Critical Impact vs. SendPulse Comparison


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About Critical Impact allows you to enhance and simplify your email marketing campaigns. Our tools let you effectively manage your email and SMS lists, send personalized and automated emails, along with text messages (SMS) for your marketing campaigns all at a competitive price model. Our subscriber scoring algorithms will mine your data to quickly identify those subscribers who are most likely to read your next email, consume additional emails, or make another purchase. With our easy-to-use interface, you can schedule messages to send in minutes. Select your send options all on one page, and then prevent mistakes by seeing a confirmation of all your send details. Even A/B test your email across device screens – from phones to tablets to monitors.	About A multi-channel marketing automation platform designed to help marketers create personalized promotional campaigns. Users can choose between email, SMS, and web push notification or build an elaborate message sequence by combining several channels in a single campaign. When it comes to email marketing, the platform packs all the necessary tools to automate lead nurturing and lead generation. Users can create custom subscription forms and grow their mailing list. Intuitive drag and drop allows users to design mobile-friendly email templates or choose a predesigned one from a massive gallery. The company, also, offers a transactional email service that users can use to send up to 12000 free emails via SMTP or API. SendPulse has its own chatbot builder. Users can create a Facebook Messenger chatbot or a Telegram chatbot and use it to send personalized campaigns or as an autoresponder.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience SME to Enterprise email marketers who want to boost sales, grow audiences and reduce workloads.	Audience Companies looking for a powerful multi-channel marketing automation platform
Support Phone Support Supported 24/7 Live Support Not Supported Online Not Supported	Support Phone Support Not Supported 24/7 Live Support Supported Online Supported
API Offers API Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing Customer Specific. Call or email for pricing. Free Version Not Supported Free Trial Not Supported	Pricing $9 per month Free Version Supported Free Trial Supported
Reviews/Ratings Overall 4.7 / 5 ease 4.7 / 5 features 4.5 / 5 design 4.7 / 5 support 4.8 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 5.0 / 5 design 4.5 / 5 support 4.0 / 5 Read all reviews
Pros & Cons from Real Users Pros Very easy to use and simple to generate emails. Uploading lists and organizing is flawless. It's almost perfect! The calendar view aids in tracking deployments by date, promoting collaborative work among team members. The message editor is user-friendly, and custom field-based subscriber search is a valuable feature. Deployment-specific message metrics are neatly organized and offer exportable one-page reports. Additionally, data/list exports are significantly faster compared to our previous platform, taking less than a minute, even for large exports. The reporting options on Critical Impact are incredible! The email editor is very user friendly and allows you to create custom emails or customize well done templates. This email marketing platform is very easy to use and includes a plethora of features that make my job as an editor much easier. This is an exceptional drag and drop platform that allows myself to be creative because of the advanced software in place. - Critical Impact is an extremely easy to use marketing platform, that allows our customers to manage and execute on their marketing plan. - Critical Impact offers fantastic support to us when troubleshooting through new workflows like SMS, and giving feedback in helping us improve how we utilize the software as a company. Cons Uploading images takes forever and sometimes dynamic lists take very long to generate. I believe you need a better server. Until this point, I have not faced any issues with Critical Impact. It performs well in every aspect of email marketing. I honestly do not have any major cons, Critical Impact has been easy to learn with an informative help center/ customer service when I do have an issue Occasionally, Critical Impact will have issues loading from page to page which can be frustrating, but Critical Impact's customer service team is very responsive and will help work through any issues you have. - The SMS registration process initially was a very long and drawn out process, with little to no insight into whether we were going to be able to offer this product to our customers. We eventually put together a workflow that worked, but it took months to get to that point.	Pros & Cons from Real Users Pros SendPulse provides various marketing channels that include email, SMS and web-based notifications to drive sales and increases business reach. Its user interface is super clean and very organized for different types of marketing based settings. SendPulse is a multi channel communication tool which is a bundle of Emails, Push, SMS and Chat bot in a single package. It is very easy to use flexible platform which can be easily integrated to marketing automation tools. It supports Split testing for all channels. Cons The designs are not great for email, you need to manually create. SendPulse is a great tool for all marketing channel solution and it works really great.
Training Documentation Supported Webinars Supported Live Online Not Supported In Person Not Supported	Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported
Company Information Critical Impact Founded: 2009 United States criticalimpact.com	Company Information SendPulse Founded: 2011 United States sendpulse.com
Alternatives Mailjet Sinch	Alternatives Selzy
SendGrid Twilio SendGrid	SMTP.com Ziff Davis
SendPulse	AgileApp
Brevo	Brevo
turboSMTP View All	SendGrid Twilio SendGrid View All
Categories Email APIs Supported Email Marketing Supported Email Template Design Supported Email Tracking Supported SMS Marketing Supported SMTP Supported Transactional Email Supported	Categories Bulk Email Supported Bulk SMS Supported Chatbot Supported Drag and Drop Email Builders Supported Email APIs Supported Email Marketing Supported Lead Nurturing Supported Live Chat Supported Marketing Automation Supported Mobile Marketing Supported SMS Marketing Supported SMTP Supported Transactional Email Supported
Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported SMS Marketing Features 2-Way Messaging Supported Artificial Intelligence Not Supported Contact Management Supported Mass Texting Supported Message Personalization Supported MMS Supported Mobile Coupons Supported Mobile Keywords Supported Polls / Voting Supported Reporting/Analytics Supported Scheduled Messaging Supported Shortcodes Supported Text-to-Win Supported Transactional Email Features A/B Testing Supported Contact Database Supported Dynamic Content Supported Email Monitoring Supported Mailing List Management Supported Reporting/Analytics Supported Spam Check Supported Template Management Supported Show More Features Email Template Design Features A/B Testing Supported Code From Scratch Supported Drag & Drop Editing Supported Image Library Supported Import HTML Code Supported Mobile-Friendly / Responsive Supported Potential Issue Identification Supported Premade Templates Supported Proofing Supported Reporting / Analytics Supported Text Editor Supported Theme Editor Supported Email Tracking Features A/B Testing Supported Audience Segmentation Supported Campaign Management Supported Event-Based Notifications Supported Location Tracking Not Supported Team Management Supported	Email Marketing Features A/B Testing Supported Artificial Intelligence Not Supported Auto-Responders Supported CAN SPAM Compliance Supported Customer Surveys Supported Drip Campaigns Supported Dynamic Content Supported Event Triggered Email Supported Image Library Supported Landing Pages/Web Forms Supported Mailing List Management Supported Mobile Optimized Emails Supported Reporting/Analytics Supported Subscriber Management Supported Template Management Supported WYSIWYG Email Editor Supported SMS Marketing Features 2-Way Messaging Supported Artificial Intelligence Not Supported Contact Management Supported Mass Texting Supported Message Personalization Supported MMS Not Supported Mobile Coupons Supported Mobile Keywords Supported Polls / Voting Not Supported Reporting/Analytics Supported Scheduled Messaging Supported Shortcodes Supported Text-to-Win Supported
Integrations Facebook Supported Google Analytics Supported Shopify Supported Zapier Supported Adheart Not Supported Axis LMS Not Supported Bitrix24 Not Supported Crowdin Not Supported Kommo Not Supported Magento Supported NeverBounce Not Supported Pipedream Not Supported Retently Not Supported Salesforce Supported Sitejet Not Supported Slack Not Supported Sugar Sell Supported Tabular Not Supported WiserNotify Not Supported turboSMTP Not Supported Show More Integrations View All 8 Integrations	Integrations Facebook Supported Google Analytics Supported Shopify Supported Zapier Supported Adheart Supported Axis LMS Supported Bitrix24 Supported Crowdin Supported Kommo Supported Magento Not Supported NeverBounce Supported Pipedream Supported Retently Supported Salesforce Not Supported Sitejet Supported Slack Supported Sugar Sell Not Supported Tabular Supported WiserNotify Supported turboSMTP Supported Show More Integrations View All 65 Integrations
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