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About

BDEX’S Omni IQ helps you find more customers identical to your ideal clients using a proprietary extended audience AI technology. The BDEX Identity Graph helps companies identify consumers across all channels. We authenticate over 470 million hashed email-MAID-IP matches linked to 113M households cross the US each month from our expansive network of SDKs, app publishers, and primary data sources. Talk to us about identity resolution. Nominated as the top Identity Technology by AdExchanger, BDEX is the only Identity Platform that guarantees all IDs are linked to real people, removing all IDs linked to bots, click farms and other forms of ad fraud as well as all temporary IDs due to Apple's ATT/DoNotTrack.

About

Everything we do centers on making data safe and easy for businesses to use. Our Safe Haven platform powers customer intelligence, engages customers at scale, and creates breakthrough opportunities for business growth. Our platform offers the modern enterprise full control of how data can be accessed and used with industry leading software solutions for identity, activation, and data collaboration. Build access to data, develop valuable business insights and drive revenue while maintaining full control over access and use of data at all times. Accurately address your specific audiences at scale across any channel, platform, publisher or network and safely translate data between identity spaces to improve results. Protect your customer data with leading privacy-preserving technologies and advanced techniques to minimize data movement while still enabling insight generation.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Data exchange platform that empowers B2C companies to use the power of data to understand consumer behaviors

Audience

Companies in need of a data enablement platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

$250 per month
Enterprise pricing starts at $2500 per month
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 4.0 / 5
support 5.0 / 5

Reviews/Ratings

Overall 4.0 / 5
ease 4.0 / 5
features 5.0 / 5
design 5.0 / 5
support 4.0 / 5

Pros & Cons from Real Users

Pros

  • So far we have experienced an excellent result in using their Omni IQ platform to model our customers and build extended audiences for ad targeting. We have definitely seen an uptick in new customers from our latest ad campaign using the extended audiences we built.

Cons

  • The UI has more features than I really know what to do with, but maybe that's just me.

Pros & Cons from Real Users

Pros

  • Unifies customer identifies across disparate offline & online data. Pre-built connectors expedite onboarding first-party data.

Cons

  • Very complex platform requiring expert resources. Lengthy implementation timeline. Expensive, especially for smaller brands & teams.

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

BDEX
Founded: 2014
United States
www.bdex.com

Company Information

LiveRamp
Founded: 2014
United States
liveramp.com

Alternatives

Alternatives

Delivr

Delivr

Delivr.ai
Delivr

Delivr

Delivr.ai

Categories

Categories

Customer Data Platforms (CDP) Features

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Quality Features

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

Data Management Features

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Identity Management Features

Access Certification
Compliance Management
Multifactor Authentication
Password Management
Privileged Account Management
Self-Service Access Request
Single Sign On
User Activity Monitoring
User Provisioning

Integrations

Acquia CDP
ActionIQ
AdRoll
Blueshift
Criteo Commerce Max
Datastream Group
Facebook Ads
FreeWheel Beeswax
Innovid
KickFire
Lexer
LinkedIn
LiveRamp Clean Room
LiveRamp Safe Haven
Meta Ads
Partnerize
Snapchat
The Trade Desk
X Ads (Twitter Ads)

Integrations

Acquia CDP
ActionIQ
AdRoll
Blueshift
Criteo Commerce Max
Datastream Group
Facebook Ads
FreeWheel Beeswax
Innovid
KickFire
Lexer
LinkedIn
LiveRamp Clean Room
LiveRamp Safe Haven
Meta Ads
Partnerize
Snapchat
The Trade Desk
X Ads (Twitter Ads)
Claim BDEX and update features and information
Claim BDEX and update features and information
Claim LiveRamp and update features and information
Claim LiveRamp and update features and information