Brandwatch vs. DirectLync Comparison


Brandwatch	DirectLync	+	+
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About Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.		About Marketing technology should never be a pain, but a tool that helps you achieve your goals. DirectLync is a consolidated platform for small businesses looking for sales and marketing tools. It is an all in one, easy-to-use platform.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook		Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Medium-sized to enterprise companies across a broad array of industries. Key industries include agencies, retail, CPG, education, financial services, healthcare, travel, and technology.		Audience Small businesses looking for an all-inclusive, easy-to-use digital marketing platform
Support Phone Support 24/7 Live Support Online		Support Phone Support 24/7 Live Support Online
API Offers API		API Offers API
Screenshots and Videos View more images or videos		Screenshots and Videos View more images or videos
Pricing Flexible packages tailored to your needs. Free Version Free Trial		Pricing $20.00 per month Free Version Free Trial
Reviews/Ratings Overall 4.0 / 5 ease 4.7 / 5 features 5.0 / 5 design 5.0 / 5 support 4.7 / 5 Read all reviews		Reviews/Ratings Overall 4.8 / 5 ease 4.8 / 5 features 4.5 / 5 design 4.8 / 5 support 4.8 / 5 Read all reviews
Pros from Real Users Pros Brandwatch provides a single platform that combines social media marketing & user engagement. It additionally offers automated post publishing functionality to streamline your workflow, making your job easier. From a user perspective, managing the platform is highly intuitive & user-friendly. #1- It gives one platform for social media marketing with user engagement. #2- It also offers you automated post publishing to make your job easy. #3- In the usages point of view, it's very easy to manage. Super good layout and structure of the user interface which was nice. Works well and does what you'd need.		Pros & Cons from Real Users Pros DirectLync delivers bespoke solutions for our company; they were able to take a niche challenge and developed a transformative way to solve it. 1) The easy-to-use templates and the comprehensive color formatting process allow us to implement our branding guidelines seamlessly. 2) We love the ease of adding contact groups and working with our ever-changing contact groups. 3) Feedback from the Activity Report feature helps us "always improve our position" with all our constituent groups and learn who our most engaged followers are by the number of opens, clicks, etc. 4) Best of all is the expert and timely advice from Qiana, our DirectLync support person. She helps us benefit from all the dynamic DirectLync features, from drip campaigns to social media posting schedules. We have yet to reach the total capacity of all DirectLync can do for us due to our small staff, but the sky is the limit when we do. You are all so responsive, and helpful with anything I reach out to you about. The website looks so much better than it used to! We are so glad we worked/are working with you! I use DirectLync for creating marketing emails. I love that everything is so customizable. DirectLync really allows you to be creative with your work. Cons Very few to no cons; start to finish was a fun and easy project. DirectLync does not make house calls, if they did, their service would be perfect. LOL! Not too many cons! You are all so responsive, and helpful with anything I reach out to you about. You can't place certain content wherever you want.
Training Documentation Webinars Live Online In Person		Training Documentation Webinars Live Online In Person
Company Information Brandwatch Founded: 2007 United Kingdom www.brandwatch.com		Company Information DirectLync Founded: 2014 United States directlync.com
Alternatives GWI		Alternatives PublBox PublBox, Inc.
Revuze		Sprinklr
Imatag IMATAG		Echobox
Meltwater Meltwater Group		Dash Social
Critical Mention View All		Vista Social View All
Categories AI Public Relations (PR) AI Review Management Audience Intelligence Brand Management Brand Monitoring Brand Protection Content Marketing Go-To-Market Marketing Account Intelligence Media Monitoring PR Analytics Public Relations Reputation Management Sentiment Analysis Social CRM Social Listening Social Media Advertising Social Media Analytics Tools Social Media Management Social Media Marketing Social Media Monitoring		Categories Content Management CRM Email Marketing Social Media Analytics Tools Social Media Management Social Media Marketing
Social Media Analytics Tools Features Campaign Analytics Competitor Monitoring Customizable Reports Engagement Tracking Influencer Tracking Multi-Channel Data Collection Social Media Management Features Automated Publishing Brand Tracking Content Management Customer Engagement Multi-Account Management Multi-User Collaboration Post Scheduling Reporting/Analytics Social Media Monitoring Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling Show More Features Audience Intelligence Features AI / Machine Learning Audience Segmentation Competitive Intelligence Content Tracking Data Visualization Data-Driven Insights Filters / Search Image Recognition Sentiment Analysis Social Listening Social Media Analytics Trend Tracking Brand Management Features Approval Process Control Artwork Management Asset Management Change Management Fulfillment Distribution Project Management Brand Protection Features Case Management Domain Monitoring Investigation Management Marketplace Monitoring Mobile App Monitoring Paid Search Monitoring Prioritization Social Media Monitoring Content Marketing Features Audience Targeting Brand Management Campaign Management Categorization / Grouping Conversion Tracking Distribution Management Editorial Calendar Multi-Channel Publishing Publish Scheduling SEO Management Social Media Management Video Management Media Monitoring Features Alerts / Notifications Broadcast Media Monitoring Content Translation Dashboards / Reporting Export Results Online News Monitoring Podcast Monitoring Print Media Monitoring Social Media Monitoring Reputation Management Features Campaign Management Gamification Response Management Review Generation Review Monitoring Sentiment Analysis Social Media Metrics Social Media Monitoring White Label Social CRM Features Calendar/Reminder System Customer Support Email Marketing Lead Capture Lead Nurturing Live Chat Marketing Automation Integration Multi-Channel Social Integration Social Media Monitoring Task Management Social Media Advertising Features Ad Buying Ad Creation Bulk Advertising Campaign Management Collaboration Tools Comment / Reply Moderation Digital Asset Management Reporting / Analytics Retargeting Roles / Permissions Social Media Monitoring Features Audience Segmentation Competitive Analysis Configurable Alerts Customer Engagement Dashboard Impact Scoring Influencer Tracking Reputation Management Sentiment Analysis Trend Tracking		Social Media Management Features Automated Publishing Brand Tracking Content Management Customer Engagement Multi-Account Management Multi-User Collaboration Post Scheduling Reporting/Analytics Social Media Monitoring Social Media Marketing Features Analytics Automated Publishing Contact Management Content Management Conversion Tracking Customer Targeting Keyword Filtering Multi-Account Management Post Scheduling Show More Features CRM Features Calendar/Reminder System Call Logging Document Storage Email Marketing Internal Chat Integration Lead Scoring Marketing Automation Integration Mobile Access Quotes / Proposals Segmentation Social Media Integration Task Management Territory Management Content Management Features Audio Content Customizable Templates Document Indexing E-forms Full Text Search Image Editor SEO Management Text Editor Version Control Video Content Website Management Email Marketing Features A/B Testing Artificial Intelligence Auto-Responders CAN SPAM Compliance Customer Surveys Drip Campaigns Dynamic Content Event Triggered Email Image Library Landing Pages/Web Forms Mailing List Management Mobile Optimized Emails Reporting/Analytics Subscriber Management Template Management WYSIWYG Email Editor
Integrations Caliber Conversocial Creatio Data Virtuality DataMetrics Desktop.com Facebook Ads Facebook Messenger Forsta Instagram Ads Microsoft Outlook Neurons Predict PolyAnalyst Qualtrax Reddit Rivery Salesforce Agentforce Service Studio Creatio Zendesk quintly Show More Integrations View All 40 Integrations		Integrations Caliber Conversocial Creatio Data Virtuality DataMetrics Desktop.com Facebook Ads Facebook Messenger Forsta Instagram Ads Microsoft Outlook Neurons Predict PolyAnalyst Qualtrax Reddit Rivery Salesforce Agentforce Service Studio Creatio Zendesk quintly Show More Integrations View All 2 Integrations
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