+
+

Related Products

  • ActiveCampaign
    17,291 Ratings
    Visit Website
  • GetResponse
    1,798 Ratings
    Visit Website
  • Attentive
    1,649 Ratings
    Visit Website
  • SalesTarget.ai
    132 Ratings
    Visit Website
  • Sogolytics
    870 Ratings
    Visit Website
  • Centrex Software
    18 Ratings
    Visit Website
  • Shape Software
    134 Ratings
    Visit Website
  • CrankWheel
    229 Ratings
    Visit Website
  • Aircall
    1,822 Ratings
    Visit Website
  • Lawmatics
    289 Ratings
    Visit Website

About

Customers are bombarded with messages every day, and most go ignored. Customer.io is a customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Fueled by first-party data, teams can manage and tailor their customer messages across all channels, including email, in-app, push, SMS, and webhooks – all within one intuitive platform. Today, 7,400+ brands trust their messaging needs with Customer.io, and G2 recently recognized us as a Best Software award winner in the Marketing and Digital Advertising Products category. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2024 Inc. 5000 list.

About

Drip is a world-class, feature-rich marketing automation, ecommerce CRM, and email platform for marketers and businesses looking to get to know their customers at scale. Drip offers a host of features to help marketers see their customers in full color. This includes tracking tools, automated workflows, multichannel marketing, prebuilt campaigns, one-off emails, content customization and segmentation, analytics and reporting, and more. It also natively integrates with leading marketing tools.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Customer.io serves data-driven internet businesses who need to send personalized messages at scale in industries such as SaaS, B2C, education technology, mobile apps, web marketplaces, and more

Audience

SaaS, consultants, agencies, ecommerce companies, professional bloggers, small to medium size businesses, ebook and online course authors.

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$150 per month
Free Version
Free Trial

Pricing

$49.00/month
Starter - Free
Basic - $41 per month
Pro - $83 per month
Enterprise - price upon request
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 4.0 / 5
features 4.0 / 5
design 5.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 4.5 / 5
ease 4.8 / 5
features 4.8 / 5
design 4.8 / 5
support 4.2 / 5

Pros & Cons from Real Users

Pros

  • Customer.io has helped us as an organization to raise our marketing level by supporting our management of customers, attributes and events to maintain a very organized and segmented work rhythm. It also allows us to customize reports, modify users based on their user, add or delete attributes and assign events.

Cons

  • Among the few dislikes that have been presented to us as an organization are: data collection is a slightly weak part of Customer.io.

Pros & Cons from Real Users

Pros

  • There are many features I loved, but the topmost feature I liked is personalized marketing. It creates head-turner and catchy marketing content that everyone loves. Drag and drop to build a custom layout. The UI/UX is very appealing in my opinion. Its report and insight give the best overview of user interest.
  • Detailed behavioral patterns can be programmed into your automated response system. This software provides more functions than other automated email providers. Great for ecom businesses.
  • Their good design made it easy to find the features I was looking for. For beginners and advanced marketing people.
  • Very cost effective and sets up good automations that can be triggered when the timing is right for the consumer.

Cons

  • Overall, drip is a great tool but sometimes the email gets falls into the spam folder.
  • Specific to email and text response for ecom business. If you provide services through website it’s better to go with a software specific to your business.
  • The only thing I had to spend time learning was to improve my knowledge about behavioural actions. Another thing I don't like is that it's just another specialty software to add to the stack.
  • There's nothing that I really dislike about it.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Customer.io
Founded: 2012
United States
customer.io

Company Information

Drip
Founded: 2013
United States
www.drip.com

Alternatives

Alternatives

Campaigner

Campaigner

j2 Global
Mailchimp

Mailchimp

Intuit Mailchimp

Categories

Categories

Email Marketing Features

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Email Marketing Features

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Lead Management Features

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

eCommerce Marketing Features

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
Search Marketing
Segmentation
Signup Forms & Popups
SMS Marketing
Social Marketing
Triggered Emails
Website Visitor Tracking

Integrations

ConvertFlow
Emailable
GrowSurf
Integry
Kixie PowerCall & SMS
LeadsBridge
Make
Ninja Popups
Pipedream
Playable
Raklet
Rambox
Refold
Rekomi
Segment
Stackpile
Survicate
Wufoo
Zapier
involve.me

Integrations

ConvertFlow
Emailable
GrowSurf
Integry
Kixie PowerCall & SMS
LeadsBridge
Make
Ninja Popups
Pipedream
Playable
Raklet
Rambox
Refold
Rekomi
Segment
Stackpile
Survicate
Wufoo
Zapier
involve.me
Claim Customer.io and update features and information
Claim Customer.io and update features and information
Claim Drip and update features and information
Claim Drip and update features and information