EmailOctopus vs. Moosend Comparison


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About EmailOctopus is the low-cost email marketing solution that provides you with the essential features you need to grow and engage your audience. Create beautiful email campaigns with the drag and drop editor, or choose from a library of ready-made templates. You can also build landing pages and pop-up forms for collecting new subscribers. With time-based automation, you can set up welcome emails, as well as entire onboarding and lead nurturing email sequences. With segmentation you can send targeted emails to groups of subscribers using custom fields to import and collect the data that matters most to understanding your audience. You can also segment lists based on campaign activity. EmailOctopus integrates with over 2,000 apps via Zapier and Integromat, and offers a WordPress plugin, as well as direct integrations with Carrd, OptinMonster and BookFunnel. For Amazon SES users, EmailOctopus offers a Connect product with unlimited emails per month.	About Moosend is an affordable, intuitive email marketing and marketing automation platform, suitable both for beginners and seasoned marketers. Thanks to its 1-day implementation, 100+ email templates, automation recipes, and AI Writer, users can set up their campaigns right away. And they can rest assured emails will reach the inbox as Moosend scores a 98% deliverability rate. They can also use advanced features like Audience Discovery to get smart segments based on customer behavior, transactional emails to send important updates at the right time, and custom reports to track the numbers they need. Users can pick a pricing plan that works for them. Or, create a custom plan with add-ons of their choice. No matter their plan, they can reach the support team through email or chat and get advice on how to optimize their campaigns. Finally, Moosend is GDPR and ISO-27001 compliant and follows all the latest security standards to guarantee customer data remains safe.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience EmailOctopus is designed for small to medium sized businesses, as well as solopreneurs and creators. Users include marketing agencies, eCommerce brands, authors, bloggers and record labels. Discounts available for nonprofits and charities.	Audience Small & Mid-Size Business
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Not Supported 24/7 Live Support Supported Online Supported
API Offers API Supported	API Offers API Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $8/month EmailOctopus offers a free email marketing plan for up to 2,500 subscribers. For paid plans, pricing scales with the number of subscribers in your mailing list. Free Version Supported Free Trial Not Supported	Pricing $9.00 per month Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 4.9 / 5 ease 4.9 / 5 features 4.5 / 5 design 4.7 / 5 support 4.8 / 5 Read all reviews	Reviews/Ratings Overall 4.6 / 5 ease 4.6 / 5 features 4.6 / 5 design 4.4 / 5 support 4.2 / 5 Read all reviews
Pros & Cons from Real Users Pros Pricing is the best in the market. I am not an expert in email marketing, but the analytics are perfect for me. It is easy to use and set up. The template editor is excellent. Cheap pricing and works well. - It works pretty well even in the free version. - It is simple to use. - The reports provided are simple to understand. - The emails look professional. I love it. - I can see how many subscribers opened my emails and how often the links are used. I started using EmailOctopus to send email to my SaaS customers. It is super user friendly. I have never user one of these email marketing services before and even so I could setup my first campaign in a little time. The templates are just perfect. It is tottaly professional. Everything that you need to use it is easily find in the website. - Free features that are paid in other competitors - Good for Small business - If you need to scale, the price is really good compared to other options - Excellent customer support. I just use the free version and as a newbie, - I had a setup problem my email in the WebHost. The support helps me in a few minutes. Everything is free. It was a real person in the support. I found EmailOctopus when looking for a cheaper alternative to Mailchimp. For now what I need is free, and if I do need to upgrade later it will be less than 1/2 what Mailchimp is. It is very user friendly, I have had no problem importing contacts and setting up/ sending emails, even though I have never used one of these email services before. I love how professional my emails look! I have also been able to easily find answers to all the questions I have had on their site. I love that I can look and see how many of my emails have been opened and how often the links are being used. Cons I do not have any cons yet. It is working perfectly for me. The interface when you are setting up your email could be better. But it is ok to use. No cons till now. Everything works correctly and It has been easy to use. There are just a few email templates available in the free version. No cons so far, everything has been easy and looks amazing.	Pros & Cons from Real Users Pros Simple features, simple to use. some decent features like cart abandonment, newsletters, email design, etc. Moosend is very powerful email marketing cum automation tool. It works based on drag and drop technique. all your current email templates can be imported to Moosend and can be set up Home automation based on trigger. It supports split testing and trigger based action. Reports tell the story about the client's engagement. Marketing automation for scheduling email features is great. It also offers to design or select great templates. Moosend is top of the line marketing campaign and automation platform which offers features as email marketing, marketing automation, tracking reports and analytics. The automation part is vey effective and have enough logics to cover most of the common scenarios. Works super well and has a lot of really cool features that are included within it. Automations especially. Cons Not a very attractive user interface. Not as feature rich as the big players. email editor is bit clunky. It is very capable email marketing and automation tool, which you can completely rely upon. No cons. Overall it worked excellent for me. Nothing to share about the con. Moosend is a great marketing automation platform and I am very much satisfied with it. There is a learning curve for using it and figuring it out.
Training Documentation Supported Webinars Not Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information EmailOctopus Founded: 2014 United Kingdom emailoctopus.com	Company Information Moosend Founded: 2012 United Kingdom www.moosend.com
Alternatives BigMailer Founder Bits	Alternatives Critical Impact
EmailFig	Routee AMD Telecom
EmailQo	MoonMail
Brevo	SendGrid Twilio SendGrid
Selzy View All	Brevo View All
Categories Bulk Email Supported Campaign Management Supported Email Management Supported Email Marketing Supported	Categories Bulk Email Supported Drag and Drop Email Builders Supported eCommerce Marketing Supported Email Marketing Supported Email Template Design Supported Marketing Automation Supported Online Form Builders Supported SMTP Supported
Email Marketing Features A/B Testing Not Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Not Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Not Supported Image Library Not Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Show More Features Campaign Management Features Channel Management Not Supported Contact Database Not Supported Email Marketing Supported Event Triggered Actions Not Supported Lead Management Not Supported Multi-Campaign Not Supported	Email Marketing Features A/B Testing Supported Artificial Intelligence Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported Show More Features Email Template Design Features A/B Testing Not Supported Code From Scratch Supported Drag & Drop Editing Supported Image Library Supported Import HTML Code Supported Mobile-Friendly / Responsive Supported Potential Issue Identification Not Supported Premade Templates Supported Proofing Not Supported Reporting / Analytics Not Supported Text Editor Supported Theme Editor Supported Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Supported Sales Intelligence Not Supported Search Marketing Not Supported Segmentation Supported Social Marketing Not Supported Website Visitor Tracking Supported Online Form Builders Features Artificial Intelligence Supported Assign Roles / Permissions Not Supported Collaboration Tools Not Supported Conversational Forms Not Supported Data Tables Not Supported Drag & Drop / No Code Supported Export to PDF Not Supported HIPAA Compliant Supported Import Existing Forms Supported Mobile Forms Supported Offline Forms Not Supported Pre-made Templates Supported Quizzes / Questionnaires Supported Reporting / Data Visualization Supported Signup Forms Supported Surveys Not Supported eCommerce Marketing Features AB Testing Not Supported Abandoned Cart Email Supported Analytics / ROI Tracking Supported Customer Data Profiles Not Supported Dynamic Content Supported Email Marketing Supported Email Personalization Supported Facebook Ads Not Supported Google Ads Not Supported Product Recommendations Supported Push Notifications Not Supported Retargeting Not Supported Search Marketing Not Supported Segmentation Supported Signup Forms & Popups Supported SMS Marketing Not Supported Social Marketing Not Supported Triggered Emails Supported Website Visitor Tracking Supported
Integrations Axis LMS Supported Groupboss Supported KonnectzIT Supported MailOptin Supported Mailchimp Supported Make Supported Pabbly Email Marketing Supported Peaka Supported Quickwork Supported Rekomi Supported Salesforce Supported Stackreaction Supported StarfishETL Supported Uplup Supported WordPress Supported Wufoo Supported Zapier Supported Lnk.Bio Not Supported Personizely Not Supported Zenkit Projects Not Supported Show More Integrations View All 51 Integrations	Integrations Axis LMS Supported Groupboss Supported KonnectzIT Supported MailOptin Supported Mailchimp Supported Make Supported Pabbly Email Marketing Supported Peaka Supported Quickwork Supported Rekomi Supported Salesforce Supported Stackreaction Supported StarfishETL Supported Uplup Supported WordPress Supported Wufoo Supported Zapier Supported Lnk.Bio Supported Personizely Supported Zenkit Projects Supported Show More Integrations View All 88 Integrations
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