Apollo

Apollo

Apollo.io
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About

Apollo is an AI-powered sales intelligence and engagement platform designed to help revenue teams find prospects, build pipeline, manage outreach, and close deals from one system. The platform combines a large B2B contact and company database with lead scoring, data enrichment, multichannel sales engagement, workflow automation, meeting scheduling, calling, and deal management. Outbound teams can identify target accounts, find verified contact information, create automated email and call sequences, and prioritize daily selling activities. Inbound capabilities help organizations identify website visitors, qualify leads, enrich incoming records, and route prospects to the appropriate sales representatives. Apollo also provides AI-assisted prospecting, meeting insights, conversation intelligence, sales coaching, analytics, and MCP connectivity for incorporating Apollo data and capabilities into supported AI workflows.

About

AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly.

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Not Supported
iPad Not Supported
Android Not Supported
Chromebook Not Supported

Platforms Supported

Windows Not Supported
Mac Not Supported
Linux Not Supported
Cloud Supported
On-Premises Not Supported
iPhone Supported
iPad Supported
Android Supported
Chromebook Supported

Audience

B2B sales teams, SDRs, account executives, marketers, revenue operations professionals, sales leaders, and founders that need prospecting data, outreach automation, enrichment, calling, pipeline management, and AI-assisted sales execution

Audience

B2B audiences of all sizes

Support

Phone Support Supported
24/7 Live Support Not Supported
Online Supported

Support

Phone Support Supported
24/7 Live Support Supported
Online Supported

API

Offers API Supported

API

Offers API Supported

Screenshots and Videos

Screenshots and Videos

Pricing

$49/seat/month
Professional - $79/seat/month
Organization - $118/seat/month
Custom - Talk to Sales
Free Version Supported
Free Trial Supported

Pricing

$299.00/month
$299/month
White Label Reseller - Please Call
Free Version Supported
Free Trial Supported

Reviews/Ratings

Overall 4.3 / 5
ease 4.7 / 5
features 4.2 / 5
design 4.5 / 5
support 3.7 / 5

Reviews/Ratings

Overall 5.0 / 5
ease 5.0 / 5
features 5.0 / 5
design 5.0 / 5
support 5.0 / 5

Pros & Cons from Real Users

Pros

  • Apollo.io is very reliable and simple to use tool to identify the target POC in target company list. The details are very correct and help in connecting with the POCs faster. Integration with hubspot, email and linkedin helps in saving time and make the overall process very fast and efficient.
  • Apollo is great at what its primary use case is, creating, scheduling and sending outbound emails. We can get new campaigns set up quickly and utilize the A/B testing capabilities on a regular basis. It also shows good metrics around each of our campaigns
  • The sequence builder and email automation capabilities of Apollo work well and is the primary part of the application that we use. We have also tested the AB testing feature and this has helped improve our open rates by more than 10 percent.
  • Good and vast database. Great features like filters, export, sort, etc. Easy to use along with learning it.
  • UI, UX and Data are the main selling points. Starting with data, Apollo has one of the best enrichment systems out there, it integrates seamlessly with your LinkedIn to enrich the contact or business information of the page you're on. Apollo also works very nicely with your email, I am able to see recently opened emails and can also track recently sent emails as well as emails I can mark for follow-ups directly on my Gmail. Finally, the UI & UX system of Apollo is great, it's sleek and modern.

Cons

  • Sometimes the email ids are not correct and some profiles did not have contact numbers and that delays the process.
  • Sometimes the dataset isn't as large as what we can see in Linkedin for given roles/industries. At times it can appear slow to load data.
  • Often we can find contacts in Linkedin but are then unable to find them in Apollo so the quality of the data can sometimes be a bit hit or miss especially if you are targeting smaller companies and not just large publicly listed ones.
  • Slow at times, and Support is not that great, rest is fine.
  • Not a lot not to like about Apollo, I think external integrations that Apollo does not have might be an issue, so if you're deciding on Apollo you might have to do quite some heavy lifting switching.

Pros from Real Users

Pros

  • Visual Visitor has been a great tool for identifying website visitors and improving our outreach. Team is very responsive and extremely helpful.
  • Visual Visitor has allowed all 14 of my clients to capture more leads than ever before. The platform has provided valuable demographic information about their prospective clients, which has helped me to form their overall marketing strategies. The AI Agent makes it seamless and easy to capture revenue that they aren't currently capturing via other forms of digital advertising. This product has paid for itself, time and time again, making it a no-brainer for all of my current and future marketing clients.
  • Easy to use, great return on investment. Actionable data that can be remarketed to by other means and the ability to automate using a web-hook is fantastic
  • • Provides highly detailed insights into website visitors—including contact details, behavioral data, and page activity—which help in identifying promising leads. • Features an intuitive, user-friendly dashboard that makes navigating large amounts of data quick and efficient. • Seamlessly integrates with existing systems, allowing for automated follow-ups and streamlined workflows. • Offers consistent, proactive customer support and regular enhancements (such as AI-powered features) that keep the platform current and effective. • Helps convert anonymous website visits into actionable, sales-ready leads.
  • ✅ Better Lead Management – Filters out known customers so the AI Sales Rep focuses on new leads ✅ Improved Tracking – Provides valuable insights on B2B/B2C website visitors ✅ Responsive Support – Casey was knowledgeable and made the setup smooth ✅ Boosts Efficiency – Reduces manual work and improves lead handling
  • Visual Visitor has been doing visitor identification for a long time and they continue to innovate and set the standard in website ID software. Pros -nice visualization of data -exporting of lead list -API connectivity
  • -The product is incredibly effective and delivers measurable results. - Gotten fantastic feedback from our clients on the quality of leads generated. - The support team is always responsive, helpful, and goes the extra mile. - User-friendly platform that’s easy to learn
  • Visual Visitor is absolutely amazing. Nolan and the team have been super helpful as we have set up multiple accounts. I am amazed at how easy it is to use and, most importantly, the accuracy and quality of the matches it provides for us. The reports are always at our fingertips, and we are really excited to begin using the AI Sales Rep tool.
  • Provides clear insights into website traffic. Identifies exactly who is interacting with the site. Uncovers fresh, actionable leads. Highly effective for pinpointing leads and delivering results. Supports business growth by providing valuable data.
  • Identifying and connecting with the right people has boosted sales! Visual Visitor has simplified the sales process and allowed me to grow. Who wouldn't want to know who's visiting your website?

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Training

Documentation Supported
Webinars Supported
Live Online Supported
In Person Supported

Company Information

Apollo.io
Founded: 2015
United States
www.apollo.io

Company Information

Visual Visitor
Founded: 2009
United States
www.visualvisitor.com

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Categories

AI Sales Agents Supported
AI Sales Tools Supported
AI SDR Supported
B2B Data Supported
Call Recording Supported
Cold Email Supported
Data Enrichment Supported
Email Verification Supported
Go-To-Market Supported
Inside Sales Supported
Lead Generation Supported
Lead Intelligence Supported
Lead Management Supported
Parallel Dialers Supported
Sales Supported
Sales Acceleration Supported
Sales Dialers Supported
Sales Enablement Supported
Sales Engagement Supported
Sales Intelligence Supported

Categories

Advertising Agency Supported
AI Sales Agents Supported

Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. These are the prospects we focus on, ensuring maximum impact for your sales efforts. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly. Let our AI Sales Rep handle the identification and engagement, so your sales team can focus on closing deals. Our AI Sales Rep is dedicated to bringing you fresh opportunities. By focusing exclusively on net new prospects, we ensure your existing customers and known prospects are not retargeted. This precision approach allows your sales team to concentrate on converting new leads into loyal customers, maximizing your reach and efficiency without duplicating efforts. Discover the power of reaching untouched potential with our intelligent prospecting solution.

AI Sales Tools Supported
B2B Data Supported

Now that you know which companies are shopping for your product or service, finding Who To Contact is easy! Our B2B Contact data set is one of the largest in the world with over 706 million contacts. You are certain to find the person you need to contact.. And their co-workers!

Buyer Intent Supported

Reach Buyers Seeking a Solution Like Yours Get daily buying signals from companies you care about most, with market-leading B2B contact data — in one unified platform. Pipeline quality is improved because your teams are focused on a smaller number of active shoppers and not just someone who stopped by your trade show booth, for example. When sales reps focus on active buyers, they are naturally going to close more deals. Your prospect is starting their research. They have not started talking to vendors yet. The digital footprints created from this research effort creates a sales advantage. 36% of sales go to the vendor that responds first.

Email Tracking Supported

You’ll never want to send an email without it again. At Visual Visitor, we understand the power of email tracking. Our technology allows you to have insight into what happens to your email after you hit send. You’ll know when and where it was opened, how long it took to be opened and the number of times it was viewed. Knowing how your recipient interacts with what you send, enables you to perfect your engagement! Users can check any time on the Visual Visitor dashboard to see each prospect who’s opened your email. Perfecting your email strategy hasn’t been easier! See what happens after you click “Send.” With this email tracking tool, users receive both a desktop and email notification as soon as the prospect opens your email. Knowing how your recipient interacts, enables you to perfect your engagement! You’ll know the location it was opened from, the open date and time, total times opened, and how long it took for them to open it. Remove the guesswork!

Lead Generation Supported

The most powerful, most targeted, easiest-to-use email acquisition tool available. Grow your email subscriber base 30x or more. Leverage machine learning and artificial intelligence to grow your email list with consent-based subscribers. Who better to add to your email list than the current visitors on your website? We will add 40% of your recent U.S.-based website visitors to your email list without you lifting a finger! Engage your audience through email within a few minutes of visiting your site. Drive results and measure impact with personalized outreach to each customer, sent when visitors are most likely to engage. Add Your DSP, Social Media, Custom Audience, or Direct Mail to drive engagement further. Keep your brand front-of-mind until point-of-purchase. Email Validation is a method of verifying if an email address is valid and deliverable. We help you land your emails in the inbox and connect with your customers. Drive up your open rates and ROI.

Marketing Supported
Sales Intelligence Supported

Our excessively comprehensive data set of over 706 million contacts provides your sales team with actionable information. Direct dial phone numbers, Email addresses. Over 706 million up-to-date, accurate B2B contact records. We provide details about job responsibilities, accolades, work experience, education, web mentions and links to social media profiles. Who is your prospect’s boss? Who are your prospects’ co-workers? Our data set put those answers and many more at your fingertips. We ethically source our data, and we will never go through your emails to scrape names or phone numbers. We always adhere to the latest privacy laws, including the California Consumer Privacy Act (CCPA), as well as international data regulations. We protect our customers’ personal data and we gather data in accordance with all applicable regulatory guidelines.

Web Analytics Supported

In a world where only about 2 percent of website visitors fill out a website form, you’re missing out on the other 98 percent! That’s the case many businesses are facing when it comes to website traffic. At Visual Visitor, we’re putting an end to this by offering anonymous website visitor tracking allowing marketers to understand who lands on your website. When someone visits your site, our technology can record information such as company name, pages viewed, keywords searched, and other relevant information that would not have been available to you without it.

B2B Data Features

B2B Contact Data Supported
B2B Intent Data Supported
B2B Leads Data Supported
B2B Marketing Data Supported
Business Ownership Data Not Supported
Company Data Supported
Employee Data Supported
Firmographic Data Supported
Job Posting Data Supported
Salary Data Supported
Technographic Data Supported

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Supported
Lead Capture Supported
Lead Database Integration Supported
Lead Nurturing Not Supported
Lead Scoring Not Supported
Lead Segmentation Not Supported
Pipeline Management Supported
Prospecting Tools Supported
Visitor Identification Not Supported

Sales Intelligence Features

CRM Integration Supported
Data Cleaning Supported
Data Enrichment Supported
Data Import/Export Supported
Data Mining Supported
Data Verification Supported
Email Integration Supported
Lead Scoring Supported
List Building Supported
Performance Management Supported
Pipeline Management Supported
Predictive Modeling/Analytics Supported
Prospecting Tools Supported
Reporting/Analytics Supported
Sales Forecasting Supported

Email Verification Features

Bulk Email Verification Supported
Catch-all Server Detection Not Supported
Disposable Email Detection Supported
Domain Check Not Supported
Mail Server Validation Not Supported
Single Email Verification Supported
Spam Trap Detection Not Supported
Syntax Check Not Supported

Inside Sales Features

Auto-Dialing Supported
Call List Management Supported
Call Recording Supported
Campaign Management Not Supported
Dashboard Supported
Data Management Supported
Lead Capture Supported
Lead Distribution Not Supported
Lead Scoring Supported
Performance Management Supported

Lead Management Features

Activity Tracking Supported
Campaign Management Not Supported
Lead Capture Supported
Lead Distribution Not Supported
Lead Nurturing Not Supported
Lead Scoring Supported
Lead Segmentation Supported
Pipeline Management Supported
Prospecting Tools Supported
Source Tracking Not Supported

Sales Acceleration Features

Campaign Management Not Supported
CPQ Not Supported
Dialer Supported
Email Sequencing Supported
Email Templates Supported
Email Tracking Supported
List Building Supported
Meeting Scheduler Supported
Predictive Analytics Supported
Reporting Supported
Sales Gamification Not Supported
Sales Intelligence Supported
Sales Workflow Management Supported

Sales Enablement Features

Collaboration Supported
Contact Management Supported
Content Management Supported
Document Management Not Supported
Goals / Quota Management Supported
Lead Management Supported
Meeting Management Supported
Performance Management Supported
Presentation Management Not Supported
Proposal Management Not Supported
Territory Management Supported
Training Management Supported

Sales Engagement Features

Call Scripts / Call Steps Supported
CRM Integration Supported
Email Sequences Supported
Email Tracking / Automation Supported
Lead Management Supported
Reporting / Analytics Supported
Sales / Voice Dialer Supported
Sales Automation Supported
Search Supported
Task Management Supported
Templates Supported
Workflow Management Supported

B2B Data Features

B2B Contact Data Supported
B2B Intent Data Supported
B2B Leads Data Supported
B2B Marketing Data Supported
Business Ownership Data Supported
Company Data Supported
Employee Data Supported
Firmographic Data Supported
Job Posting Data Not Supported
Salary Data Not Supported
Technographic Data Not Supported

Lead Generation Features

Contact Discovery Supported
Contact Import/Export Supported
Lead Capture Supported
Lead Database Integration Supported
Lead Nurturing Not Supported
Lead Scoring Supported
Lead Segmentation Supported
Pipeline Management Not Supported
Prospecting Tools Supported
Visitor Identification Supported

Sales Intelligence Features

CRM Integration Supported
Data Cleaning Supported
Data Enrichment Supported
Data Import/Export Supported
Data Mining Supported
Data Verification Supported
Email Integration Supported
Lead Scoring Supported
List Building Supported
Performance Management Supported
Pipeline Management Supported
Predictive Modeling/Analytics Supported
Prospecting Tools Supported
Reporting/Analytics Supported
Sales Forecasting Supported

Advertising Agency Features

Campaign Management Supported
Collaboration Supported
Document Management Supported
File Sharing Supported
Project Management Supported
Task Management Supported
Time Tracking Supported

Buyer Intent Features

B2B Lead Generation Supported
Channel Attribution Supported
Competitor Analysis Supported
Content Marketing Not Supported
CRM Integration Supported
Customer Journey Mapping Supported
Customer Profiles Supported
Intent Data Supported
Lead Notifications Supported
Lead Scoring Supported

Email Tracking Features

A/B Testing Not Supported
Audience Segmentation Supported
Campaign Management Supported
Event-Based Notifications Supported
Location Tracking Supported
Team Management Supported

Web Analytics Features

Campaign Management Supported
Conversion Tracking Supported
Form Analytics Supported
Goal Tracking Supported
Keyword Tracking Supported
Multiple Site Management Supported
Pageview Tracking Supported
Referral Source Tracking Supported
Site Search Tracking Not Supported
Time on Site Tracking Supported
User Interaction Tracking Supported

Integrations

Gmail Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
Zapier Supported
Beam AI Supported
Clay Supported
Cursor Supported
Findymail Supported
Inbox Pirates Supported
Mailgun Supported
Markty AI Supported
Miniloop Supported
OpenAI Codex Supported
Outreach Supported
Snitcher Supported
Trello Not Supported
Vinna AI Supported
Vorker Supported
YogB2B Supported
Zoho CRM Not Supported

Integrations

Gmail Supported
HubSpot CRM Supported
HubSpot Customer Platform Supported
Zapier Supported
Beam AI Not Supported
Clay Not Supported
Cursor Not Supported
Findymail Not Supported
Inbox Pirates Not Supported
Mailgun Not Supported
Markty AI Not Supported
Miniloop Not Supported
OpenAI Codex Not Supported
Outreach Not Supported
Snitcher Not Supported
Trello Supported
Vinna AI Not Supported
Vorker Not Supported
YogB2B Not Supported
Zoho CRM Supported
Claim Apollo and update features and information
Claim Apollo and update features and information