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About

Stop using claimed ad exposure data that relies on inaccurate big data, data fusions, and modeling to match individual people with media exposure. Without a single-source solution, you will experience a painful lack of precision in measuring cross-media R&F and brand lift metrics. Consumers move seamlessly between linear TV, CTV and online video, chasing the best content. In today’s media world, we can no longer rely on claimed ad exposure to measure cross-channel brand effectiveness. 3rd party fusion data will fail to offer you accuracy in today’s fragmented media landscape and is not privacy future-proof as legislative bodies to build more privacy regulations. Beatgrid’s audience measurement analysis enables you to create accurate ad strategies that resonate with your target audience.

About

Verified customer insight and ROI for all your marketing investments. Semcasting pioneered the use of IP targeting with machine learning to maximize customer reach on any device with complete transparency. Our twice patented technology allows organizations to onboard CRM data, create new prospect audiences, identify qualified leads, and monitor audience performance. Conventional audience targeting has traditionally been based on cookies. Cookie onboarding only delivers access to roughly 30% of your audience – often with a 3X duplication rate among unique users. Target audiences at home, school or work, on their desktops, laptops, tablets, smart phones, IP radio, smart home devices and on Connected TV. Semcasting's IP targeting technology provides reach to more than 400+ million unique devices and networks with coverage of more than 2 billion IP addresses. Smart Zones automatically matches, scores and enhances mailing lists, CRM files or IP addresses with 750 deterministic attributes.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies looking for a platform to measure incremental ad performance per channel

Audience

Companies that want to map anonymous website visitors to prospects

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Beatgrid
Founded: 2014
Netherlands
beatgrid.co

Company Information

Semcasting
Founded: 2009
United States
www.semcasting.com

Alternatives

Alternatives

AudienceReport

AudienceReport

AudienceProject
PlaceIQ

PlaceIQ

Precisely
Nielsen ONE

Nielsen ONE

Nielsen

Categories

Categories

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Integrations

No info available.

Integrations

No info available.
Claim Beatgrid and update features and information
Claim Beatgrid and update features and information
Claim Semcasting and update features and information
Claim Semcasting and update features and information