DirectMail2.0 vs. Emarsys Comparison


DirectMail2.0 DirectMail2.0, LLC.	Emarsys SAP	+	+
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Features include invoicing, payment processing, full accounting, document management, violations, requests, text, email, direct mail, lockbox, CRM, website, and more. 817 Ratings Visit Website Proton Mail Proton Mail is the simplest way to protect your communications with built-in end-to-end encryption. Prevent data breaches, stay compliant with regulations like GDPR and HIPAA, and earn client trust. Protected by Swiss privacy laws and trusted by over 50,000 businesses, Proton Mail keeps your business data confidential and under your control. With Proton Mail and Calendar, your team can securely manage their inbox and schedule, while your organization maintains a professional presence with support for custom email domains and personalized branding. 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About Florida-based marketing software firm DirectMail2.0 is at the forefront of the direct mail industry with its unique approach to automated omnichannel marketing. By integrating traditional direct mail with digital technologies, DirectMail2.0 has become an indispensable tool for print companies looking to enhance their direct mail campaigns and achieve higher ROI. The DirectMail2.0 omnichannel ecosystem currently includes 15 features proven to lift response and ROI, including Flowcode, email follow up, targeted and geo-fenced digital ads, USPS mail tracking and Informed Delivery, personalized landing pages, de-anonymizing pixel technology, and more — all managed from a single dashboard that also reports real-time campaign results from online and offline campaign components alike. Through this robust omnichannel treatment, DirectMail2.0 users typically see a 25–50% lift in direct mail effectiveness compared to traditional direct mail alone.	About Deliver the predictable, profitable outcomes that your business demands. And the highly personalized omnichannel experiences that your customers deserve. Eliminates silos and unifies customer data through an open architecture and API to drive more intelligent omnichannel engagement. Rapidly aligns business objectives with proven, industry-specific customer engagement strategies crowdsourced from leading brands. Delivers true 1:1 customer personalization across all channels and devices to increase omnichannel engagement, retention and loyalty. Integrates AI and predictive analytics with marketing execution to scale 1:1 personalization and continuously optimize business results. Simplifies cross-channel execution and streamlines marketing operations to optimize the entire customer experience – not just individual channels. Enables fully personalized communication with your customers across all channels, with optimized content for email, social, mobile, web, and direct mail.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Organizations that want a direct mail + digital integration automation solution	Audience Digital marketing leaders
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $199/mo Silver, Gold and Platinum licenses from $199 up to $499 per month. Does NOT include transaction fees per piece of mail sent. Price is dependent on license level, number of pieces mailed and services added to campaign. Free Version Not Supported Free Trial Supported	Pricing No information available. Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 5.0 / 5 ease 4.9 / 5 features 4.9 / 5 design 4.6 / 5 support 4.9 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
Pros & Cons from Real Users Pros Direct Mail2.0 On-boarding was easy and the sales training and ongoing support were top notch. They truly take an approach that represents a partnership and achieve their success through the success of their clients. Differentiates you as a mail provider. Great data points to help client better understand their marketing results. DirectMail2.0 has given us a way to help differentiate our company from our competition. Most important - it's a way for us to help our customers grow their businesses. The company stands behind their product and their staff is excellent. The Direct Mail 2.0 platform accomplished the top 3 priorities we were hoping to address within our direct mail offering which were; improved client results, margin enhancement and product differentiation. On-boarding was easy and the sales training and ongoing support were top notch. They truly take an approach that represents a partnership and achieve their success through the success of their clients. The implementation of DirectMail2.0 has been transformational for our business! It has allowed us to seamlessly transition from traditional mail services to strategic marketing execution, and the response from customers has been exceptional. The technology is easy to use and DirectMail2.0's Support Team has been tremendously helpful every step of the way. Cons Nothing to be precise but just that The deficits we had internally early on were offset by their team's willingness to join client calls or jump in to help address any technical issues related to campaign set up. USPS informed delivery rules can be a pain. Would also like to be able to alter/backdate mail dates without supports help. An easier, more seamless way of placing pixel codes. A lot of clients seem to have trouble with this. Would be great if we could somehow take care of this for them. The interface can be somewhat wonky sometimes, but it is always undergoing improvement. We haven’t had any significant issues with the platform itself, just the unavoidable learning curves associated with digital marketing products and educating a traditional sales team. The deficits we had internally early on were offset by their team’s willingness to join client calls or jump in to help address any technical issues related to campaign set up. Unrelated to the technology itself, we're still evaluating the reliability of reporting for Mail Tracking. USPS services have been slow and predicted and confirmed delivery reporting has been unreliable.	Pros & Cons from Real Users Pros It offers a great solution for sales and marketing to increases conversion rates from Emarsys's dashboard. Easy drag and drop to build an intuitive user-friendly e-commerce platform. Cons It worked great for me. Nothing to share about cons.
Training Documentation Supported Webinars Supported Live Online Supported In Person Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Supported
Company Information DirectMail2.0, LLC. Founded: 2015 United States www.dm20.com	Company Information SAP Founded: 2000 United States www.emarsys.com
Alternatives WriteToMail	Alternatives Mapp Marketing Cloud Mapp
Postry MS Strategic Advisory	Pure360
PostKnock MedAlly LLC	CrossEngage
MarketVue	Manago AI
PCM Integrations View All	Related Marketing Cloud Related Digital View All
Categories Advertising Agency Supported Campaign Management Supported Direct Mail Automation Supported Marketing Supported Marketing Automation Supported	Categories AI Marketing Supported Digital Analytics Supported eCommerce Supported eCommerce Personalization Supported Email Marketing Supported Marketing Automation Supported Personalization Supported Product Recommendation Engines Supported
Marketing Automation Features A/B Testing Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Not Supported Customizable CTAs Supported Drip Campaigns Not Supported Dynamic Content Supported Landing Pages / Web Forms Not Supported Lead Scoring Supported Sales Intelligence Not Supported Search Marketing Not Supported Segmentation Not Supported Social Marketing Supported Website Visitor Tracking Supported Show More Features Advertising Agency Features Campaign Management Supported Collaboration Not Supported Document Management Not Supported File Sharing Not Supported Project Management Not Supported Task Management Not Supported Time Tracking Not Supported Campaign Management Features Channel Management Supported Contact Database Not Supported Email Marketing Not Supported Event Triggered Actions Not Supported Lead Management Supported Multi-Campaign Supported Direct Mail Automation Features A/B Testing Supported Analytics/Reporting Supported Campaign Management Supported Data Import/Export Supported Delivery Tracking Supported Design Management Not Supported Event Triggered Mailings Supported List Scrubbing Not Supported Mailing List Purchasing Not Supported Mailing Services Integration Supported Pre-made Templates Not Supported Printing Services Integration Supported Response Alerts Not Supported	Marketing Automation Features A/B Testing Not Supported Analytics / ROI Tracking Supported Artificial Intelligence Not Supported Content / Blogging Platform Supported Customizable CTAs Supported Drip Campaigns Supported Dynamic Content Supported Landing Pages / Web Forms Supported Lead Scoring Not Supported Sales Intelligence Supported Search Marketing Not Supported Segmentation Supported Social Marketing Supported Website Visitor Tracking Supported Show More Features Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported eCommerce Features Catalog Management Not Supported Channel Management Supported CRM Supported Customer Accounts Not Supported Data Security Supported Email Marketing Supported Inventory Management Not Supported Kitting Supported Loyalty Program Supported Mobile Access Supported Multi-Store Management Not Supported Order Management Not Supported Product Configurator Not Supported Promotions Management Supported Returns Management Not Supported Reviews Management Supported SEO Management Not Supported Shopping Cart Not Supported Templates Supported
Integrations Causal Not Supported Commanders Act Not Supported Daasity Not Supported Data Virtuality Not Supported DinMo Not Supported Ingrid Delivery Platform Not Supported Insider One Not Supported Kameleoon Not Supported Patchworks Not Supported Personify XP Not Supported Personizely Not Supported Pixlee TurnTo Not Supported SAP Joule Not Supported Scratcher Not Supported Stackreaction Not Supported Tall Bob Not Supported TrustCommander Not Supported Yotpo Not Supported eStar Not Supported tradeit Not Supported Show More Integrations View All 5 Integrations	Integrations Causal Supported Commanders Act Supported Daasity Supported Data Virtuality Supported DinMo Supported Ingrid Delivery Platform Supported Insider One Supported Kameleoon Supported Patchworks Supported Personify XP Supported Personizely Supported Pixlee TurnTo Supported SAP Joule Supported Scratcher Supported Stackreaction Supported Tall Bob Supported TrustCommander Supported Yotpo Supported eStar Supported tradeit Supported Show More Integrations View All 63 Integrations
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