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About

Affinity Answers combines the richest behavioral data with the world’s largest social dataset to verify online browsing, ecommerce, search, and mobile intent and create custom audiences that outperform purchase-based segments by an average of 55%. Users submit target criteria (audiences, dates, geography, channels and budget) and receive audience definitions, complete with targeting filters, reach estimates and proprietary intent scores, within 1–2 business days; once approved, audiences are activated in demand-side platforms (DV360, The Trade Desk, etc.) within 7–10 days. It scales to build limitless, persona-level segments, such as competitive conquest (customers of USAA rivals), psychographic cohorts, purchase-intent groups, and topical news audiences, all via API or web interface.

About

The process behind Cyance is simple – identify your best fit customers using the most accurate intent signals available, understand the right time to reach them based on their behavior, and then launch effective, targeted campaigns quickly and efficiently. Cyance gives your sales and marketing team the tools they need to beat their revenue goals time and time again. Cyance is the leading provider of global, B2B intent data, delivering the most extensive reach for European geographies, combined with the ability to track and include native language searching to give broader access to European intent buyers. Our ABM platform unifies inbound and outbound demand generation and delivers more sophisticated intent signals management, including alert management and audience activation to help enterprises get a far more accurate view of buyer intent. Our ability to identify and target true intent means sales and marketing efforts can be prioritized more accurately and conversion is higher.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Digital marketers and media planners interested in a tool providing audience segments to boost campaign efficiency and targeting precision

Audience

B2B companies looking for a B2B Intent and ABM Platform to get a more accurate view of buyer intent

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Review this Software

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Affinity Answers
United States
www.affinityanswers.com/data/

Company Information

Cyance
Founded: 2007
United Kingdom
cyance.com/how-it-works/

Alternatives

Alternatives

TrueTargeting

TrueTargeting

Infillion

Categories

Categories

Integrations

Facebook
HubSpot CRM
HubSpot Customer Platform
Instagram
LinkedIn
Reddit
Salesforce
The Trade Desk
TikTok
X (Twitter)

Integrations

Facebook
HubSpot CRM
HubSpot Customer Platform
Instagram
LinkedIn
Reddit
Salesforce
The Trade Desk
TikTok
X (Twitter)
Claim Affinity Answers and update features and information
Claim Affinity Answers and update features and information
Claim Cyance and update features and information
Claim Cyance and update features and information