CTM vs. TrackDrive Comparison


CTM CallTrackingMetrics	TrackDrive	+	+
Visit Website	Learn More Update Features	Add To Compare	Add To Compare



About CTM, formerly known as CallTrackingMetrics, is a conversation intelligence and call tracking platform that helps businesses measure marketing performance, manage customer communications, and improve sales conversions. The software tracks phone calls, text messages, website forms, and chats to identify the advertising campaigns and channels that generate customer inquiries. Its AI-powered conversation analytics provide call transcription, summarization, sentiment analysis, and lead scoring. CTM also offers intelligent call routing, automated follow-ups, AI voice agents, and contact center management tools. Reporting dashboards help organizations analyze marketing attribution, advertising return on investment, customer interactions, and sales team performance. The platform integrates with Google Ads, Google Analytics, HubSpot, Salesforce, and other business applications to connect marketing data with customer conversations and revenue outcomes.		About Trackdrive powers inbound and outbound conversations with your leads. Communicate using Telephone Calls, SMS, Emails, Integrations, and more. Powerful call analytics provide insight into conversions from online and offline sources. Measure call conversions from online and offline marketing campaigns. Track traffic sources, URL keywords, and custom tokens. Automatically schedule contact with leads. Convert leads to calls by sending SMS, emails, and placing outbound calls. Configure Call Center Agents to handle your inbound and outbound calls with consumers all from within TrackDrive. Automatically forward calls to buyers that earn you the most. Allow your buyers to compete for your calls using Real Time Bidding to increase their flow of calls. Trackdrive integrates with many third party systems. Connect your account to Zoho CRM, AWS S3, Cake, Google Adwords, HasOffers, Infusionsoft and more.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported		Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.		Audience Companies and call centers looking for a call tracking and lead to call automation solution
Support Phone Support Supported 24/7 Live Support Supported Online Supported		Support Phone Support Supported 24/7 Live Support Not Supported Online Supported
API Offers API Supported		API Offers API Not Supported
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing $79 per month All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses. Discounts up to 20% off for annual agreements. Free Version Not Supported Free Trial Supported		Pricing No information available. Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.4 / 5 support 4.8 / 5 Read all reviews		Reviews/Ratings Overall 5.0 / 5 ease 4.3 / 5 features 5.0 / 5 design 4.0 / 5 support 5.0 / 5 Read all reviews
Pros from Real Users Pros This has helped with training and retention of patients. Texting is amazing, reports are amazing and super important. The ability to record and monitor an employee's calls efficiently, and the ability to make calls with little-to-no technical issues. In addition, there are a multitude of features that allow you to run reports and pull calls on a specific criteria. Great integration with Google and other platforms. The chat widget is also great for our websites! Our team members wouldn't need to log in to different platforms to get the work done. It's such a benefit to our company to use call tracking metrics to track our client's calls because it helps us determine what marketing services are producing results and what needs improvement. CallTrackingMetrics provides power to our call centre. Automates the call flow. Our service, marketing and sales team use this software to manage their communications. Easily integrates with Salesforce, Google Ads, Zendesk, Facebook and many more. Marketing tool kit is awesome.		Pros & Cons from Real Users Pros It's loaded with features, tools, and automation to help you run your business effortlessly. All of this while giving you full peace of mind. TD's support team is awesome! They're always there to help if you need it. TD is very cost effective compared to others. Saving money is always a plus in my book! Phone issues are very rare with TD. The system is up 99.99999% of the time. You can purchase Pristine numbers thru TD. You can get a free trial, just ask the agent you speak with. If I can't easily find it I ask TrackDrive support and they'll do it for me. All call-tracking platforms have a learning curve. They gave me a dedicated support group with 12 engineers and coders right from the start. For the most part, everything runs smoothly but if I have a question there is always somebody who shows me how to do it with detailed screenshots. The features are amazing. The amount of things we have TrackDrive doing for our business right now with the calling, schedules, SMS, Webhooks, and dialing beats all the others we tried and still use in slammer capacity (Ringba, Retreaver). Cons TD needs a better UI. TD lacks a mobile version or an app. When working on my smaller Macbook Air the UI is not perfect without a mouse and on my iPhone, it does not remember the login information from session to session. They are currently working on updating the UI though. Takes a bit more time to learn how to use.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported		Training Documentation Supported Webinars Not Supported Live Online Supported In Person Not Supported
Company Information CallTrackingMetrics Founded: 2012 United States www.ctm.com		Company Information TrackDrive Founded: 2016 United States trackdrive.net
Alternatives Phonexa		Alternatives ConneXio
CloudTalk		Retreaver
CallFinder		Ringba
JustCall JustCall.io		360 CallAnchor 360 Degree Cloud Technologies
Aircall View All		AvidTrak View All
Categories AI Phone Answering Agents Supported AI Receptionists Supported AI Voice Agents Supported Call Center Supported Call Monitoring Supported Call Recording Supported Call Tracking Supported Contact Center Quality Assurance Supported Conversation Intelligence Supported IVR Supported Marketing Attribution Supported Performance Marketing Supported Softphone Supported Speech Analytics Supported		Categories Call Center Supported Call Tracking Supported Lead-to-Account Matching and Routing Supported Transcription Supported
Call Center Features Blended Call Center Supported Call Logging Supported Call Recording Supported Call Scripting Supported Campaign Management Supported Database Not Supported Escalation Management Supported Inbound Call Center Supported IVR / Voice Recognition Supported Manual Dialer Supported Outbound Call Center Supported Predictive Dialer Not Supported Progressive Dialer Not Supported Queue Management Supported Real-time Chat Supported Reporting/Analytics Supported Call Tracking Features Call Log Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Supported Conversion Tracking Supported CRM Supported IVR / Voice Recognition Supported Keyword Tracking Supported Show More Features Call Recording Features Archiving Supported Call Sharing Supported Distributed Call Recording Not Supported Event Triggered Recording Supported File Transfer Not Supported Instant Retrieval Not Supported On-Demand Recording Not Supported Recording Bookmarking Not Supported Scheduled Recording Not Supported Screen Activity Recording Not Supported Video Call Recording Not Supported Conversation Intelligence Features Account Health Alerts Not Supported AI Insights Supported Call Analytics Supported Call Recording Supported Call Recording Cloud Storage Supported Call Snippets Supported Call Transcription Supported Call/Meeting Sharing Not Supported Sales Coaching Supported Topic Tags Not Supported Topic-Based Analytics Not Supported Video Conferencing Analytics Not Supported Win/Loss Analysis Not Supported IVR Features Call Center Supported Call Logging Supported Call Recording Supported Call Routing Supported Multiple Scripts Supported Phone Key Input Supported Survey Management Not Supported Text to Speech Supported Voice Customization Supported Voice Mail Supported Marketing Attribution Features Attribution Modeling Not Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Not Supported ROI Tracking Supported Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Supported Chat / Messaging Supported Contact Management Supported Fax Management Supported Speech Analytics Features Automatic Transcription Supported Call Center Management Not Supported Call Recording Supported Customer Experience Management Not Supported Data Security Not Supported Natural Language Processing Supported Predictive Analytics Not Supported Self-Service Search Not Supported Sentiment Analysis Supported Surveys & Feedback Not Supported
Integrations CAKE Supported Google Ads Supported Mailchimp Supported Salesforce Supported SendGrid Supported Slack Supported Zapier Supported Zoho CRM Supported Adobe Marketo Engage Supported Axis LMS Supported DenGro Supported Kissmetrics Supported Liine Supported LinkTrust Not Supported Mailgun Not Supported Optimizely One Supported Shopify Supported Sunwave Supported Twilio Not Supported Voluum Not Supported Show More Integrations View All 47 Integrations		Integrations CAKE Supported Google Ads Supported Mailchimp Supported Salesforce Supported SendGrid Supported Slack Supported Zapier Supported Zoho CRM Supported Adobe Marketo Engage Not Supported Axis LMS Not Supported DenGro Not Supported Kissmetrics Not Supported Liine Not Supported LinkTrust Supported Mailgun Supported Optimizely One Not Supported Shopify Not Supported Sunwave Not Supported Twilio Supported Voluum Supported Show More Integrations View All 21 Integrations
		Claim TrackDrive and update features and information Claim TrackDrive and update features and information