CTM vs. HGS Agent X Comparison


CTM CallTrackingMetrics	HGS Agent X Hinduja Global Solutions	+	+
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About CTM, formerly known as CallTrackingMetrics, is a conversation intelligence and call tracking platform that helps businesses measure marketing performance, manage customer communications, and improve sales conversions. The software tracks phone calls, text messages, website forms, and chats to identify the advertising campaigns and channels that generate customer inquiries. Its AI-powered conversation analytics provide call transcription, summarization, sentiment analysis, and lead scoring. CTM also offers intelligent call routing, automated follow-ups, AI voice agents, and contact center management tools. Reporting dashboards help organizations analyze marketing attribution, advertising return on investment, customer interactions, and sales team performance. The platform integrates with Google Ads, Google Analytics, HubSpot, Salesforce, and other business applications to connect marketing data with customer conversations and revenue outcomes.		About Streamline your agent workflow while enhancing agent and customer interactions by providing a simplified customer 360° view. Help agents resolve issues faster and reduce hold time with our AI-powered agent assist. Eliminate repetition with our contact center automation and smart actions. Troubleshoot and share screens with Smart consult collaboration. Know how customers feel in real-time with Customer sentiment. Improve response time and reduce multiple screens with a single, unified tool. Monitor service levels and assess performance with quick-access KPI, training, and feedback data. Enable pattern spotting, training enhancements, productivity improvements, and informed decision-making by integrating multiple data sources. Monitor built-in quality assurance dashboards designed to improve agents, teams, and organizations.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Supported iPad Supported Android Supported Chromebook Not Supported		Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Mid-market B2B and B2C brands, plus agencies, consultancies, and performance marketers (lead resellers) serving industries relying on critical communication channels such as addiction treatment, law, healthcare, home services, multi-location franchises and enterprise-level call centers.		Audience Companies searching for a Contact Center solution to power up their agent productivity
Support Phone Support Supported 24/7 Live Support Supported Online Supported		Support Phone Support Not Supported 24/7 Live Support Supported Online Supported
API Offers API Supported		API Offers API Not Supported
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing $79 per month All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses. Discounts up to 20% off for annual agreements. Free Version Not Supported Free Trial Supported		Pricing $119 per user per month Free Version Not Supported Free Trial Not Supported
Reviews/Ratings Overall 4.8 / 5 ease 4.8 / 5 features 4.8 / 5 design 4.4 / 5 support 4.8 / 5 Read all reviews		Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Pros from Real Users Pros This has helped with training and retention of patients. Texting is amazing, reports are amazing and super important. The ability to record and monitor an employee's calls efficiently, and the ability to make calls with little-to-no technical issues. In addition, there are a multitude of features that allow you to run reports and pull calls on a specific criteria. Great integration with Google and other platforms. The chat widget is also great for our websites! Our team members wouldn't need to log in to different platforms to get the work done. It's such a benefit to our company to use call tracking metrics to track our client's calls because it helps us determine what marketing services are producing results and what needs improvement. CallTrackingMetrics provides power to our call centre. Automates the call flow. Our service, marketing and sales team use this software to manage their communications. Easily integrates with Salesforce, Google Ads, Zendesk, Facebook and many more. Marketing tool kit is awesome.
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported		Training Documentation Not Supported Webinars Not Supported Live Online Not Supported In Person Not Supported
Company Information CallTrackingMetrics Founded: 2012 United States www.ctm.com		Company Information Hinduja Global Solutions India hgs.cx/agent-x-contact-center-solution/
Alternatives Phonexa		Alternatives CloudTalk
CloudTalk		Intalk.io
CallFinder		Talkdesk
Call Center Studio		3CLogic
Prodigal Prodigal Technologies View All		UJET View All
Categories AI Phone Answering Agents Supported AI Receptionists Supported AI Voice Agents Supported Call Center Supported Call Monitoring Supported Call Recording Supported Call Tracking Supported Contact Center Quality Assurance Supported Conversation Intelligence Supported IVR Supported Marketing Attribution Supported Performance Marketing Supported Softphone Supported Speech Analytics Supported		Categories AI Call Center Supported Call Center Supported Call Center Infrastructure (CCI) Supported Call Recording Supported Call Tracking Supported Complaint Management Supported Contact Center Quality Assurance Supported Contact Management Supported Customer Service Supported IVR Supported Live Chat Supported Speech Analytics Supported Telephony Supported
Call Center Features Blended Call Center Supported Call Logging Supported Call Recording Supported Call Scripting Supported Campaign Management Supported Database Not Supported Escalation Management Supported Inbound Call Center Supported IVR / Voice Recognition Supported Manual Dialer Supported Outbound Call Center Supported Predictive Dialer Not Supported Progressive Dialer Not Supported Queue Management Supported Real-time Chat Supported Reporting/Analytics Supported Call Recording Features Archiving Supported Call Sharing Supported Distributed Call Recording Not Supported Event Triggered Recording Supported File Transfer Not Supported Instant Retrieval Not Supported On-Demand Recording Not Supported Recording Bookmarking Not Supported Scheduled Recording Not Supported Screen Activity Recording Not Supported Video Call Recording Not Supported Call Tracking Features Call Log Supported Call Recording Supported Call Routing Supported Caller Identification Supported Campaign Management Supported Conversion Tracking Supported CRM Supported IVR / Voice Recognition Supported Keyword Tracking Supported IVR Features Call Center Supported Call Logging Supported Call Recording Supported Call Routing Supported Multiple Scripts Supported Phone Key Input Supported Survey Management Not Supported Text to Speech Supported Voice Customization Supported Voice Mail Supported Speech Analytics Features Automatic Transcription Supported Call Center Management Not Supported Call Recording Supported Customer Experience Management Not Supported Data Security Not Supported Natural Language Processing Supported Predictive Analytics Not Supported Self-Service Search Not Supported Sentiment Analysis Supported Surveys & Feedback Not Supported Show More Features Conversation Intelligence Features Account Health Alerts Not Supported AI Insights Supported Call Analytics Supported Call Recording Supported Call Recording Cloud Storage Supported Call Snippets Supported Call Transcription Supported Call/Meeting Sharing Not Supported Sales Coaching Supported Topic Tags Not Supported Topic-Based Analytics Not Supported Video Conferencing Analytics Not Supported Win/Loss Analysis Not Supported Marketing Attribution Features Attribution Modeling Not Supported Audience Segmentation Not Supported Conversion Tracking Supported Cross-Channel Attribution Supported Customer Journey Mapping Not Supported Multi-Touch Attribution Supported Predictive Analytics Not Supported ROI Tracking Supported Softphone Features Audio / Video Conferencing Supported Call Logging Supported Call Recording Supported Call Transfer Supported Caller Identification Supported Chat / Messaging Supported Contact Management Supported Fax Management Supported		Show More Features Customer Service Features Alerts / Escalation Not Supported Appointment Management Not Supported Call Center Management Not Supported Email Management Not Supported Knowledge Base Not Supported Live Chat Supported Performance Metrics Not Supported Queue Management Not Supported Self Service Portal Not Supported Social Media Integration Not Supported Surveys & Feedback Not Supported Virtual Assistant Not Supported Workflow Management Not Supported
Integrations Adobe Marketo Engage Supported AgencyPlatform Supported Constant Contact Lead Gen & CRM Supported Drift Supported Facebook Supported Gong Supported HubSpot CRM Supported Kissmetrics Supported MeisterTask Supported Mixpanel Supported Optimizely One Supported Rank Ranger Supported SendGrid Supported Shopify Supported Slack Supported Snapchat Supported Stripe Supported Switchbird Supported Zendesk Supported Zoho CRM Supported Show More Integrations View All 47 Integrations		Integrations Adobe Marketo Engage Not Supported AgencyPlatform Not Supported Constant Contact Lead Gen & CRM Not Supported Drift Not Supported Facebook Not Supported Gong Not Supported HubSpot CRM Not Supported Kissmetrics Not Supported MeisterTask Not Supported Mixpanel Not Supported Optimizely One Not Supported Rank Ranger Not Supported SendGrid Not Supported Shopify Not Supported Slack Not Supported Snapchat Not Supported Stripe Not Supported Switchbird Not Supported Zendesk Not Supported Zoho CRM Not Supported Show More Integrations
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