BuzzSumo vs. Locobuzz Comparison


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About Use our content insights to generate ideas, create high-performing content, monitor your performance and identify influencers. Millions of marketers rely on BuzzSumo to reveal the truth about what content works and what sinks without a trace. Hundreds of teams use BuzzSumo every day as part of their workflow. Find out how they increase productivity and content success. Discover the words and phrases your audience are searching for. Understand the popularity of keywords to identify topics with high demand. Inform your PPC strategy with cost-based data. See search volume over time to discover if your keywords are affected by seasonality or trends. Combine keywords with BuzzSumo’s content, questions and influencer data to create comprehensive content. BuzzSumo is a factory of ideas – so you’ll never struggle for content topics again. Related topics alongside real content examples kickstart your research.	About Locobuzz is a unified customer experience platform that converges technologies like Artificial Intelligence, Machine Learning, Big Data, Analytics to help brands forge stronger relationships with their customers and increase their lifetime value. We connect organizations with their customers across a spectrum of digital channels and leverage analytics and automation to increase efficiency across business processes and create a seamless experience for customers. Founded in 2015, Mumbai Headquartered Locobuzz's SaaS platform empowers prominent Fortune 500 companies’ marquee brands across sectors. Locobuzz Platform unifies various functions on its platform such as Marketing, Customer Experience, CRM, Analytics and Automation, Reputation and Crisis Management, Data-driven Social Media Management, Competitive and Market Intelligence, Rich and detailed Customer Intelligence, Monitor Brand Chatter, Identify Influencers all on a single Unified Platform.
Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported	Platforms Supported Windows Not Supported Mac Not Supported Linux Not Supported Cloud Supported On-Premises Not Supported iPhone Not Supported iPad Not Supported Android Not Supported Chromebook Not Supported
Audience Companies of all sizes in need of an advanced Content Management platform	Audience Hospitality, Telecom, Automotive, BFSI, Retail, eCommerce, FMCG, Aviation, Healthcare, Travel, Education
Support Phone Support Supported 24/7 Live Support Not Supported Online Supported	Support Phone Support Supported 24/7 Live Support Supported Online Supported
API Offers API Not Supported	API Offers API Not Supported
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing $79 per month Free Version Not Supported Free Trial Supported	Pricing $300/month Free Version Not Supported Free Trial Supported
Reviews/Ratings Overall 4.7 / 5 ease 4.7 / 5 features 4.7 / 5 design 5.0 / 5 support 4.7 / 5 Read all reviews	Reviews/Ratings Overall 5.0 / 5 ease 5.0 / 5 features 4.0 / 5 design 5.0 / 5 support 5.0 / 5 Read all reviews
Pros & Cons from Real Users Pros Using BuzzSumo to employ digital marketing allows us to establish contact with influencers to offer them a contract or sponsorship in exchange for promoting our company or products on their social networks. BuzzSumo offers to analyze our needs and requirements with the performance of influencers to approach those who are similar or better fit with our brand. The platform can be integrated with Google Ads Manager and Google Analytics, to provide us with analytical reports to better understand customers and to provide administration and advertising management tools, respectively. BuzzSumo is great tool to set strategy and follow the trend for contents. It works with mainly three features which all the needs of content marketing. Content Discovery and Content Research and monitoring. It help monitoring the contents and provides hot questions and keywords related to the website niche. BuzzSumo provides a great content strategy. It helps you generate more traffic to your campaign. It gives very powerful content insights and behavior data. Customer service is also excellent. Cons The application does not allow editing or deleting comments made on the contributor portal once they have been published. We have associated almost all social networks with the BuzzSumo application, but they should include in the updates the option to integrate TikTok as it is a very favorable and beneficial platform for advertising. It would be highly beneficial if BuzzSumo offered the option to analyze in real time the performance of the influencers and after the end of the campaign, to provide us with a report that will help us to better choose the influencers that will help us in the growth of our business. BuzzSumo is unique tool which provide very insightful information of topics and keywords of your niche. After the implementation of my business, I'm totally loving the way it delivers the best marketing platform.	Pros & Cons from Real Users Pros Ease to use and it has many Fortune 500 in India using Locobuzz Cons Could bring better UI and compared to competitors it's much better in the Indian Market
Training Documentation Supported Webinars Supported Live Online Supported In Person Not Supported	Training Documentation Not Supported Webinars Not Supported Live Online Supported In Person Supported
Company Information BuzzSumo Founded: 2014 United Kingdom buzzsumo.com	Company Information Locobuzz Founded: 2015 India www.locobuzz.com
Alternatives Afluencer	Alternatives Brandwatch
UpContent	Sprout Social
Upfluence	Meltwater Meltwater Group
Keyhole	Critical Mention
Meltwater Meltwater Group View All	YouScan View All
Categories Blogger Outreach Supported Brand Monitoring Supported Content Curation Supported Content Marketing Supported Influencer Marketing Supported SEO Supported Social Listening Supported Social Media Analytics Tools Supported Social Media Marketing Supported Social Media Monitoring Supported	Categories Brand Intelligence Supported Brand Monitoring Supported Conversational AI Supported Customer Experience Supported Reputation Management Supported Social CRM Supported Social Media Analytics Tools Supported Social Media Monitoring Supported
Social Media Analytics Tools Features Campaign Analytics Supported Competitor Monitoring Supported Customizable Reports Supported Engagement Tracking Supported Influencer Tracking Supported Multi-Channel Data Collection Supported Social Media Monitoring Features Audience Segmentation Supported Competitive Analysis Supported Configurable Alerts Supported Customer Engagement Supported Dashboard Supported Impact Scoring Supported Influencer Tracking Supported Reputation Management Supported Sentiment Analysis Not Supported Trend Tracking Supported Show More Features Content Marketing Features Audience Targeting Supported Brand Management Supported Campaign Management Not Supported Categorization / Grouping Supported Conversion Tracking Supported Distribution Management Supported Editorial Calendar Not Supported Multi-Channel Publishing Not Supported Publish Scheduling Not Supported SEO Management Not Supported Social Media Management Supported Video Management Not Supported Influencer Marketing Features Campaign Management Not Supported CRM Not Supported Faceted Search / Filtering Supported Influencer Discovery Supported Payment Tracking Not Supported ROI Tracking Not Supported Social Media Monitoring Supported SEO Features A/B Testing Not Supported Artificial Intelligence (AI) Not Supported Auditing Supported Competitor Analysis Supported Content Management Supported Dashboard Supported Google Analytics Integration Not Supported Keyword Research Tools Supported Keyword Tracking Supported Link Management Not Supported Localization Not Supported Mobile Search Tracking Not Supported Rank Tracking Not Supported Revenue Management Not Supported User Management Not Supported Social Media Marketing Features Analytics Supported Automated Publishing Not Supported Contact Management Supported Content Management Supported Conversion Tracking Not Supported Customer Targeting Not Supported Keyword Filtering Supported Multi-Account Management Not Supported Post Scheduling Not Supported	Social Media Analytics Tools Features Campaign Analytics Supported Competitor Monitoring Supported Customizable Reports Supported Engagement Tracking Supported Influencer Tracking Supported Multi-Channel Data Collection Supported Social Media Monitoring Features Audience Segmentation Supported Competitive Analysis Supported Configurable Alerts Supported Customer Engagement Supported Dashboard Supported Impact Scoring Supported Influencer Tracking Supported Reputation Management Supported Sentiment Analysis Supported Trend Tracking Supported Show More Features Conversational AI Features Code-free Development Not Supported Contextual Guidance Not Supported For Developers Not Supported Intent Recognition Not Supported Multi-Languages Supported Omni-Channel Supported On-Screen Chats Not Supported Pre-configured Bot Not Supported Reusable Components Not Supported Sentiment Analysis Supported Speech Recognition Supported Speech Synthesis Not Supported Virtual Assistant Not Supported Customer Experience Features Action Management Supported Analytics Supported Customer Segmentation Supported Dashboard Supported Feedback Management Supported Knowledge Management Not Supported Multi-Channel Collection Supported Sentiment Analysis Supported Survey Management Not Supported Text Analysis Supported Trend Analysis Supported Reputation Management Features Campaign Management Supported Gamification Not Supported Response Management Supported Review Generation Supported Review Monitoring Supported Sentiment Analysis Supported Social Media Metrics Supported Social Media Monitoring Supported White Label Not Supported Social CRM Features Calendar/Reminder System Supported Customer Support Supported Email Marketing Supported Lead Capture Not Supported Lead Nurturing Not Supported Live Chat Not Supported Marketing Automation Integration Not Supported Multi-Channel Social Integration Supported Social Media Monitoring Supported Task Management Not Supported
Integrations Adverity Supported Majestic Supported Quickwork Not Supported View All 2 Integrations	Integrations Adverity Not Supported Majestic Not Supported Quickwork Supported View All 1 Integration
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