C-Smart

C-Smart

Cognizant
PromoQuery

PromoQuery

Expertise Accelerated
+
+

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About

Know exactly how much you're paying for trade promotion—and how to spend it more efficiently. Trade promotions management is the second largest cost item for large consumer goods companies, often exceeding 15% of revenue. Unfortunately, many organizations still struggle with measuring the ROI of trade promotions. Cognizant can help. Accurate spend effectiveness modeling requires analyzing data from multiple sources, including point-of-sale systems and syndicated data providers, along with internal sales, marketing and operations. Our TPM/TPO consulting, solution selection and process re-engineering offerings help you systematically measure ROI so you can optimize future decisions. C-Smart is an analytics tool developed by Cognizant for use by brand management and category management teams in consumer goods companies. It helps provide actionable insight in areas such as new product launches, brand performance in different categories, promotion effectiveness and competitor analysis.

About

PromoQuery is trade promotion management software for consumer packaged goods (CPG) and fast-moving consumer goods (FMCG) companies. It helps sales, trade marketing, finance, and FP&A teams plan promotions by customer, product, and period; manage budgets and approvals; track trade spend, accruals, and retailer deductions; compare planned and actual volume; and review retailer-level gross-to-net profitability and performance reports. Teams can upload promotion data through Excel, enter deductions manually, validate claims against approved promotions, and manage reconciliation workflows. The core software has no license fee or per-user charge. Expanded capabilities include OCR, automated matching and validation, and additional integrations.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Not Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Audience

Anyone that wants to track effects of promotions and new product launches with a Brand Management software

Audience

PromoQuery is designed for growing, mid-sized, and large CPG companies across industries including food and beverage, retail and wholesale, personal care, household products, and consumer goods manufacturing.

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Not Supported
24/7 Live Support Not Supported
Online Supported

API

Offers API Not Supported

API

Offers API Not Supported

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version Not Supported
Free Trial Not Supported

Pricing

$0
The core TPM software has no license fee or per-user charge. Expanded capabilities can support OCR, automated deduction matching and validation, and additional integrations.
Free Version Supported
Free Trial Not Supported

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation Supported
Webinars Not Supported
Live Online Not Supported
In Person Not Supported

Training

Documentation Not Supported
Webinars Not Supported
Live Online Supported
In Person Not Supported

Company Information

Cognizant
Founded: 1994
United States
www.cognizant.com/consumer-goods-technology-solutions/trade-promotions-management

Company Information

Expertise Accelerated
United States
expertiseaccelerated.com/trade-promotion-management-software/

Alternatives

Alternatives

TELUS Trade Promotion Management

TELUS Trade Promotion Management

TELUS Agriculture & Consumer Goods
PromoQuery

PromoQuery

Expertise Accelerated

Categories

Categories

Trade Promotion Management Features

Analytics / ROI Tracking Not Supported
Approval Workflow Not Supported
Budgeting & Forecasting Not Supported
Claims Management Not Supported
Competitor Analysis Supported
Compliance Management Not Supported
Customer Management Not Supported
Discount Management Not Supported
Pricing Optimization Not Supported
Promotion Calendar Not Supported
Settlement Management Not Supported
Trade Agreement Management Not Supported

Integrations

No info available.

Integrations

No info available.
Claim C-Smart and update features and information
Claim C-Smart and update features and information
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Claim PromoQuery and update features and information