C-Smart

C-Smart

Cognizant
Effectmanager

Effectmanager

effectmanager
+
+

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About

Know exactly how much you're paying for trade promotion—and how to spend it more efficiently. Trade promotions management is the second largest cost item for large consumer goods companies, often exceeding 15% of revenue. Unfortunately, many organizations still struggle with measuring the ROI of trade promotions. Cognizant can help. Accurate spend effectiveness modeling requires analyzing data from multiple sources, including point-of-sale systems and syndicated data providers, along with internal sales, marketing and operations. Our TPM/TPO consulting, solution selection and process re-engineering offerings help you systematically measure ROI so you can optimize future decisions. C-Smart is an analytics tool developed by Cognizant for use by brand management and category management teams in consumer goods companies. It helps provide actionable insight in areas such as new product launches, brand performance in different categories, promotion effectiveness and competitor analysis.

About

effectmanager is an online account management software solution designed to build trust and improve your relationship with your most valuable accounts. effectmanager is available in three versions to help your organization work smarter - without the cost of features your team doesn't need - yet. With true SaaS architecture, effectmanager grows with you as you need it. Basic: Free Key Account Managers from disparate spreadsheets and enable them to spend more time planning and analyzing retail promotions to improve profit for all parties involved. Pro: Give sales/business analysts and Key account managers the knowledge they need from point of sales data and seamlessly integrate products and prices directly from the ERP system. Enterprise: Connect Key Account Managers with the whole organization with one on-line tool for sales forecasts, P&L analysis, customer reporting and ”what if” scenarios.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Anyone that wants to track effects of promotions and new product launches with a Brand Management software

Audience

Retailers and businesses searching for a solution to manage their sales and every day operations

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$56 per user per month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Cognizant
Founded: 1994
United States
www.cognizant.com/consumer-goods-technology-solutions/trade-promotions-management

Company Information

effectmanager
Founded: 2013
Denmark
www.effectmanager.com

Alternatives

Alternatives

BluePlanner

BluePlanner

UpClear
LEAFIO

LEAFIO

LEAFIO AI Retail Solutions

Categories

Categories

Trade Promotion Management Features

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Trade Promotion Management Features

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Sales Forecasting Features

Competitor Analysis
Correlation Analysis
Dashboard
Dynamic Modeling
Exception Reporting
Graphical Data Presentation
Modeling & Simulation
Performance Metrics
Sales Trend Analysis
Statistical Analysis

Integrations

SAP Business One

Integrations

SAP Business One
Claim C-Smart and update features and information
Claim C-Smart and update features and information
Claim Effectmanager and update features and information
Claim Effectmanager and update features and information