perceptions, and understand purchase decisions. Typical deliverables include a narrative report, recommendations, buyer quotations, messaging insights, personas, and presentation materials; additional assets and ongoing research programs can be scoped separately.

About

Insightum.ai is an AI-powered qualitative research service based in Bratislava, Slovakia. Researchers chat with Sofia — an AI research assistant — and tell her what they want to learn. Sofia designs the study, recruits real respondents from a verified panel of 250M+ people across 130+ countries, conducts natural voice interviews with follow-up probing, and delivers a complete report with themes, sentiment analysis, quotes, and audio clips — usually within 24 hours. From EUR 23 per interview. 10x cheaper and faster than traditional research agencies.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

B2B organizations and teams researching software buyers, markets, product needs, messaging, positioning, and purchase decisions; relevant stakeholders include product, marketing, go-to-market, and research leaders.

Audience

Market reserach professionals, marketing agencies

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Not Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

No images available

Pricing

$25k+/project
Custom research starts at $25,000 per project. Final pricing depends on respondent type and number, scope, and add-ons.
Free Version Not Supported
Free Trial Not Supported

Pricing

$790
Free Version Not Supported
Free Trial Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Company Information

G2.com
Founded: 2012
United States
sell.g2.com/g2-ai-custom-research

Company Information

Insightum.ai
Founded: 2025
Slovakia
insightum.ai

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Categories

AI Interviewing Supported
Market Research Supported

Categories

AI Research Tools Supported
Market Research Supported

Integrations

G2 Supported

Integrations

G2 Not Supported
Claim G2 AI Custom Research and update features and information
Claim G2 AI Custom Research and update features and information
Claim Insightum.ai and update features and information
Claim Insightum.ai and update features and information